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Iceland Travel's Overview

Total employees185
HeadquartersReykjavík
Founded1937

Iceland Travel is one of Iceland's longest-established and leading tour operators, destination management companies (DMC), and travel agencies. With over 85 years of experience, they specialize in crafting a wide array of Icelandic travel experiences, from guided group tours and self-drive packages to tailor-made itineraries and day excursions. They cater to both individual travelers and groups, focusing on showcasing Iceland's unique natural wonders, vibrant culture, and thrilling adventures. Their deep local knowledge, extensive network of partners, and commitment to quality service and sustainability make them a trusted choice for anyone looking to explore the Land of Fire and Ice.

Where is Iceland Travel's Headquarters?

HQ Function

The headquarters houses the core operations including tour design and planning, sales, marketing, customer support, finance, and administrative functions. It's where itineraries are crafted and logistical arrangements for tours across Iceland are managed.

Notable Features:

A modern office environment equipped to support a dynamic travel business. It likely features open-plan spaces to encourage collaboration among specialists, meeting rooms for partner and client interactions, and advanced IT infrastructure for global communication and booking management.

Work Culture:

The work culture is likely dynamic, passionate, and customer-focused, driven by a shared love for Iceland and a commitment to providing exceptional travel experiences. Teamwork, local expertise, and innovation in travel planning are probably highly valued.

HQ Significance:

Being located in Reykjavík, the primary gateway and economic hub of Iceland, allows Iceland Travel to maintain close relationships with local suppliers, transport providers, and accommodation partners, ensuring smooth operations and high-quality service delivery.

Values Reflected in HQ: The headquarters likely reflects values of professionalism, efficiency, local expertise, and a welcoming atmosphere for both employees and visiting partners, embodying their commitment to quality Icelandic tourism.

Location:

While its operational core is firmly rooted in Iceland, Iceland Travel has a significant global presence through its international sales channels, partnerships with travel agencies worldwide, and online marketing efforts. They serve customers from all corners of the globe, offering booking services, customer support, and information in multiple languages to facilitate travel planning for visitors to Iceland. Their participation in international travel fairs and collaborations with global tourism bodies further extends their reach.

Street Address:

Skógarhlíð 12

City:

Reykjavík

State/Province:

Capital Region

Country:

Iceland

Iceland Travel's Global Presence

Keflavík, Suðurnes, Iceland

Address: Keflavík International Airport (KEF), 235 Keflavíkurflugvöllur (Service Desk/Representation)

Serves as the primary point of contact for international arrivals, ensuring a smooth start to their Icelandic journey and providing on-the-ground support directly at Iceland's main international gateway.

Buying Intent Signals for Iceland Travel

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Iceland Travel

As of April 2025, Iceland Travel' leadership includes:

Gréta María Grétarsdóttir - Managing Director
Urður Gunnarsdóttir - Director of Marketing & Communications
Harpa Dogg Rúnarsdóttir - Director of Sales

Investors of Iceland Travel

Iceland Travel has been backed by several prominent investors over the years, including:

Iceland Travel is part of Travel Connect, which is majority-owned by Icelandair Group.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Specific executive movements within Iceland Travel are not always widely publicized unless they are of major significance to the broader Icelandair Group. As of late 2023/early 2024, there haven't been prominent public announcements regarding executive hires or exits directly for Iceland Travel. Key leadership appears stable.

Technology (Tech Stack) used by Iceland Travel

Discover the tools Iceland Travel uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Iceland Travel Email Formats and Examples

Iceland Travel commonly uses the email format of [first_name]@[company_domain].is for its employees. General inquiries can usually be sent to a generic 'info' or departmental email address.

[first_name]@icelandtravel.is

Format

greta@icelandtravel.is

Example

85%

Success rate

News and media

Iceland Travel BlogMarch 16, 2023

Iceland Travel Wins Esteemed Travelife Partner Award

Iceland Travel announced it has received the prestigious Travelife Partner award, recognizing its commitment to sustainability and corporate social responsibility. This award acknowledges the company's long-term efforts and dedication to responsible tourism practices, including environmental protection, social impact, and ethical business operations....more

Iceland Travel WebsiteNovember 10, 2023

Iceland Travel Highlights Optimal Northern Lights Viewing Season and Tours

As winter approaches, Iceland Travel is promoting its range of Northern Lights tours, providing expert guidance on the best times and locations to witness the Aurora Borealis. Their offerings include guided bus tours and private excursions designed to maximize viewing opportunities....more

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