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Health Alliance Plan (HAP) is a Michigan-based, nonprofit health plan dedicated to providing comprehensive health coverage and wellness programs to individuals, families, employer groups, and Medicare and Medicaid beneficiaries. As a subsidiary of Henry Ford Health, HAP emphasizes member well-being, access to quality care, and community health improvement. They offer a diverse portfolio of products, including HMO, PPO, EPO, and Medicare Advantage plans, striving to make healthcare understandable, accessible, and affordable for the communities they serve.
The headquarters serves as the primary administrative and operational center for HAP, overseeing strategic planning, product development, member services, network management, and corporate functions.
Situated within the historic New Center district and part of the expansive Henry Ford Health campus, the headquarters benefits from modern office facilities and close proximity to major healthcare services and transportation routes.
The work culture at HAP's headquarters is generally professional, collaborative, and mission-driven, focusing on member satisfaction and community health. Being part of a nonprofit and a larger health system, there's an emphasis on service and ethical practices.
The Detroit headquarters is significant as it centralizes HAP's core operations, decision-making processes, and its strong ties to the Henry Ford Health system, reinforcing its commitment to the Michigan community.
Health Alliance Plan (HAP) primarily focuses its operations and services within the state of Michigan, USA. It does not maintain a global operational footprint in terms of international offices for health plan delivery. Its core mission is to serve the health insurance needs of individuals, families, and businesses within Michigan, supporting the diverse local population.
2850 W Grand Blvd
Detroit
MI
USA
Address: 21700 Northwestern Hwy, Southfield, MI 48075
To provide robust operational capacity and support for HAP's extensive network and diverse member base across Southeast Michigan and other regions, complementing the Detroit headquarters.
Address: G-3237 Beecher Rd, Suite B, Flint, MI 48532
To ensure accessible, localized support and services for HAP members in the region, facilitating easier interaction and access to plan information and assistance.
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As of April 2025, Health Alliance Plan' leadership includes:
Health Alliance Plan has been backed by several prominent investors over the years, including:
In the past year, Health Alliance Plan has made strategic leadership appointments to strengthen its operations and expand its reach in specific markets, such as its Medicaid plan in Ohio. There have been no major publicly announced C-suite departures from the core HAP leadership team during this period.
Discover the tools Health Alliance Plan uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Health Alliance Plan (HAP) commonly uses an email format based on the employee's first initial and last name. This is a standard convention in many corporate environments. Other formats might exist but this is a widely observed pattern.
[first_initial][last]@hap.org
Format
mgenord@hap.org (example for Michael Genord, CEO)
Example
80%
Success rate
HAP Newsroom • May 1, 2024
Health Alliance Plan (HAP) is offering a series of free virtual health and wellness classes throughout Michigan. These classes, available to HAP members and the general public, cover topics such as stress management, healthy eating, fitness, and chronic condition management, aiming to promote proactive health....more
HAP Newsroom • February 15, 2024
Health Alliance Plan (HAP) has received the Service Quality Measurement (SQM) Group's CX Best Practice Award for FCR (First Call Resolution) Best Practice for the second consecutive year. This award recognizes HAP's commitment to outstanding customer service in the health insurance industry....more
HAP Newsroom (also reported by Crain's Detroit Business) • October 11, 2023
Praveen Thadani was appointed as president of HAP Midwest Health Plan, the HAP subsidiary that manages its Ohio Medicaid plan. Thadani brings extensive experience in Medicaid and government programs to lead HAP's strategic initiatives in Ohio....more
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