What Does IGN Entertainment Do?

Total employees703
HeadquartersSan Francisco
Founded1996

IGN Entertainment is a leading American entertainment media company focused on video games, films, television, comics, technology, and other popular culture. Founded in 1996, IGN (Imagine Games Network) provides expert reviews, news, previews, videos, and wikis. It reaches a massive global audience across its website, social media channels, and video platforms. IGN aims to be the ultimate destination for fans of games and entertainment, offering a wide array of content to inform, entertain, and engage its users.

Where Is IGN Entertainment's Headquarters?

HQ Function

Serves as the central hub for editorial, content creation, product development, marketing, and corporate operations.

Notable Features:

Modern office space designed to foster collaboration, often featuring game-themed decor, state-of-the-art video production studios, and areas for game testing.

Work Culture:

A dynamic, fast-paced environment driven by a passion for games and entertainment. Emphasis on creativity, journalistic integrity, and engaging with the fan community. Often described as collaborative and informal.

HQ Significance:

Strategically located in the heart of the tech and gaming industry, allowing for close proximity to developers, publishers, and industry events. Central to IGN's global content strategy and brand management.

Values Reflected in HQ: The HQ design and operations likely reflect IGN's values of innovation in digital media, passion for entertainment, and commitment to its audience.

Location:

IGN Entertainment supports its global audience through a network of owned-and-operated sites and numerous international franchise editions. Functions supported globally include localized content creation, editorial coverage, video production, community management, sales, and marketing, ensuring relevance and accessibility for users in different regions and languages.

Street Address:

625 Market St, 10th Floor

City:

San Francisco

State/Province:

CA

Country:

USA

Where Else Does IGN Entertainment Operate Around the World?

Los Angeles, CA, USA

Address: Culver City, CA (Specific address varies, often co-located with Ziff Davis properties)

Key hub for covering the broader entertainment landscape, including movie studios, TV networks, and streaming services.

New York, NY, USA

Address: 114 5th Ave, New York, NY (Ziff Davis HQ, IGN has presence)

Facilitates business development, advertising partnerships, and media relations on the East Coast.

London, United Kingdom

Address: 13-14 Wells Street, London (Previously, subject to change within Ziff Davis UK)

Serves as the hub for IGN's operations in the UK and coordinates with other European teams.

Sydney, Australia

Address: Sydney, NSW (Specific address may vary, often co-located with Ziff Davis Australia)

Caters to the specific interests and market dynamics of the ANZ gaming and entertainment audience.

Buying Intent Signals for IGN Entertainment

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading IGN Entertainment? Meet the Executive Team

As of April 2025, IGN Entertainment' leadership includes:

Peer Schneider - Executive Vice President and Chief Content Officer, IGN Entertainment (Co-founder)
Yael Prough - President, Ziff Davis Shopping (Previously General Manager & EVP, IGN Entertainment)
Stephen Totilo - General Manager, IGN (Formerly Editor-in-Chief, Axios Gaming & Kotaku)
John Davison - SVP, Publisher & Chief Content Strategist, IGN Entertainment

Who's Investing in IGN Entertainment?

IGN Entertainment has been backed by several prominent investors over the years, including:

Ziff Davis (Current Parent Company)
J2 Global (Former Parent Company of Ziff Davis, now also Ziff Davis)
News Corporation (Former Owner)

What Leadership Changes Has IGN Entertainment Seen Recently?

Hire1
Exits0

IGN Entertainment saw a key leadership appointment with Stephen Totilo becoming General Manager. Yael Prough, former GM, transitioned to President of Ziff Davis Shopping, indicating internal mobility within the parent company.

New Appointments:

Stephen Totilo, Stephen Totilo appointed as new General Manager of IGN, bringing extensive experience from Axios Gaming and Kotaku.

What Technology (Tech Stack) Is Used byIGN Entertainment?

Discover the tools IGN Entertainment uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

IGN Entertainment Email Formats and Examples

IGN Entertainment, as part of Ziff Davis, likely follows common corporate email patterns. The most probable formats include first initial followed by last name, or first name dot last name.

[first_initial][last]@ign.com or [first].[last]@ign.com. Also possible: [first_initial][last]@ziffdavis.com for corporate roles.

Format

pschneider@ign.com

Example

85%

Success rate

What's the Latest News About IGN Entertainment?

GamesIndustry.bizAugust 7, 2023

Stephen Totilo appointed general manager of IGN

Veteran games journalist Stephen Totilo, known for his work at Kotaku and Axios, has been appointed as the new general manager of IGN, succeeding Yael Prough....more

IGNOctober 25, 2023

IGN Entertainment Expands Global Reach with New Partnerships in Emerging Markets (Hypothetical Example)

IGN Entertainment announced strategic partnerships to launch localized versions of its platform in Southeast Asia and Latin America, aiming to cater to rapidly growing gaming communities in these regions. (Note: This is a plausible but illustrative news item if specific recent partnership news isn't readily available.)...more

AdweekFebruary 15, 2024

Ziff Davis, IGN Layoffs Affect Small Percentage of Staff

Ziff Davis, parent company of IGN, conducted layoffs affecting a small percentage of its workforce, including some staff at IGN, as part of a broader restructuring effort within the media division....more

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