What Does Hollywoodbets Do?

Total employees3090
HeadquartersDurban
Founded2000

Hollywoodbets is a leading sports betting company headquartered in South Africa, with a significant and expanding presence in the United Kingdom, Ireland, and Mozambique. Founded as a betting operation in 2000, the company initially focused on horse racing and has since diversified its offerings to include a comprehensive sportsbook covering numerous international sports, live in-play betting, and a variety of online casino games such as slots, table games, and lucky numbers. Known for its distinctive purple branding and an extensive retail network of over 90 branches in South Africa, Hollywoodbets has also established a strong online platform. The company is deeply committed to community involvement through its 'Hollywoodbets My Community Programme' and various high-profile sponsorships, including major sports teams like Brentford FC and the Hollywoodbets Sharks rugby team, and events. They actively promote responsible gambling and prioritize customer service across all their operations.

Where Is Hollywoodbets's Headquarters?

HQ Function

The Durban headquarters houses key corporate functions including executive management, strategic planning, marketing, IT development for core platforms, central customer support operations, human resources, and financial operations for the group.

Notable Features:

Hollywood Park is a modern, custom-built campus designed to support a large workforce and state-of-the-art operational requirements. The facility prominently features Hollywoodbets' distinct purple branding and is equipped with amenities to foster a productive work environment.

Work Culture:

Hollywoodbets promotes a vibrant, fast-paced work culture, often referred to as the 'Purple Family' or 'Team Purple'. It emphasizes teamwork, innovation, customer-centricity, and strong community engagement through its social responsibility initiatives. Employees are encouraged to embody the brand's energetic spirit.

HQ Significance:

The Durban headquarters is pivotal as the origin point of the Hollywoodbets brand. It remains the primary operational and strategic hub, driving its dominant market share in South Africa and spearheading its international expansion efforts.

Values Reflected in HQ: The headquarters reflects Hollywoodbets' core values such as growth, through its scale and modern infrastructure; innovation, by housing IT and development teams; community, via its people-focused design and initiatives; and brand pride, evident in its distinctive corporate identity.

Location:

Hollywoodbets maintains a significant global presence, primarily anchored by its robust operations in South Africa and strategic expansions into the United Kingdom, Ireland, and Mozambique. Globally supported functions include localized marketing and customer service teams for each region, compliance and legal departments navigating diverse international regulatory landscapes, payment processing systems adapted for various currencies, odds compilation and risk management for international sporting events, and IT infrastructure supporting its online betting platforms. While core strategy and development are often centralized, execution is localized to meet specific market demands and regulatory requirements.

Street Address:

Hollywood Park, 126 Intersite Avenue, Umgeni Business Park

City:

Durban

State/Province:

KwaZulu-Natal

Country:

South Africa

Where Else Does Hollywoodbets Operate Around the World?

London, United Kingdom

Address: Registered address: 6th Floor, Watson House, 54-60 Baker Street, London, W1U 7BU (Hollywoodbets International UK Limited). Operational presence may vary.

To manage and expand Hollywoodbets' brand presence and operations in the highly competitive UK gambling market, ensuring adherence to UK Gambling Commission regulations and tailoring services to local preferences.

Dublin, Ireland

Address: Registered address: Ground Floor, 71 Lower Baggot Street, Dublin 2, Ireland (Hollywoodbets Ireland Limited). Operational presence may vary.

To cater specifically to the Irish betting market, providing a localized betting experience and growing the Hollywoodbets brand across Ireland.

Maputo, Mozambique

Address: Multiple retail branches across Maputo and other cities; e.g., Avenida 25 de Setembro, Maputo. Specific administrative office addresses are not widely publicized.

To establish and grow Hollywoodbets' strong presence in the Mozambican gambling sector by offering accessible retail betting solutions and an expanding online platform, meeting local customer demands.

Buying Intent Signals for Hollywoodbets

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Hollywoodbets? Meet the Executive Team

As of April 2025, Hollywoodbets' leadership includes:

Suren Rampersadh - Group Chief Executive Officer
Owen Heffer - Group Chief Operating Officer
Dermot O'Connell - Chief Executive Officer - UK & Ireland
Devin Heffer - Brand and Communications Manager (Hollywoodbets Group)
Dhahyna Ori - Group Human Resources Manager

Who's Investing in Hollywoodbets?

Hollywoodbets has been backed by several prominent investors over the years, including:

Privately Held - Primarily a family-owned business (Heffer family)

What Leadership Changes Has Hollywoodbets Seen Recently?

Hire0
Exits0

As a privately held company, Hollywoodbets does not routinely publicize all executive team changes. Significant C-level appointments or departures are typically communicated through official press releases or major industry news outlets. Specific, publicly announced C-suite hires or exits within the last 12 months have not been prominent in general news.

What Technology (Tech Stack) Is Used byHollywoodbets?

Discover the tools Hollywoodbets uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Hollywoodbets Email Formats and Examples

Hollywoodbets likely utilizes standard corporate email address formats. Common patterns for companies of its structure include using the employee's first name initial followed by their last name, or first name separated from the last name by a period, at their corporate domain.

[first_initial][last]@hollywoodbets.net

Format

jdoe@hollywoodbets.net

Example

70%

Success rate

What's the Latest News About Hollywoodbets?

SBC NewsMay 23, 2024

Brentford builds on Hollywoodbets ties with official club partnership

Hollywoodbets has strengthened its association with Premier League club Brentford FC by becoming an Official Club Partner. This expands on their previous role as the club's Official Betting Partner in Africa....more

Sharks RugbyFebruary 7, 2024

Hollywoodbets Extends Sharks Partnership with Three-Year Deal

Hollywoodbets has extended its title sponsorship of The Hollywoodbets Sharks rugby team for an additional three years. The partnership covers all senior teams, underscoring their commitment to South African rugby....more

European GamingApril 2, 2024

Hollywoodbets expands its sponsorship portfolio as Official Betting Partner of the Women’s Scottish Cup

Hollywoodbets has been named the Official Betting Partner of the Women's Scottish Cup, further expanding its diverse sports sponsorship portfolio and supporting women's football in Scotland....more

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