What Does ICICI Direct Do?

Total employees5413
HeadquartersMumbai
Founded2000

ICICI Direct is the flagship retail investment platform of ICICI Securities, offering online equity trading, mutual funds, derivatives, and wealth management services to over 5 million retail and high-net-worth investors across India.

Where Is ICICI Direct's Headquarters?

ICICI Direct officeICICI Direct officeICICI Direct officeICICI Direct office
*Images sourced via web search. Rights belong to original owners. Click an image to open its source page.

HQ Function

Serves as the corporate headquarters and primary management center for ICICI Direct and ICICI Securities.

Notable Features:

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Work Culture:

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HQ Significance:

Located in Mumbai, the financial capital of India, providing proximity to domestic stock exchanges and financial institutions.

Values Reflected in HQ: N/A

Location:

ICICI Direct primarily focuses on the Indian capital markets, operating out of its headquarters in Mumbai along with operational and regional hubs in Navi Mumbai and Bengaluru. In addition to domestic equity, currency, and derivatives trading, the platform provides retail investors with access to global investing products to diversify their portfolios internationally.

Street Address:

ICICI Venture House, Appasaheb Marathe Marg, Prabhadevi

City:

Mumbai

State/Province:

Maharashtra

Country:

India

Where Else Does ICICI Direct Operate Around the World?

Navi Mumbai, India

Address: N/A

Supports operational processing and technology infrastructure for the trading platform.

Bengaluru, India

Address: N/A

Facilitates regional operations and client support in southern India.

Buying Intent Signals for ICICI Direct

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading ICICI Direct? Meet the Executive Team

As of April 2025, ICICI Direct' leadership includes:

T. K. Srirang - Managing Director & Chief Executive Officer
Ajay Saraf - Executive Director
B. Prasanna - Executive Director
Rakesh Jha - Chairman & Non-Independent Director

Who's Investing in ICICI Direct?

ICICI Direct has been backed by several prominent investors over the years, including:

ICICI Bank Limited

What Leadership Changes Has ICICI Direct Seen Recently?

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Exits0

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What Technology (Tech Stack) Is Used byICICI Direct?

Discover the tools ICICI Direct uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ICICI Direct Email Formats and Examples

ICICI Direct employees commonly use standard corporate email formats based on the company's web domain.

first.last@icicidirect.com

Format

first.last@icicidirect.com

Example

85%

Success rate

What's the Latest News About ICICI Direct?

mf.icicidirect.com

ICICI Direct

ICICI Direct provides comprehensive online tools and digital services tailored for trading, investing, and mutual fund portfolio management. The platform is designed with user-friendly features to allow retail investors to easily track investments, allocate assets, and manage their broader financial portfolios effectively....more

secure.icicidirect.com

ICICI Direct

ICICI Direct maintains secure online trading and investment portals for mobile and web users. The service provides authenticated access for clients looking to execute trades across equities, derivatives, and fixed-income products while safeguarding account data and transaction flows....more

opendemat.icicidirect.com

ICICI Direct

ICICI Direct offers an integrated suite of financial solutions through its digital onboarding and trading portal. Key offerings include stocks, mutual funds, exchange-traded funds (ETFs), derivatives, currency, IPOs, commodities, insurance distribution, loans, fixed deposits, bonds, the National Pension System (NPS), wealth management, global investing, and educational resources through iLearn....more

icicidirect.com

ICICI Direct - Customer Service

ICICI Direct provides customer service and dedicated phone banking channels in partnership with ICICI Bank. Clients are offered continuous access to banking and customer query resolution round the clock, ensuring rapid assistance for account operations and investment inquiries....more

partners.icicidirect.com

Login - ICICI Direct

ICICI Securities operates partner and sub-broker network portals under the ICICI Direct brand. The dedicated interface provides authorized relationship managers and business partners with tools to manage client investments, fulfill distribution mandates, and access proprietary brokerage systems securely....more

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