Hastings Insurance, widely known as Hastings Direct, is a prominent UK-based insurance provider specializing in car, van, bike, and home insurance. Operating primarily as a digital-first insurer, Hastings Direct focuses on offering competitive pricing and straightforward insurance products to UK customers. The company is a key part of the Sampo Group, a leading Nordic financial services group. Hastings is recognized for its agile business model, data-driven decision-making, and customer-centric approach, aiming to simplify insurance for everyone.
Serves as the central hub for Hastings Insurance's UK operations, including underwriting coordination, customer service strategy, claims processing oversight, technology development, and corporate functions.
Conquest House is a modern office facility designed to support a collaborative and efficient work environment, featuring open-plan spaces and amenities tailored for its large workforce. It represents a significant local employer.
Hastings promotes a dynamic, fast-paced, and colleague-focused work culture. There is a strong emphasis on digital innovation, teamwork, data analytics, and providing excellent customer service. The environment is geared towards agility and continuous improvement.
The Bexhill-on-Sea headquarters is pivotal to Hastings' operations, housing key decision-makers and central departments that drive the company's strategy, technological advancement, and service delivery across the UK.
Hastings Insurance primarily focuses its services on the UK market. Its underwriting arm, Advantage Insurance Company Limited, is based in Gibraltar. Since its acquisition, Hastings is part of the Sampo Group, a major Nordic financial services group with operations across Scandinavia, the Baltics, and the UK. This provides Hastings with the backing and international expertise of a larger financial entity, though its customer-facing brand and core operations remain UK-centric.
Conquest House, Collington Avenue
Bexhill-on-Sea
East Sussex
United Kingdom
Address: St George's House, 6 St George's Way, Leicester, LE1 1SH, United Kingdom
Serves as a vital secondary hub to the Bexhill-on-Sea headquarters, expanding operational capacity, tapping into the Leicester talent pool, and ensuring business continuity and scalability for UK-wide services.
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As of April 2025, Hastings Insurance Company' leadership includes:
Hastings Insurance Company has been backed by several prominent investors over the years, including:
As a wholly-owned subsidiary of Sampo Group, specific executive hires or exits at Hastings Insurance are not always widely publicized as standalone events. Major leadership changes are typically integrated within the parent company's strategic announcements or annual reports. No major, publicly announced executive changes unique to Hastings Insurance have been identified in the last 12 months outside of routine operational adjustments.
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Hastings Insurance (operating as Hastings Direct) commonly uses a standard set of email formats for its employees. The most prevalent patterns involve combinations of the employee's first and last names.
[first_initial][last]@hastingsdirect.com (e.g., jsmith@hastingsdirect.com) and [first].[last]@hastingsdirect.com (e.g., john.smith@hastingsdirect.com) are common.
Format
jsmith@hastingsdirect.com
Example
80%
Success rate
Sampo Group • May 8, 2024
In Sampo Group's Q1 2024 financial results, Hastings Insurance reported a combined ratio of 85.9%. Despite the impact of adverse weather conditions in the UK, the company demonstrated strong underlying underwriting performance, continuing its role as a significant contributor to Sampo's P&C insurance segment....more
Sampo Group • February 14, 2024
Sampo Group's 2023 financial statement highlighted Hastings' strong performance, with a reported 11% growth in gross written premiums in local currency. The company achieved a combined ratio of 88.6% for the full year, underscoring its profitable operations and successful integration within the Sampo Group....more
Insurance Business UK • December 13, 2023
Hastings Direct demonstrated its commitment to community engagement by donating £10,000 to various local charities in Bexhill and Leicester. This initiative aimed to provide support to the communities where its employees live and work, particularly during the festive period....more
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