What Does Highsnobiety Do?

Total employees353
HeadquartersBerlin
Founded2005

Highsnobiety is a global media brand at the intersection of style, art, design, and music. Founded in 2005 by David Fischer, it began as a blog and has since evolved into a significant cultural voice, e-commerce platform, and creative agency. Highsnobiety curates and produces content on emerging trends, sneakers, fashion, and youth culture, targeting a discerning, style-conscious audience. In 2022, Zalando acquired a majority stake in Highsnobiety.

Where Is Highsnobiety's Headquarters?

HQ Function

Serves as the global operational and creative hub, overseeing editorial direction, brand strategy, marketing, and business development.

Notable Features:

Modern office space designed to foster collaboration and reflect the brand's cutting-edge aesthetic, often featuring open-plan layouts and contemporary art/design elements.

Work Culture:

A dynamic, fast-paced, and creative environment immersed in street culture, fashion, and art. Highsnobiety fosters innovation, cultural curiosity, and a passion for storytelling.

HQ Significance:

The Berlin HQ is central to Highsnobiety's identity, leveraging the city's rich cultural landscape and international talent pool to drive its global influence.

Values Reflected in HQ: The headquarters embodies values of innovation, creativity, cultural relevance, and a forward-thinking approach to media and style.

Location:

Highsnobiety supports its worldwide operations through a network of key offices in cultural capitals and remote talent. This global footprint enables comprehensive editorial coverage, localized marketing campaigns, international brand partnerships, e-commerce fulfillment, and creative agency services across diverse markets.

Street Address:

Genthiner Str. 32-34

City:

Berlin

State/Province:

Berlin

Country:

Germany

Where Else Does Highsnobiety Operate Around the World?

New York, NY/USA

Address: 25 Kent Ave, Brooklyn, NY 11249, USA

Drives content creation and commercial activities for the significant North American market, fostering relationships with US-based brands and cultural influencers.

London/UK

Address: Confidential (Likely a central London location, possibly Shoreditch or similar creative district)

Strengthens Highsnobiety's presence in the UK and Europe, producing region-specific content and managing European commercial interests.

Los Angeles, CA/USA

Address: Confidential (Likely in a creative or fashion district)

Expands Highsnobiety's reach within the influential LA cultural landscape, particularly in entertainment, music, and streetwear.

Amsterdam/Netherlands

Address: Confidential

Supports European operations and explores new market opportunities within the Benelux countries and surrounding areas.

Buying Intent Signals for Highsnobiety

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Highsnobiety? Meet the Executive Team

As of April 2025, Highsnobiety' leadership includes:

David Schneider-Lastin - Chief Executive Officer
David Fischer - Founder
Juergen Hopfgartner - Chief Commercial Officer
Herbert Hofmann - VP Creative & Buying (Commerce)

Who's Investing in Highsnobiety?

Highsnobiety has been backed by several prominent investors over the years, including:

Zalando SE (Majority Stakeholder)

What Leadership Changes Has Highsnobiety Seen Recently?

Hire1
Exits0

Following its acquisition by Zalando in mid-2022, Highsnobiety saw a leadership transition with David Fischer stepping down as CEO to focus on his founder role, and David Schneider-Lastin being appointed as the new CEO. Other adjustments in the leadership team may have occurred to align with the new ownership structure and strategic goals.

New Appointments:

David Schneider-Lastin, David Schneider-Lastin was appointed CEO of Highsnobiety, taking over leadership after the Zalando acquisition.

What Technology (Tech Stack) Is Used byHighsnobiety?

Discover the tools Highsnobiety uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Highsnobiety Email Formats and Examples

Highsnobiety commonly uses the email format combining the first name or first initial with the last name. Other variations might exist but this is a prevalent pattern.

[first].[last]@highsnobiety.com or [first_initial][last]@highsnobiety.com

Format

jane.doe@highsnobiety.com

Example

70%

Success rate

What's the Latest News About Highsnobiety?

Zalando CorporateJune 13, 2022

Zalando to acquire majority stake in Highsnobiety

Zalando announced its acquisition of a majority stake in Highsnobiety. The move aims to enhance Zalando's inspirational storytelling and assortment curation capabilities, leveraging Highsnobiety's cultural relevance and content expertise....more

HighsnobietyMarch 20, 2024

Highsnobiety and Gucci Celebrate 'Ancora' Collection with 'Not In Paris' Event

Highsnobiety partnered with Gucci to celebrate Sabato De Sarno's debut 'Ancora' collection during Paris Fashion Week. The event, part of Highsnobiety's 'Not In Paris' series, featured exclusive installations and experiences, highlighting the intersection of luxury fashion and contemporary culture....more

Business of FashionNovember 9, 2023

Highsnobiety’s New Owner Is Ready to Talk

David Schneider, co-CEO of Zalando, and David Fischer, founder of Highsnobiety, discussed the integration of Highsnobiety into Zalando, focusing on how the media company will help Zalando become a destination for fashion inspiration and discovery, rather than just transactions....more

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