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Influenster is a dynamic product discovery platform and review community where millions of consumers explore new products, share honest feedback through reviews and photos/videos, and engage directly with brands. Members can participate in Q&A, discussions, and qualify for VoxBox campaigns, receiving complimentary products for testing and review. Acquired by Bazaarvoice in 2019, Influenster leverages its large, active user base (over 7.5 million members) to provide brands with authentic user-generated content (UGC), valuable consumer insights, and a powerful channel for product sampling and social buzz generation.
The Austin headquarters serves as the central hub for Bazaarvoice's global operations, including the strategic direction, product development, engineering, sales, and marketing efforts that support the Influenster platform and its community.
Bazaarvoice's Austin headquarters is situated in a prominent tech corridor and features modern office spaces designed for collaboration, innovation, and employee well-being, typical of leading technology companies.
Bazaarvoice, and by extension the teams working on Influenster, fosters a work culture centered on customer obsession, transparency, innovation, passion, and performance. It's generally described as collaborative and dynamic, encouraging employees to contribute to the evolution of user-generated content solutions.
The Austin HQ is pivotal for driving Bazaarvoice's overall strategy in user-generated content, which includes the ongoing growth, technological advancement, and market integration of the Influenster community and its diverse services for global brands and retailers.
Through its integration with Bazaarvoice, Influenster benefits from a significant global presence. Bazaarvoice operates worldwide, serving thousands of leading brands and retailers with offices and staff in North America, Europe, and the Asia-Pacific region. This extensive network enables Influenster to connect its vast community of members with a wide array of international products and targeted sampling campaigns. Globally supported functions include client success management, multilingual community support, sales and business development, marketing strategy, and engineering, ensuring a cohesive and impactful worldwide operation for both Influenster users and brand partners.
10901 Stonelake Blvd
Austin
TX
USA
Address: Lynton House, 7-12 Tavistock Square, London, WC1H 9LT, UK
Focuses on expanding Bazaarvoice's and Influenster's footprint in the EMEA markets, tailoring product review and sampling strategies to local brand requirements and diverse consumer behaviors.
Address: 27-29 Rue de Bassano, 75116 Paris, France
Drives growth and client support in France and surrounding European countries, adapting UGC strategies to the specific nuances of the local retail and e-commerce landscapes.
Address: Level 11, 1 Margaret Street, Sydney, NSW 2000, Australia
Supports market development and client relationships across Australia, New Zealand, and other APAC countries, helping brands connect with the Influenster community and utilize UGC effectively.
Address: Rosenheimer Str. 143c, 81671 München, Germany
Strengthens Bazaarvoice's presence in German-speaking Europe, providing localized support for brands engaging with customer reviews and the Influenster community.
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As of April 2025, Influenster' leadership includes:
Influenster has been backed by several prominent investors over the years, including:
As of early 2024, there have been no major, publicly announced C-level executive hires or departures at Bazaarvoice directly impacting its core leadership team in the last 12 months. The established executive team continues to guide the company's strategic initiatives, including the ongoing development and integration of the Influenster platform.
Discover the tools Influenster uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Since Influenster's acquisition by Bazaarvoice, official business communications are typically managed through Bazaarvoice email addresses. Common corporate email patterns at Bazaarvoice include [first].[last]@bazaarvoice.com and [first_initial][last]@bazaarvoice.com. For general inquiries or support related to the Influenster platform, users typically interact through designated support channels on the Influenster website or app.
[first].[last]@bazaarvoice.com
Format
jane.doe@bazaarvoice.com
Example
80%
Success rate
Business Wire • March 5, 2024
A new report from Bazaarvoice, leveraging data from its network including the Influenster community, reveals that 80% of shoppers state they are more inclined to purchase products marketed as sustainable. This highlights a significant consumer trend towards eco-consciousness and impacts brand strategies....more
MarTech Series • September 26, 2023
Bazaarvoice has launched an AI-powered content curation tool designed to help brands efficiently discover, manage, and utilize high-quality visual and social user-generated content from sources like Instagram, TikTok, and its own Influenster community for marketing campaigns and e-commerce enrichment....more
TechCrunch • August 15, 2019
Bazaarvoice, a company specializing in product review and user-generated content solutions, announced its acquisition of Influenster, a product discovery and reviews platform with a highly engaged community. The deal aimed to combine Bazaarvoice's extensive brand and retailer network with Influenster's social engagement and sampling capabilities....more
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