HQ Function

Serves as the central hub for all club operations including first-team management, administrative functions, ticketing, merchandising, media relations, and matchday organization.

Notable Features:

The headquarters are integrated within the Heinz von Heiden Arena complex, a modern stadium with a capacity of approximately 49,000. The site also includes training facilities and extensive administrative offices.

Work Culture:

The work culture at Hannover 96 is characterized by a deep passion for football, a strong sense of teamwork, and a commitment to achieving success both on and off the pitch. It fosters professionalism and dedication to the club's rich heritage and its supporters.

HQ Significance:

The headquarters' location at the stadium underscores the club's core identity, directly connecting its administrative and sporting activities with its fans and the broader football community. It is the nerve center for all club-related decisions and activities.

Values Reflected in HQ: The headquarters reflect Hannover 96's professionalism, ambition, tradition, and its integral role as a major sporting institution and community pillar in the Hanover region.

Location:

While Hannover 96's primary operational focus is within Germany, the club maintains a global presence through its diverse international fanbase, digital outreach via its website and social media platforms, and international scouting networks. The club occasionally participates in international friendly matches, pre-season training camps abroad, and may engage in partnerships that extend its reach beyond German borders. Its historical significance and participation in European competitions in the past also contribute to its international recognition.

Street Address:

Robert-Enke-Straße 1

City:

Hannover

State/Province:

Lower Saxony

Country:

Germany