Products
By Team
Sales
Multithread effectively and personalize outreach to convert deals faster
Social Media Marketing
Elevate social presence and drive business growth from social media
RevOps
Identify and prioritize high-intent leads, and improve sales effectiveness
Events & Field Marketing
Find and connect with ICP attendees, and improve event outcomes
Resources
.png)
.png)
IT Works
What Does IT Works Do?
It Works! is a direct sales and multi-level marketing (MLM) company founded in 2001, offering a diverse range of health, wellness, beauty, and lifestyle products. Known for its flagship product, the Ultimate Body Applicator (a body wrap), the company has expanded its portfolio to include supplements, skincare, weight management solutions, and essential oils. It Works! operates through a network of independent distributors worldwide who market products directly to consumers and build their own sales teams. The company emphasizes a culture of friendship, fun, and freedom, encouraging individuals to achieve their personal and financial goals.
Where Is IT Works's Headquarters?
HQ Function
Serves as the central hub for corporate operations, executive leadership, product development strategy, marketing, and global distributor support.
Notable Features:
The modern facility was custom-built to reflect the company's vibrant brand and accommodate its growth. It is designed to be an inspiring and collaborative workspace for employees, likely featuring open-plan areas, meeting spaces, and employee amenities.
Work Culture:
The HQ work culture aims to be energetic, positive, and aligned with the company's 'One Team One Mission' philosophy. It emphasizes teamwork, innovation in product and marketing, and supporting the global network of distributors. The atmosphere is often described as fast-paced and entrepreneurial.
HQ Significance:
The headquarters is significant as the nerve center for It Works!'s global operations, embodying the company's growth from a small startup to an international brand. It's where strategic decisions are made that impact thousands of distributors and customers worldwide.
Values Reflected in HQ: The headquarters' design and atmosphere likely reflect It Works!'s values of community, entrepreneurship, innovation, and fostering a positive, growth-oriented environment.
Location:
It Works! supports a global network of independent distributors across North America (USA, Canada, Mexico), Europe (including UK, Ireland, France, Germany, Spain, Netherlands, Scandinavia), Australia, and New Zealand. Functions supported globally include direct sales and network marketing operations, international shipping and logistics for product delivery, multilingual customer support, localized marketing initiatives, and country-specific compliance and regulatory affairs management.
Street Address:
908 Riverside Drive
City:
Palmetto
State/Province:
Florida
Country:
USA
Where Else Does IT Works Operate Around the World?
Dublin, Ireland
Address: It Works! Marketing International Unlimited Company, Connaught House, 1 Burlington Road, Dublin 4, Ireland
Key hub for European market expansion, customer service for European distributors and customers, and logistical coordination for It Works! products and business opportunities across various European countries.
Global Operations in various countries (e.g., Canada, Australia, United Kingdom, Mexico, several EU nations)
Address: Operations in these countries are primarily supported through local independent distributor networks and may include regional logistics or support centers rather than full-scale corporate offices in every country of operation.
To facilitate efficient product distribution, provide localized support and training to distributors and customers, and manage adherence to specific national business and product regulations in key international markets.
Buying Intent Signals for IT Works
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading IT Works? Meet the Executive Team
As of April 2025, IT Works' leadership includes:
Who's Investing in IT Works?
IT Works has been backed by several prominent investors over the years, including:
What Leadership Changes Has IT Works Seen Recently?
It Works! has made key strategic appointments to its executive team in the past 12 months, notably bolstering its financial and marketing leadership with a new Chief Financial Officer and a new Chief Marketing Officer. These additions signal a continued focus on driving growth, operational excellence, and brand strength in the competitive direct selling market.
New Appointments:
What Technology (Tech Stack) Is Used byIT Works?
Discover the tools IT Works uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
IT Works Email Formats and Examples
It Works! corporate email addresses generally utilize common professional structures, typically incorporating the employee's name. The most frequently observed patterns combine the first initial and last name, or the full first name and last name.
Common formats include [first_initial][last]@itworks.com (e.g., jdoe@itworks.com) or [first].[last]@itworks.com (e.g., john.doe@itworks.com).
Format
asmith@itworks.com
Example
75%
Success rate
What's the Latest News About IT Works?
Direct Selling News • February 12, 2024
It Works! Appoints Chris Wood as Chief Financial Officer
It Works! announced the appointment of Chris Wood as its new Chief Financial Officer. Wood brings a wealth of experience in financial management and strategic planning to support the company's financial health and growth objectives....more
Direct Selling News • September 1, 2023
It Works! Announces New Executive Hires
It Works! strengthened its leadership team with key appointments, including Don Hmac as Chief Marketing Officer and Kate Thompson as Vice President of Sales and Field Development. These hires aim to drive marketing innovation and support field development and sales growth....more
It Works! Official Website & Press Releases • Ongoing
It Works! Focuses on Product Innovation and Distributor Empowerment
It Works! continues to launch new products and enhance its existing lines in the health, wellness, and beauty categories. The company also regularly announces promotions, incentives, and training programs designed to support and empower its global network of independent distributors....more
Highperformr's free tools for company research
Explore Employees by Region or Country
See where a company’s workforce is located, by country or region.
View Funding Details
View past and recent funding rounds with amounts and investors.
Understand Revenue Insights
Understand company revenue estimates and financial scale.
Track Active Job Openings
Track active roles and hiring trends to spot growth signals.
Review Product and Offerings
Discover what a company offers—products, platforms, and solutions.
Get SIC or NAICS Codes
Get the company’s official SIC and NAICS classifications.
Analyze Website Traffic Trends
Analyze visitor volume, engagement, and top traffic sources.
Discover Social Profiles and Engagement
Explore LinkedIn, Twitter, and other active social profiles.
Identify Top Competitors
Identify top competitors based on similar business traits.
Research and Discover Companies with Highperformr — Smarter, Faster
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
- Track intent signals to find buyers who are actively in-market
- Enrich contacts and companies instantly, no need to switch tools
- Automate workflows to stay ahead of every change
- Connect your CRM & tools for seamless data sync and activation
Thousands of companies, including IT Works, are just a search away.