JetSmarter
JetSmarter's Overview
JetSmarter was a technology company that revolutionized the private aviation industry by offering a mobile marketplace for booking private jets, including individual seats on shared flights and whole aircraft charters. Founded in 2012 by Sergey Petrossov, it aimed to make private jet travel more accessible and convenient through its app-based platform. JetSmarter gained significant traction by offering features like on-demand charter, shared flights (JetShuttle), and empty-leg deals. In May 2019, JetSmarter was acquired by Vista Global Holding, and its technology and services were subsequently integrated into XO, Vista Global's digital booking platform. While JetSmarter as an independent brand has been phased out, its legacy of innovation in democratizing private aviation continues within the XO platform, offering on-demand private aviation solutions to a global clientele.
Where is JetSmarter's Headquarters?
HQ Function
Historically served as the central hub for operations, technology development for its mobile platform, sales, marketing, and global customer support for JetSmarter's private jet booking services.
Notable Features:
Likely a modern office space within a commercial high-rise, designed to foster collaboration and innovation typical of a fast-paced tech startup. Specific architectural details are not widely publicized.
Work Culture:
Characterized by a dynamic, ambitious, and tech-driven startup culture. It focused on disrupting the traditional private aviation market, emphasizing innovation, rapid growth, and leveraging technology for customer convenience.
HQ Significance:
The Fort Lauderdale HQ was pivotal in developing and scaling the JetSmarter platform, managing its global flight operations, pioneering app-based jet sharing, and securing significant funding rounds that fueled its expansion before its acquisition.
Values Reflected in HQ: The HQ likely embodied values of innovation, accessibility (through its service model aiming to broaden private jet travel), technological advancement, and a customer-centric approach.
Location:
Prior to its acquisition by Vista Global, JetSmarter established a significant global presence, offering its app-based private jet booking services across North America, Europe, the Middle East, and other key international destinations. Its platform facilitated on-demand charters, its innovative seat-sharing model on scheduled shuttle flights (JetShuttle), and access to empty-leg deals worldwide. Key functions supported globally included 24/7 customer support, flight operations coordination, technology platform management, and international sales and marketing efforts aimed at a global user base of frequent travelers.
Street Address:
700 E Las Olas Blvd, Suite 1710
City:
Fort Lauderdale
State/Province:
Florida
Country:
USA
JetSmarter's Global Presence
London, United Kingdom
Address: Historically, a central office in London (Specific address not publicly detailed).
To expand JetSmarter's presence in Europe, manage regional flight inventory, build local partnerships, and provide localized customer service for European members.
Dubai, United Arab Emirates
Address: Historically, an office in Dubai's business district (Specific address not publicly detailed).
To tap into the affluent Middle Eastern market, coordinate flights within the region, establish strategic partnerships, and cater to the unique needs of clients in the UAE and surrounding countries.
New York City, New York, USA
Address: Historically, a presence in New York City (Specific address not publicly detailed).
To strengthen JetSmarter's foothold in the crucial U.S. East Coast market, drive membership sales, and manage flight operations originating or terminating in the region.
Buying Intent Signals for JetSmarter
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Executive Team of JetSmarter
As of April 2025, JetSmarter' leadership includes:
Investors of JetSmarter
JetSmarter has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
JetSmarter was acquired by Vista Global Holding in May 2019 and its operations and team were integrated into XO (a Vista Global company). As such, JetSmarter does not operate as an independent entity with its own executive team making standalone changes in the last 12 months. Any executive movements related to former JetSmarter functions would occur within the Vista Global or XO structures.
Technology (Tech Stack) used by JetSmarter
Discover the tools JetSmarter uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
JetSmarter Email Formats and Examples
While JetSmarter is now part of XO/Vista Global and its original email domain (jetsmarter.com) is no longer actively used for new individual communications, historically, technology companies like JetSmarter often used common email patterns. The formats below are speculative based on typical corporate structures prevalent during its operation.
[first].[last]@jetsmarter.com or [first_initial][last]@jetsmarter.com
Format
jane.doe@jetsmarter.com or jdoe@jetsmarter.com
Example
10%
Success rate
News and media
TechCrunch • May 20, 2019
JetSmarter confirms it’s been acquired by Vista Global
JetSmarter, the startup that enabled users to book private jets via an app, has been acquired by Vista Global Holding, a Dubai-based private aviation group. This acquisition will see JetSmarter’s services and technology integrated into Vista Global’s XO brand, which aims to offer a comprehensive digital marketplace for private aviation....more
Forbes • December 12, 2016
JetSmarter Raises $105 Million Series C At $1.5 Billion Valuation From Jay Z, Saudi Royal Family
JetSmarter, a private jet booking application, announced it secured $105 million in Series C funding. The investment round, valuing the company at $1.5 billion pre-money, was led by an unnamed growth fund and featured participation from existing investors, including members of the Saudi Royal family and celebrity investor Jay-Z....more
Private Jet Card Comparisons • July 9, 2018
JetSmarter launches new on-demand charter options
JetSmarter announced an expansion of its on-demand charter offerings, providing users with increased flexibility and more options to book entire aircraft directly through its mobile application. This enhancement complemented its popular seat-sharing services on scheduled flights....more
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