What Does High End Systems Do?

Total employees150
HeadquartersAustin
Founded1982

High End Systems, as part of Electronic Theatre Controls (ETC), stands at the forefront of innovative lighting technology. Renowned for its pioneering automated luminaires (like the Sola Series), digital lighting products, and the iconic Hog family of control consoles, High End Systems caters to the demanding needs of concerts, theatre, television, film, themed entertainment, and architectural installations. The brand is synonymous with cutting-edge performance, reliability, and effects, empowering lighting designers globally to realize their creative visions.

Where Is High End Systems's Headquarters?

HQ Function

Serves as the central hub for the High End Systems brand within ETC, focusing on the research, development, engineering, manufacturing, and specialized support of High End Systems' automated lighting fixtures and control consoles.

Notable Features:

The Austin facility likely includes advanced manufacturing lines for HES fixtures (e.g., Sola Series), dedicated R&D labs for lighting optics and mechanics, product demonstration studios, and training centers for HES products like the Hog consoles.

Work Culture:

A dynamic and innovative environment deeply rooted in entertainment lighting technology. The culture likely emphasizes precision engineering, creative problem-solving, and a passion for delivering high-performance lighting tools, integrated within the broader collaborative and customer-centric culture of ETC.

HQ Significance:

Austin remains a significant site for High End Systems, upholding its legacy as a pioneer in automated lighting. It's where iconic product lines are developed and produced, driving innovation for global entertainment and architectural projects under the ETC umbrella.

Values Reflected in HQ: Innovation in lighting technology, commitment to quality and performance, engineering excellence, and responsiveness to the evolving needs of lighting professionals in the entertainment industry.

Location:

As a key brand within Electronic Theatre Controls (ETC), High End Systems' advanced lighting products and control systems are distributed, sold, and supported globally. This is facilitated through ETC's extensive international network of offices, distributors, and dealers, providing comprehensive sales, technical assistance, project consultation, and training for HES solutions across the Americas, Europe, Asia, Africa, and Australia, serving diverse entertainment and architectural markets.

Street Address:

2217 West Braker Lane

City:

Austin

State/Province:

Texas

Country:

USA

Where Else Does High End Systems Operate Around the World?

Middleton, Wisconsin/USA

Address: 3031 Pleasant View Road, Middleton, WI 53562, USA

Serves as the primary corporate and manufacturing hub for the Americas and coordinates global strategy for High End Systems products.

London/United Kingdom

Address: Unit 26-28, Victoria Industrial Estate, Acton, London W3 6UU, United Kingdom

Key operational center for the EMEA region, providing localized support, training, and market development for High End Systems' advanced lighting solutions.

Holzkirchen/Germany

Address: Ohmstrasse 3, 83607 Holzkirchen, Germany

Strengthens presence in the DACH region (Germany, Austria, Switzerland) and Central Europe, providing dedicated support for High End Systems products.

Hong Kong/China

Address: Room 1801, 18/F, Cable TV Tower, 9 Hoi Shing Road, Tsuen Wan, New Territories, Hong Kong

Facilitates market penetration and customer support for High End Systems products in the rapidly growing Asian entertainment and architectural lighting sectors.

Buying Intent Signals for High End Systems

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading High End Systems? Meet the Executive Team

As of April 2025, High End Systems' leadership includes:

Dick Titus - President & CEO (ETC)
David Lincecum - Vice President of Marketing (ETC)
Sarah Danke - Vice President of Sales (ETC)
Matt Stoner - Automated Lighting Product Manager (ETC)
Beckie Weymouth - Product Marketing Manager - Automated Lighting (ETC)

Who's Investing in High End Systems?

High End Systems has been backed by several prominent investors over the years, including:

Electronic Theatre Controls (ETC) - Parent Company (Significantly employee-owned via ESOP)

What Leadership Changes Has High End Systems Seen Recently?

Hire0
Exits0

No major publicly announced top-level executive (C-suite or VP directly overseeing HES as a primary role) hires or exits specifically for High End Systems or its direct senior oversight within ETC have been identified in the past 12 months. ETC's leadership team has shown stability.

What Technology (Tech Stack) Is Used byHigh End Systems?

Discover the tools High End Systems uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

High End Systems Email Formats and Examples

As High End Systems is an integral part of ETC (Electronic Theatre Controls), professional communications and email addresses for personnel associated with High End Systems typically use ETC's corporate domain, @etcconnect.com. Common email patterns observed within ETC include formats like [first].[last]@etcconnect.com or [first_initial][last]@etcconnect.com.

[first].[last]@etcconnect.com, [first_initial][last]@etcconnect.com

Format

jane.doe@etcconnect.com

Example

85%

Success rate

What's the Latest News About High End Systems?

Live Design OnlineMay 21, 2024

High End Systems (as part of ETC) to Showcase New and Popular Products at InfoComm 2024

ETC and its High End Systems brand are set to exhibit their latest innovations and popular lighting fixtures, including new releases from the Sola Series and Hog consoles, at the upcoming InfoComm 2024 trade show in Las Vegas....more

ETNow.comApril 2, 2024

High End Systems (ETC) Highlights New Fixtures like SolaPix 19 XT at Prolight + Sound 2024

At Prolight + Sound 2024 in Frankfurt, ETC showcased several new lighting fixtures, including High End Systems' SolaPix 19 XT wash and the Halcyon range of automated luminaires, emphasizing advancements in brightness, color, and effects for the professional lighting market....more

PLSN (Projection, Lights and Staging News)February 20, 2024

High End Systems Releases Hog OS v4.0

High End Systems announced the release of Hog OS v4.0, a significant update to their lighting control software. This new version introduces numerous enhancements, features, and bug fixes, aimed at improving workflow and expanding capabilities for Hog console users....more

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