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Hinda Incentives has a rich history spanning over five decades, specializing in creating and managing comprehensive incentive programs, employee recognition solutions, and reward fulfillment. Known for its innovative approaches to motivating sales teams, employees, and channel partners, Hinda offered a wide array of merchandise, travel, and experiential rewards. In November 2017, Hinda Incentives was acquired by Engage2Excel, a leading provider of employee engagement and recognition solutions. This strategic move combined Hinda's expertise in incentives and rewards with Engage2Excel's broader suite of HR solutions, aiming to deliver more impactful employee experiences. While the Hinda brand and its legacy services are now part of Engage2Excel's offerings, its foundational principles of driving performance and appreciation continue to influence the market.
Historically, this location served as the central hub for Hinda Incentives' operations, including program design, client services, technology development, and reward fulfillment logistics for its incentive and recognition programs.
The Chicago facility likely housed extensive warehousing for merchandise rewards and administrative offices. Functionality for logistics and program management would have been key features.
As a company focused on incentives and motivation, Hinda likely fostered a work culture centered on achievement, recognition, client satisfaction, and innovation in reward solutions. The environment would have supported sales, customer service, and operational excellence.
The Chicago headquarters was significant as the birthplace and long-standing operational center of Hinda Incentives, from which it built its reputation in the rewards and recognition industry for nearly 50 years before its acquisition by Engage2Excel.
Prior to its acquisition, Hinda Incentives primarily served clients in North America with a strong focus on the U.S. market. Now, as part of Engage2Excel, its reward and recognition capabilities are leveraged within Engage2Excel's broader service offerings. Engage2Excel supports global programs for its clients, thereby extending the potential reach of Hinda's legacy expertise to a wider international audience.
2440 W 34th St
Chicago
Illinois
USA
Address: N/A
Engage2Excel's offices serve various regional and functional purposes for the company's comprehensive offerings, which now include Hinda's legacy incentive and recognition services.
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As of April 2025, Hinda Incentives' leadership includes:
Hinda Incentives has been backed by several prominent investors over the years, including:
Specific executive news for 'Hinda Incentives' as a distinct entity is not applicable for the last 12 months, as it was acquired by Engage2Excel in 2017 and its leadership structure was integrated. Any relevant executive changes would be at the Engage2Excel corporate level and not specific to a standalone 'Hinda Incentives' entity.
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Historically, Hinda Incentives (domain: hinda.com) likely used common corporate email formats such as [first_initial][last]@hinda.com or [first].[last]@hinda.com. Since its acquisition by Engage2Excel and the redirection of the hinda.com website to Engage2Excel, direct emails to @hinda.com addresses are highly unlikely to be active or monitored for new communications. Current relevant email formats would pertain to Engage2Excel.
Historically: [first_initial][last]@hinda.com (e.g., jsmith@hinda.com)
Format
example@hinda.com (historical, likely inactive)
Example
5%
Success rate
PR Newswire • November 1, 2017
Engage2Excel, a portfolio company of Comvest Partners and a leading provider of employee recognition and engagement solutions, announced its acquisition of Hinda Incentives, a Chicago-based leader in incentives and recognition. The acquisition aimed to enhance Engage2Excel's offerings and market position by combining Hinda's extensive experience in B2B incentive programs with Engage2Excel’s HR solutions....more
Business Wire / Incentive Marketing Association (IMA) • July 20, 2016
Hinda Incentives received a Circle of Excellence Award from the Incentive Marketing Association (IMA) for its 'Wheels Up' channel incentive program. This program, designed for a client in the automotive aftermarket industry, was recognized for its effective strategy, creative execution, and measurable results in motivating channel partners....more
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