What Does Hugo & Cat Do?

Total employees150
HeadquartersLondon
Founded2004

Hugo & Cat is a global customer experience (CX) agency dedicated to helping businesses thrive in the digital landscape. They collaborate with ambitious brands to create seamless customer journeys, impactful digital products, and engaging content. Their comprehensive services include CX strategy, experience design (UX/UI), technology implementation (leveraging platforms like Sitecore, Optimizely, and Contentful), and content strategy. With a human-centered philosophy, Hugo & Cat integrates data, creativity, and technology to deliver measurable outcomes and cultivate lasting customer relationships.

Where Is Hugo & Cat's Headquarters?

HQ Function

Serves as the primary hub for strategic leadership, core creative and technology teams, client services for UK and European markets, and global business operations.

Notable Features:

Situated in Mayfair, a prestigious and accessible area of central London. The office likely features modern, collaborative workspaces designed to foster creativity and innovation, reflecting the agency's digital focus.

Work Culture:

Characterized by a culture of curiosity, collaboration, and craft. It's an innovative, client-centric environment that encourages continuous learning, teamwork, and a passion for digital excellence within a friendly and supportive atmosphere.

HQ Significance:

The London headquarters is pivotal for developing and executing cutting-edge customer experience strategies for key global clients, driving innovation in digital product design, and spearheading technology solutions.

Values Reflected in HQ: The headquarters' design and atmosphere likely reflect Hugo & Cat's core values: creativity, collaboration, human-centered design, technological innovation, and a commitment to quality.

Location:

Hugo & Cat maintains a significant global presence with strategic offices in London (UK), New York (USA), and Manila (Philippines). This international footprint allows them to serve a diverse global clientele, offering localized expertise and round-the-clock support. They globally deliver customer experience strategy, digital product design and development, technology solutions, and content creation for leading international brands.

Street Address:

25 Dering Street

City:

London

State/Province:

Greater London

Country:

United Kingdom

Where Else Does Hugo & Cat Operate Around the World?

New York, NY, USA

Address: 38 W 21st St, Floor 10, New York, NY 10010, USA

To address the specific needs of North American enterprises, drive new business development across the region, and offer direct, on-the-ground support for regional projects and client relationships.

Makati, Metro Manila, Philippines

Address: 26F Twenty-Four Seven McKinley, 24th Street corner 7th Avenue, Bonifacio Global City, Taguig, 1634 Metro Manila, Philippines

To provide scalable, high-quality technical and operational support for global client projects, leveraging regional talent for efficient project delivery and enabling extended-hours capabilities.

Buying Intent Signals for Hugo & Cat

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Hugo & Cat? Meet the Executive Team

As of April 2025, Hugo & Cat' leadership includes:

Johannes Smith - CEO
Roo Reynolds - Chief Strategy Officer
Sanji Anand - Managing Director, UK
Vimal Badiani - Group Chief Technology Officer
Chris Jefferies - Chief Growth Officer
Liz Wilson - Chief Operating Officer
Nathan Leyer - Managing Director, US

Who's Investing in Hugo & Cat?

Hugo & Cat has been backed by several prominent investors over the years, including:

Acquired by Interpublic Group (IPG) in 2017; currently part of McCann Worldgroup within IPG.

What Leadership Changes Has Hugo & Cat Seen Recently?

Hire2
Exits0

In the past year, Hugo & Cat has strengthened its leadership with key appointments, including a new Chief Operating Officer and the promotion of a Managing Director for its US operations. No high-profile executive departures have been publicly announced during this period.

New Appointments:

Liz Wilson, Liz Wilson appointed as new Chief Operating Officer to drive operational excellence.
Nathan Leyer, Nathan Leyer promoted to Managing Director, US, to lead growth in the North American market.

What Technology (Tech Stack) Is Used byHugo & Cat?

Discover the tools Hugo & Cat uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Hugo & Cat Email Formats and Examples

Hugo & Cat likely utilizes standard professional email formats for its employees. While exact internal structures are not publicly disclosed, common conventions for similar companies include patterns like [first].[last]@[companydomain.com] or [first_initial][last]@[companydomain.com].

[first].[last]@hugoandcat.com

Format

jane.doe@hugoandcat.com

Example

75%

Success rate

What's the Latest News About Hugo & Cat?

LBBOnline (Little Black Book)November 1, 2023

Hugo & Cat Appoints Liz Wilson as Chief Operating Officer

Customer experience agency Hugo & Cat announced the appointment of Liz Wilson to the newly created role of chief operating officer. This strategic hire aims to bolster operational excellence and support the agency's ongoing growth....more

LBBOnline (Little Black Book)July 20, 2023

Hugo & Cat Promotes Nathan Leyer to Managing Director, US

Hugo & Cat promoted Nathan Leyer to managing director of its US operations. In his new capacity, Nathan Leyer will lead the agency's expansion efforts and oversee client relationships within the North American market....more

The DrumMay 23, 2023

How S&P Global transformed its digital customer experience with Hugo & Cat

Hugo & Cat collaborated with S&P Global to significantly revamp its digital customer experience. The project focused on developing a more unified, intuitive, and user-friendly platform for S&P Global's extensive range of financial data and analytics services....more

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