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Hero Cosmetics is an innovative skincare company focused on creating gentle, effective, and accessible solutions for common skin concerns, particularly acne. They are best known for their flagship product, the Mighty Patch, a hydrocolloid pimple patch that has gained immense popularity for its ability to visibly reduce blemishes overnight. Founded in 2017 by Ju Rhyu, Dwight Kang, and Andrew Lee, the company's mission is to fight pimples, destigmatize acne, and empower individuals with confidence in their skin. Hero Cosmetics offers a growing range of products including cleansers, toners, and other targeted treatments. In September 2022, Hero Cosmetics was acquired by Church & Dwight Co., Inc., a major American manufacturer of household products, aiming to leverage Church & Dwight's scale and resources to further expand the brand's reach and impact.
The Ewing, NJ headquarters of parent company Church & Dwight handles overarching corporate strategy, finance, R&D, manufacturing oversight, and global distribution for its portfolio brands, including Hero Cosmetics. The original NYC roots of Hero likely still influence brand marketing and innovation.
The Church & Dwight corporate campus is a modern facility designed for a large workforce, likely featuring collaborative workspaces, R&D labs, and administrative offices. Specific features of any remaining Hero-dedicated NYC space are not widely publicized but would be expected to be contemporary and brand-focused.
At Church & Dwight, the culture is typically corporate, focused on efficiency, market leadership, and brand growth. For the Hero Cosmetics brand team, it likely blends this with the agile, mission-driven, and customer-centric ethos of its startup origins, emphasizing innovation in skincare.
The Ewing HQ signifies Hero Cosmetics' integration into a larger, established consumer goods company, providing access to extensive resources and global reach. This supports scaling operations and market penetration.
Hero Cosmetics products are widely available in the United States through major retailers such as Target, Ulta Beauty, Amazon, and CVS, as well as their direct-to-consumer website. Internationally, the brand has expanded its presence into markets including Canada, the United Kingdom, Australia, and parts of Europe, primarily through retail partnerships (e.g., Sephora UK, Boots) and online channels. The acquisition by Church & Dwight is expected to further accelerate its global distribution and market penetration.
500 Charles Ewing Boulevard (Church & Dwight Co., Inc. HQ)
Ewing
NJ
USA
Address: Information not publicly available for specific street address; historically based in NYC.
Maintains connection to the vibrant NYC beauty and startup ecosystem, driving brand visibility and trend-spotting.
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As of April 2025, Hero Cosmetics' leadership includes:
Hero Cosmetics has been backed by several prominent investors over the years, including:
Following the acquisition by Church & Dwight in late 2022, the original founding team of Hero Cosmetics, including CEO Ju Rhyu, has largely remained to lead the brand. No major, publicly announced executive hires or exits specifically for the Hero Cosmetics brand leadership within Church & Dwight have been noted in the past 12 months. Any significant top-level changes would typically occur at the Church & Dwight corporate level.
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Hero Cosmetics, now part of Church & Dwight, likely utilizes email formats common within larger corporations or retains its original startup format. Common professional email patterns include [first].[last]@herocosmetics.us or [first_initial][last]@herocosmetics.us. For Church & Dwight corporate roles, it would be @churchdwight.com.
[first].[last]@herocosmetics.us or [first_initial][last]@herocosmetics.us
Format
jane.doe@herocosmetics.us
Example
70%
Success rate
Church & Dwight Investor Relations • April 25, 2024
Church & Dwight Co., Inc. reported its Q1 2024 financial results, highlighting Hero Cosmetics as a significant contributor to domestic sales growth. The Mighty Patch line continues its strong performance, reinforcing the success of the acquisition....more
Church & Dwight News • September 7, 2022
Church & Dwight Co., Inc. signed a definitive agreement to acquire the Hero Cosmetics brand and its leading Mighty Patch® products for $630 million. The acquisition aims to expand Church & Dwight's portfolio in the skincare category....more
Glossy • February 21, 2024
Ju Rhyu, co-founder and CEO of Hero Cosmetics, discusses the brand's ambition to become synonymous with pimple patches, akin to Kleenex for tissues. She emphasizes innovation and market leadership within the acne care space, even after the acquisition by Church & Dwight....more
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