What Does Hipster Whale Do?

Total employees39
HeadquartersMelbourne
Founded2014

Hipster Whale is an Australian independent video game developer and publisher co-founded in 2014 by Matt Hall and Andy Sum. The company gained international recognition with its highly addictive and charming mobile game, Crossy Road, which has been downloaded hundreds of millions of times. Known for their distinctive art style, engaging gameplay mechanics, and fair monetization models, Hipster Whale has expanded its portfolio with other successful titles like Pac-Man 256 (in collaboration with Bandai Namco), Disney Crossy Road, Piffle, and Crossy Road Castle (for Apple Arcade). They focus on creating fun, accessible, and high-quality gaming experiences primarily for mobile platforms.

Where Is Hipster Whale's Headquarters?

HQ Function

Primary hub for game design, development, programming, art creation, testing, and business operations for Hipster Whale's portfolio of games.

Notable Features:

Likely a modern, creative studio environment designed to foster collaboration and innovation, equipped with state-of-the-art development tools and comfortable workspaces conducive to game development.

Work Culture:

Hipster Whale is known for its indie spirit, promoting a creative, agile, and collaborative work culture. The team is passionate about crafting fun, polished, and engaging games, with a focus on innovative design and player experience.

HQ Significance:

The headquarters serves as the birthplace and central development hub for globally recognized titles like Crossy Road, establishing Melbourne as a key location for successful indie game development.

Values Reflected in HQ: The headquarters likely reflects values of creativity, innovation, fun, quality, and collaborative teamwork, essential to their success in the competitive gaming industry.

Location:

Hipster Whale's games, particularly the Crossy Road franchise and titles like Piffle, are available globally on major mobile app stores (Apple App Store, Google Play Store) and platforms such as Apple Arcade. This digital distribution model allows them to reach millions of players across numerous countries, establishing a significant international footprint through their popular game releases rather than physical international offices.

Street Address:

Not publicly disclosed

City:

Melbourne

State/Province:

Victoria

Country:

Australia

Where Else Does Hipster Whale Operate Around the World?

No additional office locations available.

Buying Intent Signals for Hipster Whale

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Hipster Whale? Meet the Executive Team

As of April 2025, Hipster Whale' leadership includes:

Matt Hall - Co-founder
Andy Sum - Co-founder

Who's Investing in Hipster Whale?

Hipster Whale has been backed by several prominent investors over the years, including:

Primarily self-funded through game revenues, notably from the success of Crossy Road. No major external institutional investment rounds have been publicly disclosed.

What Leadership Changes Has Hipster Whale Seen Recently?

Hire0
Exits0

No publicly available information on specific executive hires or exits for Hipster Whale in the last 12 months. As a private company, such changes are not always broadly publicized.

What Technology (Tech Stack) Is Used byHipster Whale?

Discover the tools Hipster Whale uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Hipster Whale Email Formats and Examples

Common email formats for companies like Hipster Whale often use the first name or a combination of first and last names. While not officially confirmed, a likely format is based on common industry practices.

firstname@hipsterwhale.com

Format

matt@hipsterwhale.com

Example

70%

Success rate

What's the Latest News About Hipster Whale?

PocketGamer.comMarch 7, 2024

Hipster Whale's Apple Arcade hit Piffle celebrates its 5th anniversary with a major update

Hipster Whale's charming puzzle game Piffle, available on Apple Arcade, marked its fifth anniversary with a significant update, introducing new levels, characters, and game mechanics to enhance the player experience....more

PocketGamer.comDecember 19, 2023

Hipster Whale's Crossy Road Castle gets a massive new update with a new tower, characters and hats

The Apple Arcade exclusive, Crossy Road Castle, developed by Hipster Whale, received a substantial update featuring a brand-new tower, additional playable characters, and a variety of new collectible hats, expanding the cooperative platforming fun....more

App Store StoryNovember 20, 2023

Hipster Whale talks 9 years of Crossy Road

Reflecting on nearly a decade since the launch of their breakout hit, the team at Hipster Whale discussed the enduring appeal of Crossy Road and its journey, as featured in an Apple App Store story....more

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