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Iterable's Overview

Total employees788
HeadquartersSan Francisco
Founded2013

Iterable is a powerful customer activation platform that empowers brands to create, execute, and optimize personalized customer experiences at scale. By unifying customer data and enabling cross-channel messaging (email, SMS, mobile push, in-app, social), Iterable helps businesses increase customer engagement, loyalty, and lifetime value. They serve a wide range of industries, including retail, media, finance, and travel, enabling marketers to build deeper customer relationships and drive sustainable growth.

Where is Iterable's Headquarters?

HQ Function

Serves as the global command center, housing executive leadership, core product development, engineering, marketing, sales strategy, and corporate operations.

Notable Features:

Modern office space in a key downtown San Francisco location, designed to foster collaboration with open layouts and state-of-the-art technology.

Work Culture:

Emphasizes innovation, collaboration, customer-centricity, and growth. Iterable fosters a dynamic environment where employees are encouraged to experiment, learn, and contribute to the company's mission of empowering marketers.

HQ Significance:

Strategically located in a major global technology hub, providing access to top talent, venture capital, and a vibrant ecosystem of partners and customers.

Values Reflected in HQ: The office design reflects Iterable's values of transparency and collaboration through open workspaces, and its focus on employee well-being with modern amenities and a supportive environment.

Location:

Iterable supports its global customer base through its main offices in San Francisco, Denver, London, and New York, along with a distributed workforce. These locations and teams collectively provide sales, marketing, customer success, engineering, and product development functions, enabling Iterable to serve diverse markets and clients worldwide effectively.

Street Address:

71 Stevenson St, Floor 12

City:

San Francisco

State/Province:

CA

Country:

USA

Iterable's Global Presence

Denver, CO, USA

Address: 1621 18th St, Suite 300, Denver, CO 80202

Leverages Denver's growing tech talent pool and provides a key operational base in the Mountain West region.

London, UK

Address: WeWork, 70 Wilson St, London EC2A 2DB, UK

Strategically positioned to support and expand Iterable's presence in the European market, catering to a diverse international clientele.

New York, NY, USA

Address: Specific address not prominently listed; operates within New York City.

Provides a strong presence in a major US commercial hub, facilitating client relations and market penetration on the East Coast.

Buying Intent Signals for Iterable

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Iterable

As of April 2025, Iterable' leadership includes:

Andrew Boni - CEO and Co-founder
Jeff Samuels - President & COO
Sejal Patel - Chief Financial Officer
Markita Jack - Chief People Officer
Bobby Jaffari - Chief Revenue Officer
Chris Hering - SVP, Engineering
Bela Stepanova - SVP, Product
Vasudha Mithal - SVP & GM, International
Janice Koll - SVP, Customer Success

Investors of Iterable

Iterable has been backed by several prominent investors over the years, including:

Index Ventures
CRV (Charles River Ventures)
Glynn Capital Management
Viking Global Investors
Silver Lake Waterman
Adams Street Partners
Harmony Partners
Accel

Executive New Hires/Exits in the Last 12 Months

Hire3
Exits1

Over the past 12-18 months, Iterable has strengthened its executive leadership with key appointments in operations, finance, and global sales, while also experiencing a transition in its marketing leadership.

Departures

Adriana Gil Miner, Adriana Gil Miner concluded her tenure as Chief Marketing Officer at Iterable.

New Appointments:

Gerry Fortner, Gerry Fortner was appointed SVP of Global Sales at Iterable.
Sejal Patel, Sejal Patel was appointed as Chief Financial Officer of Iterable.
Jeff Samuels, Jeff Samuels was appointed as President & Chief Operating Officer of Iterable.

Technology (Tech Stack) used by Iterable

Discover the tools Iterable uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Iterable Email Formats and Examples

Iterable commonly uses the [first].[last]@iterable.com email format for its employees. Other formats like [first_initial][last]@iterable.com or [first]@iterable.com might also be in use, though [first].[last] is generally the most prevalent.

[first].[last]@iterable.com

Format

jane.doe@iterable.com

Example

85%

Success rate

News and media

Business WireFebruary 20, 2024

Iterable Appoints Gerry Fortner as SVP of Global Sales

Iterable announced the appointment of Gerry Fortner as its new Senior Vice President of Global Sales. Fortner will lead Iterable's global sales organization, driving growth and expanding its international market presence....more

PR NewswireSeptember 26, 2023

Iterable Unveils AI Optimization Suite, Transforming How Marketers Connect with Customers

Iterable launched its AI Optimization Suite, a set of new AI-powered capabilities designed to help marketers enhance personalization, campaign performance, and operational efficiency. Features include Predictive Goals, Brand Affinity™, and Copy Assist....more

PR NewswireMay 9, 2023

Iterable Appoints Sejal Patel as Chief Financial Officer

Iterable announced the appointment of Sejal Patel as its new Chief Financial Officer. Patel brings over 20 years of experience in financial leadership roles at various technology companies and will oversee Iterable's financial strategy and operations....more

The Software ReportFebruary 1, 2023

Iterable Named a Leader in The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023

Iterable was recognized as a Leader by Forrester Research in its 'The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023' report. The report highlighted Iterable's strengths in data and modeling, campaign design and orchestration, and measurement and optimization....more

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