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Italika is a prominent Mexican company specializing in the assembly and sale of motorcycles. Founded in 2004 and part of the Grupo Salinas conglomerate, Italika has rapidly grown to become a leading brand in Mexico and several other Latin American countries, including Guatemala, Honduras, Panama, and Peru. The company is known for offering affordable and accessible mobility solutions, catering to a wide range of customers with a diverse portfolio of motorcycles, scooters, and ATVs. Italika focuses on providing value through reliable products, extensive after-sales service, and readily available spare parts.
Serves as the central hub for corporate strategy, administration, marketing, sales leadership, and financial operations, aligning Italika's activities with the broader Grupo Salinas objectives.
Part of the modern Grupo Salinas corporate campus, likely featuring contemporary office design and amenities supporting a large workforce.
Dynamic and results-driven, reflective of a major player in the competitive mobility market. Emphasis on efficiency, market expansion, and customer accessibility, influenced by Grupo Salinas' entrepreneurial spirit.
The headquarters is crucial for strategic decision-making, brand management, and coordinating operations across its assembly plant in Toluca and its international markets in Latin America.
Italika primarily operates in Latin America. Its core functions supported globally (within this region) include motorcycle manufacturing and assembly (Mexico), extensive sales and distribution networks, marketing operations tailored to each country, and comprehensive after-sales service including spare parts distribution. Key markets outside Mexico include Guatemala, Honduras, Peru, Panama, Costa Rica, and El Salvador, where Italika has established a significant brand presence.
Av. Insurgentes Sur 3579, Colonia La Joya, Alcaldía Tlalpan
Ciudad de México
CDMX
Mexico
Address: Parque Industrial Toluca 2000, C.P. 50200 Toluca de Lerdo, Méx., Mexico (Ensamblika Assembly Plant)
Serves as the core manufacturing and production hub, crucial for supplying the high demand in the Mexican market and supporting expansion into other Latin American regions.
Address: Autopista México-Querétaro Km 33.5, Tultitlán, State of Mexico (General area for Italika's CEDIS - Centro de Distribución de Refacciones)
Ensures timely availability of spare parts across Mexico and export markets, supporting customer satisfaction and vehicle maintenance.
Address: National and regional sales offices and distribution centers within these countries. Specific addresses vary by location.
To manage in-country operations, tailor strategies to local market needs, and expand Italika's footprint in key Latin American markets.
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As of April 2025, ITALIKA' leadership includes:
ITALIKA has been backed by several prominent investors over the years, including:
No major high-profile executive hires or exits at Italika have been widely publicized in the last 12 months. The leadership team appears relatively stable. Minor changes or internal promotions may have occurred but are not typically announced publicly for a company of this structure within a larger conglomerate.
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Italika, being part of Grupo Salinas, likely follows common corporate email formatting conventions. The most probable formats involve combinations of the employee's first name and last name, or initials, with the @italika.mx domain.
[first_initial][last]@italika.mx (e.g., jdoe@italika.mx) or [first].[last]@italika.mx (e.g., jane.doe@italika.mx)
Format
atanus@italika.mx (example based on Alberto Tanus)
Example
70%
Success rate
El Universal • February 15, 2024
El Universal provides a guide to Italika's most affordable motorcycle models available in 2024, emphasizing the brand's commitment to providing accessible transportation options for the Mexican population....more
motociclismopma.com • November 24, 2023
Italika unveiled its latest motorcycle models at EXPO MOTO 2023, showcasing innovations and new designs to cater to diverse rider preferences and needs in the Mexican market, including advancements in their Voltium electric line....more
Forbes México • October 5, 2023
Forbes México highlights Italika's strong market position in Latin America, its 'Made in Mexico' appeal through its Ensamblika plant, and its strategic push towards electric motorcycles to meet evolving consumer demands and sustainability trends....more
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