What Does Hello Baby Do?

Total employees19
HeadquartersSt Albans
Founded2014

Hello Baby, a trading name of Major Onions Limited, is a family-run online retailer established in 2008 and based in St Albans, Hertfordshire, UK. The company specializes in providing a comprehensive selection of baby products, including prams, car seats, nursery furniture, feeding equipment, toys, and clothing. Hello Baby is committed to offering quality items at competitive prices, coupled with excellent customer service, catering to the needs of new parents and caregivers across the UK.

Where Is Hello Baby's Headquarters?

HQ Function

The St Albans facility serves as the central hub for Hello Baby's operations, including e-commerce management, customer service, warehousing, order fulfillment, and administrative functions.

Notable Features:

Located within the Spring Valley Business Centre, the facility is a functional commercial unit optimized for warehousing and office administration, tailored to support an e-commerce retail business.

Work Culture:

As a family-run business, Hello Baby likely cultivates a close-knit and customer-centric work environment. Emphasis is placed on teamwork, direct communication, and a shared dedication to serving families and new parents.

HQ Significance:

The St Albans headquarters is crucial for Hello Baby's logistical operations, enabling efficient stock management and product distribution throughout the UK, underpinning their online retail success.

Values Reflected in HQ: The practical and efficiently organized St Albans facility mirrors Hello Baby's core values of operational excellence, reliable customer service, and providing value-driven products to its clientele.

Location:

Hello Baby primarily serves customers within the United Kingdom through its e-commerce platform, hellobabydirect.com. While their physical operations are based in the UK, their online presence allows them to reach a broad audience. International shipping options may be available for select products or regions, extending their service reach beyond UK borders.

Street Address:

Unit 2 Spring Valley Business Centre, Porters Wood

City:

St Albans

State/Province:

Hertfordshire

Country:

United Kingdom

Where Else Does Hello Baby Operate Around the World?

N/A

Address: N/A

Operations are consolidated at the St Albans facility to ensure maximum efficiency in product management, customer service, and UK-wide distribution.

Buying Intent Signals for Hello Baby

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Hello Baby? Meet the Executive Team

As of April 2025, Hello Baby' leadership includes:

Trevor Gaffin - Managing Director
Kelly Gaffin - Director

Who's Investing in Hello Baby?

Hello Baby has been backed by several prominent investors over the years, including:

Privately Funded
Family-Owned Business

What Leadership Changes Has Hello Baby Seen Recently?

Hire0
Exits0

As a privately-owned, family-run SME, Hello Baby does not typically publicize executive team changes in the same way larger corporations do. No significant executive hires or departures have been publicly announced in the last 12 months.

What Technology (Tech Stack) Is Used byHello Baby?

Discover the tools Hello Baby uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Hello Baby Email Formats and Examples

Email communications for Hello Baby (hellobabydirect.com) likely use standard professional formats. Customer inquiries are often directed to generic addresses like 'info@' or 'sales@hellobabydirect.com'. For direct staff contact, if applicable, formats such as 'firstname@hellobabydirect.com' might be used.

firstname@hellobabydirect.com

Format

info@hellobabydirect.com

Example

70%

Success rate

What's the Latest News About Hello Baby?

hellobabydirect.com BlogFebruary 2, 2024

Hello Baby Awarded Feefo Platinum Trusted Service Award 2024

Hello Baby proudly announced that they have received the Feefo Platinum Trusted Service Award for 2024. This prestigious award is a recognition of their consistent delivery of excellent customer service, as rated by genuine customers through the Feefo reviews platform. It highlights Hello Baby's commitment to customer satisfaction over several years....more

hellobabydirect.comOngoing

Hello Baby Continues Its Mission as a Family-Run Business

Hello Baby emphasizes its identity as a family-run business dedicated to providing a wide range of baby products. Their 'About Us' page highlights their commitment to quality, service, and understanding the needs of parents....more

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