What Does Ignition Creative Do?

Total employees167
HeadquartersSydney
Founded2003

igntn (researched as Ignition) is a comprehensive client engagement and commerce platform designed specifically for accounting and professional services businesses. It empowers firms to create winning proposals, manage client agreements, automate billing and payment collection, and enhance overall client relationships. By streamlining traditionally manual processes, igntn helps businesses save time, improve cash flow, and scale effectively. The platform focuses on providing a seamless experience for both the firm and its clients, fostering better collaboration and engagement from the initial proposal to ongoing service delivery.

Where Is Ignition Creative's Headquarters?

HQ Function

Serves as the original base and a key operational hub for igntn's global team, coordinating product development, strategy, and core business functions.

Notable Features:

As part of a network of global hubs, the Sydney location would typically feature modern, collaborative workspaces designed to support a flexible and innovative team, even if day-to-day work is largely remote.

Work Culture:

igntn fosters a remote-first work culture characterized by flexibility, autonomy, collaboration, and innovation. The hubs are designed to support periodic in-person collaboration and team building.

HQ Significance:

Sydney is the founding city of igntn (as Ignition), marking its origin and a significant center for its operations and talent pool in the APAC region.

Values Reflected in HQ: The remote-first approach with global hubs reflects values such as flexibility, global reach, trust, and a focus on talent regardless of location.

Location:

igntn supports a global client base across numerous countries, including Australia, New Zealand, the United States, Canada, the United Kingdom, South Africa, and more. Its platform is designed for international professional services firms. This global reach is facilitated by a distributed team and strategic hubs in key regions, ensuring localized support and market understanding.

Street Address:

While specific office addresses are dynamic due to the remote-first nature, the primary registered hub is in Sydney. (e.g., Formerly associated with addresses like Level 2, 50 Bridge Street - verify current public listing if critical)

City:

Sydney

State/Province:

New South Wales

Country:

Australia

Where Else Does Ignition Creative Operate Around the World?

Toronto, Ontario, Canada

Address: Hub location (specific address may vary, supports remote team)

Key hub for igntn's operations and expansion within the North American market.

London, United Kingdom

Address: Hub location (specific address may vary, supports remote team)

Strategic hub for igntn's presence and growth in the UK and EMEA markets.

Denver, Colorado, USA

Address: Hub location (specific address may vary, supports remote team)

Supports igntn's operational scale and client service capabilities across the United States.

Auckland, New Zealand

Address: Hub location (specific address may vary, supports remote team)

Strengthens igntn's presence in the ANZ region, providing localized support.

Manila, Philippines

Address: Hub location (specific address may vary, supports remote team)

Provides operational support and talent for various global functions within igntn.

Buying Intent Signals for Ignition Creative

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Ignition Creative? Meet the Executive Team

As of April 2025, Ignition Creative' leadership includes:

Guy Pearson - Co-Founder & Chief Executive Officer
Dane Thomas - Co-Founder & Chief Product Officer
Paul Naphtali - Chief Financial Officer
Tom Maxwell - Chief Revenue Officer
Cassie Kolyda - Chief People Officer

Who's Investing in Ignition Creative?

Ignition Creative has been backed by several prominent investors over the years, including:

Tiger Global Management
EVP (Equity Venture Partners)
Right Click Capital
Craig Winkler (MYOB Co-founder)
Prospect Venture Partners
CMV TGE I, L.P.
OLV I, L.P.

What Leadership Changes Has Ignition Creative Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been no major C-suite executive hires or departures announced for igntn (researched as Ignition) in the last 12 months. The core leadership team appears stable. Private companies often do not publicize all executive movements.

What Technology (Tech Stack) Is Used byIgnition Creative?

Discover the tools Ignition Creative uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Ignition Creative Email Formats and Examples

igntn (researched as Ignition, domain ignitionapp.com) likely uses common professional email formats. The most prevalent format is often first_name.last_name@companydomain.com.

first.last@ignitionapp.com

Format

jane.doe@ignitionapp.com

Example

85%

Success rate

What's the Latest News About Ignition Creative?

TechCrunchNovember 9, 2021

Practice Ignition rebrands as Ignition, raises $50M Series C led by Tiger Global

Ignition, formerly Practice Ignition, a platform for accountants and professional services to manage client relationships, announced a $50 million Series C funding round led by Tiger Global. The funding is aimed at accelerating product development and international expansion....more

Ignition BlogFebruary 27, 2023

Ignition Releases New Features to Enhance Client Proposals and Billing

Ignition announced several new platform enhancements designed to further streamline the client proposal process and offer more flexible billing options for accounting and professional services firms. These updates focus on improving user experience and efficiency....more

Accountants DailyJuly 18, 2023

Ignition integrates with Dext to streamline data flow

Ignition announced an integration with Dext, aiming to improve data synchronization between the two platforms for accounting professionals. This helps automate workflows and reduce manual data entry for mutual customers....more

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