Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Helium 10 is a comprehensive, all-in-one software suite designed to help e-commerce entrepreneurs and businesses, particularly those selling on Amazon and Walmart marketplaces. It offers a wide array of powerful tools for product research, keyword research, listing optimization, inventory management, marketing, financial analytics, and operational automation. From identifying profitable product opportunities to optimizing ad campaigns and tracking financial health, Helium 10 aims to provide sellers with the data-driven insights and functionalities needed to scale their online businesses effectively. It is now part of Assembly, a larger collective of e-commerce software solutions.
Serves as the central administrative and strategic hub for Helium 10, aligning its operations with the broader goals of its parent company, Assembly. Key functions include executive leadership, finance, legal, and corporate strategy for the Helium 10 brand.
Likely a modern office space within a business park, designed to support the operations of a leading e-commerce software conglomerate. Features would prioritize collaborative workspaces and technology infrastructure.
As part of Assembly, the work culture emphasizes innovation, customer success, and data-driven strategies in the e-commerce space. It fosters a collaborative environment aimed at empowering online sellers, often with a fast-paced, agile approach common in tech companies.
Represents the core of Helium 10's integration into Assembly, ensuring strategic alignment and resource allocation for one of the market's leading e-commerce tool suites, impacting a global user base.
Helium 10, as part of Assembly, supports e-commerce sellers globally through its software tools, customer support, extensive educational resources (like Project X, Project W, and the Serious Sellers Podcast), and active community engagement. While physical offices are primarily in North America with a presence in Europe, its digital products and remote teams enable a worldwide reach. Helium 10 assists sellers operating in various international Amazon and Walmart marketplaces, providing localized data and support where applicable to empower global e-commerce success.
7100 W. Camino Real, Suite #300
Boca Raton
FL
USA
Address: 500 Technology Dr, Irvine, CA 92618, USA
Leverages Southern California's rich tech talent pool and vibrant e-commerce ecosystem to drive innovation and provide robust support for Helium 10's software suite.
Address: 8601 Lincoln Blvd, Suite #180, Los Angeles, CA 90045, USA (Assembly Office)
Strategic presence in Southern California's tech and e-commerce hub, facilitating talent acquisition, industry partnerships, and market engagement for Assembly's portfolio.
Address: 1 University Ave, 3rd Floor, Toronto, ON M5J 2P1, Canada (Assembly Office)
Key hub for serving the growing Canadian e-commerce market and accessing tech talent in the region for Assembly's various brands.
Address: Central London (Assembly Office - specific address varies)
Facilitates engagement with the European e-commerce community, provides regional support, and helps tailor solutions for the European market.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Helium 10' leadership includes:
Helium 10 has been backed by several prominent investors over the years, including:
Key leadership transitions for Helium 10 occurred with changes at its parent company, Assembly, in early 2023 (approximately April). Ben Moore was appointed CEO of Assembly, and Adam Crawshaw as President, formalizing leadership over Helium 10. Bojan Gajic, former CEO of Helium 10, transitioned out of that role around that time. No further major C-Suite changes directly impacting Helium 10 within Assembly have been widely publicized in the subsequent 12-14 months (May 2023 - May 2024).
Discover the tools Helium 10 uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Helium 10, as part of Assembly, likely utilizes standardized email formats for its employees. Common patterns for tech companies include [first_initial][last]@domain.com or [first].[last]@domain.com. For Helium 10, the domain is helium10.com.
[first_initial][last]@helium10.com (e.g., jsmith@helium10.com) or [first].[last]@helium10.com (e.g., john.smith@helium10.com)
Format
bsutton@helium10.com
Example
80%
Success rate
PR Newswire • October 4, 2023
Helium 10 announced new AI-driven features, including AI-powered Listing Builder enhancements and Adtomic AI Smart Suggestions, to help e-commerce sellers optimize their Amazon and Walmart businesses more efficiently....more
PR Newswire • July 19, 2023
Helium 10 launched Market Tracker 360, an advanced analytics tool providing Amazon sellers with comprehensive market share data, competitive intelligence, and trend analysis to inform strategic decisions....more
Business Wire • February 7, 2024
Assembly, the parent company of Helium 10, announced record growth and profitability in 2023, highlighting the success of its e-commerce software platform which includes prominent tools like Helium 10. The company emphasized its continued investment in AI and data capabilities....more
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