Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
HighLevel is an all-in-one, white-label sales and marketing platform meticulously designed for marketing agencies, entrepreneurs, and small businesses. Launched in 2018, its mission is to empower users by consolidating a comprehensive suite of tools—including CRM, email and SMS marketing, funnel building, call tracking, appointment scheduling, and reputation management—into a single, intuitive system. HighLevel enables agencies to streamline their operations, enhance client results, and effectively scale their business by offering a robust platform that can be branded as their own.
Serves as the company's registered corporate address, administrative hub, and a potential meeting point for leadership and Dallas-based team members. It supports key functions like legal, finance, and operational oversight.
The Dallas office is situated in a commercial office building, providing modern amenities. Given HighLevel's remote-first approach, it functions more as a corporate anchor and optional workspace rather than a traditional, densely populated headquarters.
HighLevel champions a global remote-first work culture, emphasizing flexibility and autonomy. The Dallas location offers a voluntary, collaborative physical space for local employees, aligning with the company's modern and adaptable work philosophy.
The Dallas headquarters establishes a formal corporate presence in a significant U.S. business hub, anchoring its administrative and strategic operations while supporting a globally distributed workforce.
HighLevel supports a vast global customer base of marketing agencies and businesses through its cloud-based platform. The company offers 24/7 customer support and extensive online resources accessible from anywhere in the world. While the platform is primarily English-based, its versatile tools are utilized by users internationally to manage client interactions, automate marketing campaigns, and grow their businesses across diverse geographical markets. Its remote-first employee structure also means its team members are distributed globally, contributing to a worldwide operational footprint.
400 N St Paul St, Ste 950
Dallas
Texas
USA
Address: Newport Beach, CA, USA. Operates as a flexible hub; specific street address not broadly publicized.
Facilitates in-person collaboration for employees in the Southern California region and serves as a physical touchpoint, enhancing local team cohesion and company presence.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, HighLevel' leadership includes:
HighLevel has been backed by several prominent investors over the years, including:
HighLevel's executive leadership, primarily composed of its co-founders, has demonstrated stability over the last 12 months. No major C-suite level new hires from outside the company or departures have been publicly announced, indicating continuity in strategic direction as the company focuses on scaling its operations and teams.
Discover the tools HighLevel uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
HighLevel primarily uses the [first name]@[domain] email format for its employees. This is a common pattern among modern tech companies.
[first]@gohighlevel.com
Format
shaun@gohighlevel.com
Example
98%
Success rate
G2.com / HighLevel • February 7, 2024
HighLevel secured the top spot in G2's 2024 Best Software Awards for Fastest Growing Products, underscoring its significant market traction, rapid user adoption, and high customer satisfaction within the competitive marketing automation and CRM landscape....more
HighLevel Changelog / Blog • November 1, 2023
HighLevel announced the beta release of Eliza, an AI-powered chatbot integrated into its platform. Eliza is designed to automate customer conversations, qualify leads, and schedule appointments, further enhancing the all-in-one capabilities for its users....more
PR Newswire • September 26, 2023
HighLevel announced it had raised $60 million in a strategic growth investment round. The funding was led by PeakEquity Partners with continued participation from existing investor Elephant, aimed at accelerating product innovation and expanding market reach....more
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