What Does JMI Sports Do?

Total employees95
HeadquartersSan Diego
Founded2006

JMI Sports is a premier collegiate sports marketing firm dedicated to elevating university athletic programs. They specialize in maximizing the value of sports assets through comprehensive services including multimedia rights management, sponsorship sales, venue development, and enhancing fan engagement. JMI Sports partners with universities to build brand prominence and create new revenue streams for their athletic departments.

Where Is JMI Sports's Headquarters?

HQ Function

Serves as the central hub for strategic planning, business development, client relations, and overall operational management for its national collegiate sports marketing activities.

Notable Features:

Located in a modern office building in San Diego's Mission Valley, known for its commercial and entertainment hubs. The office likely features contemporary design conducive to collaboration and client engagement, though specific architectural highlights are not publicly detailed.

Work Culture:

Likely fosters a dynamic, results-oriented, and collaborative environment, driven by a passion for collegiate sports and delivering value to university partners. Emphasis on innovation in sports marketing and client service.

HQ Significance:

The San Diego headquarters is pivotal for coordinating its partnerships with numerous universities across the country and managing its diverse portfolio of multimedia rights and development projects.

Values Reflected in HQ: The choice of a professional office space in a key business district likely reflects JMI Sports' commitment to excellence, growth, and strong corporate partnerships in the dynamic sports industry.

Location:

JMI Sports primarily operates within the United States, partnering with universities and colleges across the nation. Their focus is on the American collegiate athletics market, providing multimedia rights management, sponsorship sales, and venue development services. While their partners and the brands they work with may have international reach, JMI Sports' core operations and offices are U.S.-based.

Street Address:

1455 Frazee Road, Suite 800

City:

San Diego

State/Province:

CA

Country:

USA

Where Else Does JMI Sports Operate Around the World?

Clemson, SC/USA

Address: Jervey Athletic Center, 100 Perimeter Road, Clemson, SC 29634 (mailing: PO Box 31, Clemson, SC 29633)

Serves as the dedicated local team for Clemson Athletics, maximizing revenue and brand exposure for the university in the competitive ACC and national collegiate sports landscape.

Lexington, KY/USA

Address: Joe Craft Center, 338 Lexington Ave, Lexington, KY 40506

Dedicated to serving the University of Kentucky, leveraging its strong SEC presence to secure strategic partnerships and create innovative fan experiences.

Philadelphia, PA/USA

Address: The Palestra, 235 S 33rd St, Philadelphia, PA 19104

Supports Penn Quakers athletics by building corporate partnerships within the historic Ivy League and the major metropolitan area of Philadelphia.

Buying Intent Signals for JMI Sports

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading JMI Sports? Meet the Executive Team

As of April 2025, JMI Sports' leadership includes:

Erik Judson - Chief Executive Officer
Tom Stultz - President
Jeff Miel - Chief Financial Officer
Nicole Metzger - Chief Operating Officer
Paul Archey - Chief Commercial Officer

Who's Investing in JMI Sports?

JMI Sports has been backed by several prominent investors over the years, including:

JMI Services, LLC

What Leadership Changes Has JMI Sports Seen Recently?

Hire2
Exits0

JMI Sports has seen key leadership appointments and promotions within the last year, particularly in its university property management teams and central operations, reflecting growth and strategic talent development.

New Appointments:

Kim Shelton, Kim Shelton appointed as President of UK Sports & Campus Marketing.
Laila Brock, Laila Brock promoted to SVP, Sponsorship Sales & Operations.

What Technology (Tech Stack) Is Used byJMI Sports?

Discover the tools JMI Sports uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

JMI Sports Email Formats and Examples

JMI Sports primarily uses the email format of the first initial followed by the last name for its employees at the @jmisports.com domain.

[first_initial][last]@jmisports.com

Format

ejudson@jmisports.com

Example

90%

Success rate

What's the Latest News About JMI Sports?

jmisports.comApril 10, 2024

Kim Shelton Named President of UK Sports & Campus Marketing

JMI Sports announced the appointment of Kim Shelton as the new President of UK Sports & Campus Marketing, the dedicated multimedia rights and campus marketing partner for the University of Kentucky....more

jmisports.comAugust 16, 2023

JMI Sports and Pitt Extend Partnership

JMI Sports and the University of Pittsburgh Department of Athletics announced a long-term extension of their multimedia rights partnership, continuing their collaboration to enhance Pitt Athletics' brand and revenue....more

jmisports.comJuly 12, 2023

JMI Sports Promotes Laila Brock to Senior Vice President, Sponsorship Sales & Operations

JMI Sports announced the promotion of Laila Brock to Senior Vice President, Sponsorship Sales & Operations, recognizing her significant contributions to the company's growth and client success....more

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