What Does Halo Top Creamery Do?

Total employees34
HeadquartersLe Mars
Founded2012

Halo Top Creamery is an American ice cream company and brand known for its lower-calorie, high-protein, and low-sugar ice cream alternatives. Founded in 2011 by Justin Woolverton, it quickly gained popularity among health-conscious consumers seeking guilt-free indulgence. The brand disrupted the traditional ice cream market by offering a product that catered to fitness enthusiasts and those monitoring caloric intake. In September 2019, Halo Top was acquired by Wells Enterprises, one of the largest family-owned ice cream manufacturers in the United States, known for brands like Blue Bunny. This acquisition aimed to leverage Wells' extensive manufacturing, sales, and distribution network to further grow the Halo Top brand.

Where Is Halo Top Creamery's Headquarters?

HQ Function

Serves as the central hub for Wells Enterprises' operations, including strategy, product development, manufacturing, marketing, and distribution for all its brands, including Halo Top. This includes R&D for new Halo Top flavors and product lines.

Notable Features:

Le Mars is known as the 'Ice Cream Capital of the World.' The Wells Enterprises campus is a significant, modern ice cream manufacturing and corporate facility.

Work Culture:

A corporate environment focused on innovation within the food industry, quality manufacturing, and brand management, integrated within the larger Wells Enterprises family-oriented culture.

HQ Significance:

The integration with Wells Enterprises provides Halo Top with access to state-of-the-art production facilities, a vast distribution network, and extensive R&D capabilities, crucial for scaling and competing in the frozen dessert market.

Values Reflected in HQ: The headquarters reflects values of quality, efficiency, innovation in food production, and commitment to brand growth, aligned with Wells Enterprises' long-standing presence in the industry.

Location:

Halo Top products are distributed internationally, reaching consumers in countries such as Canada, the United Kingdom, Australia, New Zealand, Germany, Netherlands, Ireland, Mexico, and South Korea, among others. This global reach is supported by Wells Enterprises' international distribution partnerships and market entry strategies, focusing on sales, localized marketing, and supply chain management to deliver Halo Top's unique offerings to a worldwide audience.

Street Address:

1 Blue Bunny Drive

City:

Le Mars

State/Province:

IA

Country:

USA

Where Else Does Halo Top Creamery Operate Around the World?

Los Angeles, California, USA

Address: N/A (Historical Founding Location)

Historically served as the nerve center for launching and popularizing the brand across the US market.

Buying Intent Signals for Halo Top Creamery

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Halo Top Creamery? Meet the Executive Team

As of April 2025, Halo Top Creamery' leadership includes:

Mike Wells - President & CEO, Wells Enterprises
Adam Feller - President, Wells Enterprises (Previously Chief Strategy Officer)
Gerard G. Law - Chief Financial Officer, Wells Enterprises
Mark Meyer - Chief Human Resources Officer, Wells Enterprises

Who's Investing in Halo Top Creamery?

Halo Top Creamery has been backed by several prominent investors over the years, including:

Wells Enterprises (Acquirer/Current Owner since 2019)
Previously, Halo Top was primarily founder-funded (Eden Creamery LLC) with some private investments before its acquisition.

What Leadership Changes Has Halo Top Creamery Seen Recently?

Hire1
Exits0

Wells Enterprises, the parent company of Halo Top, announced a key executive appointment in its finance department in early 2024. No other high-profile executive movements directly attributed solely to the Halo Top brand leadership have been prominent in the last 12 months; key leadership for the brand is integrated within Wells Enterprises' structure.

New Appointments:

Gerard G. Law, Gerard G. Law joined Wells Enterprises as Chief Financial Officer, responsible for the company's financial operations and strategy.

What Technology (Tech Stack) Is Used byHalo Top Creamery?

Discover the tools Halo Top Creamery uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Halo Top Creamery Email Formats and Examples

Since Halo Top Creamery is owned by Wells Enterprises, employees typically use Wells Enterprises' email domain. Common formats for Wells Enterprises include [first].[last]@wellsenterprisesinc.com and [first_initial][last]@wellsenterprisesinc.com.

[first].[last]@wellsenterprisesinc.com

Format

jane.doe@wellsenterprisesinc.com

Example

80%

Success rate

What's the Latest News About Halo Top Creamery?

Progressive GrocerApril 9, 2024

Halo Top Adds Two New Flavors To Its Lineup Of Frozen Yogurt Bars

Halo Top expanded its range of frozen yogurt bars by introducing two new flavors: Strawberry Cheesecake and Chocolate Vanilla Twist. These additions aim to provide more delicious, better-for-you options for consumers....more

PR NewswireFebruary 6, 2024

Halo Top Debuts New Line of Sorbet Pints

Halo Top launched a new line of fruit sorbets available in pint-sized containers. The initial flavors include Raspberry, Mango, and Strawberry, offering a dairy-free and refreshing alternative with low calorie counts....more

Food DiveSeptember 29, 2023

Halo Top brings back a popular flavor with a new cookie remix

Halo Top reintroduced its Chocolate Chip Cookie Dough flavor with an updated 'Kinda Baked' recipe, featuring more cookie dough pieces and chocolate chips, aiming to enhance the taste experience while maintaining its low-calorie profile....more

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