HQ Function

Serves as the global command center, driving strategic initiatives, technology innovation, marketing campaigns, and overseeing worldwide operations for meal-kit and ready-to-eat services.

Notable Features:

Modern, open-plan office space designed to foster collaboration and innovation. While specific architectural details are not widely publicized, it likely incorporates sustainable design elements and employee wellness facilities, reflecting a contemporary work environment.

Work Culture:

Characterized by a fast-paced, data-driven, and entrepreneurial environment. It fosters international collaboration, innovation, and a strong focus on customer satisfaction and sustainable business practices.

HQ Significance:

The Berlin HQ is pivotal as the birthplace of HelloFresh and the central nervous system for its global expansion. It coordinates operations across diverse markets, shaping the future of food e-commerce and home dining.

Values Reflected in HQ: The HQ environment aims to mirror HelloFresh's core values: sustainability (e.g., through office practices and resource management), innovation (e.g., collaborative workspaces, R&D facilities), and customer-centricity (e.g., potential test kitchens or direct feedback integration systems).

Location:

HelloFresh operates a sophisticated global network supporting functions across multiple continents. These include international supply chain management and procurement, localized recipe development and menu planning, multi-channel marketing and brand management, technology platform development and maintenance, data analytics, and customer care services tailored to each specific market in North America, Europe (including UK, Benelux, DACH, Scandinavia, France, Italy, Spain), and Oceania (Australia, New Zealand).

Street Address:

Saarbrücker Straße 37a

City:

Berlin

State/Province:

Berlin

Country:

Germany