What Does Hans Anders Do?

Total employees1175
HeadquartersGorinchem
Founded1982

Hans Anders is a prominent value-for-money optical retailer with a significant presence in the Netherlands and Belgium. Founded in 1982, the company has expanded its offerings to include hearing care solutions, making it a comprehensive provider for vision and hearing needs. Hans Anders is known for its competitive pricing, accessible store locations, and a wide range of private label and branded eyewear and hearing aids. It is part of the nexeye group (formerly Hans Anders Retail Group), which operates multiple optical retail brands across Europe, including eyes + more and Direkt Optik.

Where Is Hans Anders's Headquarters?

HQ Function

Serves as the central hub for Hans Anders' operations, including strategic planning, marketing, finance, product management, and administrative support for its retail network primarily in the Netherlands and Belgium.

Notable Features:

Modern office facilities geared towards supporting a large retail network, likely featuring open-plan spaces for collaboration and dedicated departments for its diverse functions.

Work Culture:

The work culture is likely customer-focused, results-oriented, and collaborative, reflecting its retail nature and commitment to value. Emphasis on efficiency and teamwork to support a wide network of stores.

HQ Significance:

The Gorinchem headquarters is crucial for coordinating the brand's activities, ensuring consistent service quality, managing supply chains, and driving innovation in affordable eye and hearing care for its core markets.

Values Reflected in HQ: The headquarters likely embodies values of efficiency, accessibility (supporting affordable products), and customer-centricity through its operational design and team focus.

Location:

Hans Anders itself operates primarily in the Netherlands and Belgium. However, its parent company, nexeye, has a broader European presence with brands like 'eyes + more' (in Germany, Austria, Belgium, Netherlands, Sweden) and 'Direkt Optik' (in Sweden). Functions supported centrally by nexeye for all its brands, including Hans Anders, often include group-level strategy, international sourcing and supply chain management, IT infrastructure, finance, and overall brand portfolio management.

Street Address:

Papland 21

City:

Gorinchem

State/Province:

South Holland

Country:

Netherlands

Where Else Does Hans Anders Operate Around the World?

Antwerp, Belgium

Address: Hans Anders has numerous retail locations in Antwerp; a specific regional administrative office address is not prominently listed, suggesting centralized operations or co-location with a flagship store.

To manage and support the extensive network of Hans Anders stores in Belgium, ensuring adherence to brand standards and catering to the specific needs of Belgian customers.

Buying Intent Signals for Hans Anders

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Hans Anders? Meet the Executive Team

As of April 2025, Hans Anders' leadership includes:

Bart van den Nieuwenhof - CEO, nexeye
Han van Zetten - CFO, nexeye
Wouter van der Hoeven - CCO (Chief Commercial Officer), nexeye
Bram Bruggeman - Director HR, nexeye

Who's Investing in Hans Anders?

Hans Anders has been backed by several prominent investors over the years, including:

KKR (Kohlberg Kravis Roberts & Co.) - via its ownership of nexeye
3i Group (Previous majority shareholder)

What Leadership Changes Has Hans Anders Seen Recently?

Hire1
Exits0

The most significant recent executive change for the group (nexeye, parent of Hans Anders) was the appointment of Bart van den Nieuwenhof as CEO in May 2023. Other specific top-level Hans Anders brand executive changes are not prominently publicized unless they are at the nexeye group level.

Departures

Ulli Eickmann, Ulli Eickmann stepped down as CEO, with Bart van den Nieuwenhof taking over the leadership of nexeye.

New Appointments:

Bart van den Nieuwenhof, Bart van den Nieuwenhof appointed as new CEO of nexeye, bringing extensive retail and leadership experience to guide the group's brands, including Hans Anders.

What Technology (Tech Stack) Is Used byHans Anders?

Discover the tools Hans Anders uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Hans Anders Email Formats and Examples

Hans Anders, being part of the nexeye group, likely uses standardized email formats for its corporate employees. Common patterns for companies of this nature include [first_initial][last]@[domain] or [first].[last]@[domain]. The domain could be hansanders.nl (or .be) or nexeye.com for group-level roles.

[first].[last]@hansanders.nl or [first_initial][last]@nexeye.com

Format

j.janssen@hansanders.nl

Example

80%

Success rate

What's the Latest News About Hans Anders?

RetailDetail.euMay 16, 2024

nexeye (parent of Hans Anders) celebrates 1000th store opening

Nexeye, the optical group that includes Hans Anders, eyes + more, and Direkt Optik, has opened its 1000th store in Europe. The milestone store is an eyes + more branch located in Lippstadt, Germany. This marks significant growth for the group which aims to be a leading player in the European value-for-money optical market....more

FranchisePlus.nlOctober 12, 2023

Hans Anders CEO Bart van den Nieuwenhof wants to conquer Europe with nexeye

Bart van den Nieuwenhof, CEO of nexeye (parent of Hans Anders), discusses the group's ambition to expand further across Europe. The strategy involves leveraging the strengths of its different brands, including Hans Anders' focus on value and service, to capture a larger market share in the European optical and audiology sector....more

FashionUnited.nlMay 4, 2023

Hans Anders Retail Group gets new CEO and is now called nexeye

Hans Anders Retail Group has rebranded to nexeye and appointed Bart van den Nieuwenhof as its new CEO. This change reflects the company's international growth and its multi-brand strategy in the European optical market....more

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