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Jewelry Television's Overview

Total employees1019
HeadquartersKnoxville
Founded1993

Jewelry Television (JTV) is a prominent American television network and online retailer specializing in the sale of jewelry and gemstones. Broadcasting 24/7, JTV reaches millions of U.S. households and offers a wide array of products, from affordable fashion pieces to high-end collectible gemstones and fine jewelry. Their business model integrates television shopping with a robust e-commerce platform (JTV.com), providing customers with education about gemstones and direct-to-consumer pricing. JTV is known for its extensive gemstone assortment, direct sourcing, and focus on making jewelry and gemstone knowledge accessible to a broad audience.

Where is Jewelry Television's Headquarters?

HQ Function

Serves as the central hub for all corporate operations, including live television broadcasting studios, administrative offices, merchandising, marketing, customer service operations, and primary fulfillment center.

Notable Features:

State-of-the-art television broadcast studios, extensive inventory warehousing, and facilities for jewelry quality control and order fulfillment. The campus is designed to support a vertically integrated business model.

Work Culture:

JTV's work culture is often described as fast-paced and dynamic, reflecting its roots in live television and retail. There's a strong emphasis on product knowledge, customer engagement, and collaborative teamwork across departments like broadcasting, merchandising, and technology.

HQ Significance:

The Knoxville headquarters is critical as it houses all core functions of the company, enabling seamless integration between broadcasting, online sales, and logistics. Its location provides access to a skilled workforce and logistical advantages for nationwide distribution.

Values Reflected in HQ: The headquarters reflects JTV's commitment to customer experience (through integrated customer service and broadcasting), efficiency (streamlined fulfillment), and passion for gemstones (showcased in their presentations and merchandising efforts).

Location:

JTV primarily serves customers in the United States and Canada through its television broadcasts and e-commerce website. Its global presence is most significantly marked by its extensive sourcing operations, with a major hub in Jaipur, India, for gemstone procurement and processing. This allows JTV to source materials globally and maintain control over its supply chain. While direct retail operations are focused on North America, jtv.com offers international shipping to various countries, extending its reach to a global customer base.

Street Address:

9600 Parkside Drive

City:

Knoxville

State/Province:

Tennessee

Country:

United States

Jewelry Television's Global Presence

Jaipur, India

Address: Specific campus details for JTV's Jaipur operations (often referred to as JTV Sourcing and Manufacturing Pvt. Ltd. or similar) are typically not publicized like corporate HQs, but it is a significant operational center. Example: E-7, EPIP, Sitapura Industrial Area, Sitapura, Jaipur, Rajasthan 302022, India (Note: This is a representative address for the area; exact JTV facility address may vary).

To leverage India's expertise and resources in gemstone cutting and jewelry craftsmanship, ensuring a direct and cost-effective supply chain for JTV. It supports JTV's vertical integration strategy and ability to offer a wide variety of gemstones.

Buying Intent Signals for Jewelry Television

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Jewelry Television

As of April 2025, Jewelry Television' leadership includes:

Tim Matthews - President and Chief Executive Officer
Burt Bagley - Chief Financial Officer
Seth Piccirillo - Chief Digital Officer
Mark Bordas - Chief Technology Officer
Kris Kulesza - Senior Vice President of Marketing
Deirdre Marotta - Chief Human Resources Officer

Investors of Jewelry Television

Jewelry Television has been backed by several prominent investors over the years, including:

General Atlantic (Majority Investor since 2019)

Executive New Hires/Exits in the Last 12 Months

Hire3
Exits0

JTV has made several key executive appointments in the last 12-18 months to strengthen its leadership team, particularly in technology, digital, and human resources. No major executive departures have been publicly announced during this period.

New Appointments:

Seth Piccirillo, Seth Piccirillo appointed as Chief Digital Officer to spearhead JTV's digital transformation and e-commerce growth.
Deirdre Marotta, Deirdre Marotta joined JTV as Chief Human Resources Officer to lead talent strategy and development.
Mark Bordas, Mark Bordas was appointed as Chief Technology Officer to drive JTV's technology innovation and infrastructure.

Technology (Tech Stack) used by Jewelry Television

Discover the tools Jewelry Television uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Jewelry Television Email Formats and Examples

Jewelry Television (JTV) commonly uses a few standard email formats for its corporate employees. The most prevalent format appears to be [first].[last]@jtv.com.

[first].[last]@jtv.com

Format

jane.doe@jtv.com

Example

85%

Success rate

News and media

JCK OnlineOctober 26, 2023

Jewelry Television News: JTV Celebrates 30 Years With Events, Giveaways

Jewelry Television (JTV) marked its 30th anniversary with a series of special events, on-air celebrations, and customer giveaways. The milestone highlighted JTV's journey from a small startup to a leading jewelry retailer....more

PR NewswireAugust 1, 2023

Jewelry Television News: JTV Appoints Mark Bordas as Chief Technology Officer

JTV announced the appointment of Mark Bordas as its new Chief Technology Officer. Bordas will be responsible for leading the company's technology strategy, innovation, and infrastructure to support its growth in television and e-commerce....more

National JewelerFebruary 28, 2023

Jewelry Television News: JTV Names New Chief Digital Officer

Jewelry Television has appointed Seth Piccirillo as its new chief digital officer. He will oversee JTV’s digital commerce, customer experience, and overall digital transformation strategy....more

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