What Does JJB Sports Do?

Total employees293
HeadquartersWigan
FoundedN/A

JJB Sports plc was a prominent British sports retailer founded in 1971. Headquartered in Wigan, it grew to become one of the UK's largest sellers of sportswear and equipment, operating numerous stores across the UK and Ireland. The company faced significant financial difficulties in its later years and entered administration in October 2012. While the brand and a small number of stores were acquired by Sports Direct (now Frasers Group), the majority of JJB Sports' operations ceased, marking the end of an era for the well-known high street name.

Where Is JJB Sports's Headquarters?

HQ Function

Historically served as the central hub for all corporate operations, including strategic planning, merchandising, marketing, finance, HR, and administrative support for its nationwide retail network.

Notable Features:

The headquarters was a large office complex, likely incorporating modern office amenities and potentially located near its primary distribution facilities. Specific architectural details are not widely publicized post-administration.

Work Culture:

As a major retail headquarters, the work culture was likely dynamic and fast-paced, focused on sales performance, stock management, marketing campaigns, and adapting to consumer trends in the competitive sports retail sector.

HQ Significance:

The Wigan headquarters was the nerve center of JJB Sports' extensive operations for many years, overseeing its growth into a major national retailer and its subsequent challenges. It was a notable employer in the Wigan area during its operational period.

Values Reflected in HQ: Historically, the headquarters would have aimed to reflect values such as commercial drive, brand strength in the sports market, and the logistical efficiency required to support a large chain of retail stores.

Location:

JJB Sports' primary operational focus was overwhelmingly within the United Kingdom and the Republic of Ireland. It established a significant national footprint in these countries. While there might have been minor or exploratory ventures internationally, its core business and brand recognition were concentrated domestically prior to its administration in 2012.

Street Address:

Martland Park, Whelan Way

City:

Wigan

State/Province:

Greater Manchester

Country:

United Kingdom

Where Else Does JJB Sports Operate Around the World?

Various locations, United Kingdom & Ireland

Address: N/A (Primarily retail store locations, not distinct corporate offices)

To provide widespread retail access to sports apparel, footwear, and equipment for consumers across the UK and Ireland.

Buying Intent Signals for JJB Sports

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading JJB Sports? Meet the Executive Team

As of April 2025, JJB Sports' leadership includes:

N/A - JJB Sports ceased trading in October 2012 and no longer has an active executive team. Historically, key figures included founder Dave Whelan and various Chief Executive Officers.

Who's Investing in JJB Sports?

JJB Sports has been backed by several prominent investors over the years, including:

Publicly Listed Company (London Stock Exchange: JJB) prior to 2012 administration
Dave Whelan (Founder and significant historical shareholder)
Various Institutional Investors (e.g., Standard Life Investments, Harris Associates L.P., BlackRock - historically held stakes)
Sports Direct International (now Frasers Group - held a stake and later acquired parts of the business)

What Leadership Changes Has JJB Sports Seen Recently?

Hire0
Exits0

JJB Sports ceased all trading operations in October 2012 and was subsequently dissolved. Therefore, there have been no executive new hires, exits, or related news in the last 12 months, or indeed since its administration.

What Technology (Tech Stack) Is Used byJJB Sports?

Discover the tools JJB Sports uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

JJB Sports Email Formats and Examples

As JJB Sports ceased operations in 2012, its corporate email system is no longer active, and information on specific historical email formats is not publicly maintained or relevant. Companies of that era commonly used formats like [first_initial][last]@[companydomain].com or [first].[last]@[companydomain].com.

N/A (Company defunct)

Format

N/A

Example

0%

Success rate

What's the Latest News About JJB Sports?

BBC NewsOctober 1, 2012

JJB Sports shares suspended as it confirms administration plan

JJB Sports confirmed its intention to appoint administrators after failing to secure the necessary investment to continue trading. The company's shares were suspended, signaling the end for the troubled retailer....more

The GuardianOctober 1, 2012

Sports Direct buys 20 JJB Sports stores, brand and website for £24m

Following JJB Sports' fall into administration, rival Sports Direct acquired 20 stores, the JJB brand name, and its website in a deal worth approximately £24 million, saving around 550 jobs. The remaining 130 JJB stores were closed....more

ReutersSeptember 28, 2012

JJB Sports to go into administration next week

British sportswear retailer JJB Sports announced it planned to go into administration after a long battle to survive, putting thousands of jobs at risk....more

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