What Does HALA Do?

Total employees566
HeadquartersDubai
Founded2017

Hala, formerly known as Hala Payments, is a prominent UAE-based fintech startup dedicated to serving Small and Medium-sized Enterprises (SMEs). The company provides a comprehensive financial ecosystem for SMEs, including digital payment solutions, expense management tools, and business accounts with Visa card issuance. Hala aims to simplify financial operations for businesses, enabling them to manage their finances more efficiently and focus on growth. They are known for their user-friendly platform and commitment to enhancing financial inclusion for SMEs in the MENA region.

Where Is HALA's Headquarters?

HQ Function

Serves as the central hub for Hala's operations, product development, engineering, customer support, sales, marketing, and strategic decision-making for its fintech services.

Notable Features:

Located in The Binary by Omniyat, a modern twin-tower commercial building known for its contemporary architecture and strategic location in Dubai's Business Bay. Specific internal office features are not publicly detailed.

Work Culture:

Hala cultivates an innovative, fast-paced, and collaborative work environment, characteristic of fintech startups. The culture emphasizes agility, customer-centricity, technological excellence, and a drive to solve complex financial challenges for SMEs.

HQ Significance:

The Dubai headquarters is pivotal for Hala's operations within the dynamic UAE fintech market. Its location in Business Bay allows Hala to tap into a rich talent pool, network with other businesses, and operate within a supportive regulatory environment for financial innovation.

Values Reflected in HQ: The choice of a modern, strategically located office in a prime business hub like Business Bay likely reflects Hala's values of innovation, professionalism, growth, and ambition in the competitive fintech landscape.

Location:

Hala primarily serves the United Arab Emirates (UAE) market, offering digital payment and financial management solutions tailored for SMEs. While its core operations are UAE-focused, its digital platform has the potential to support businesses with regional connections. The company has expressed ambitions for future expansion into the broader Middle East and North Africa (MENA) region.

Street Address:

Office 206, The Binary by Omniyat

City:

Dubai

State/Province:

Dubai

Country:

United Arab Emirates

Where Else Does HALA Operate Around the World?

No additional office locations available.

Buying Intent Signals for HALA

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading HALA? Meet the Executive Team

As of April 2025, HALA' leadership includes:

Maher Loubie - Co-Founder & Chief Executive Officer
Karim Nsouli - Co-Founder
Andrew Morkot - Chief Financial Officer
Ali Al Ghadir - Chief Technology Officer
Mohamed Maged - Chief Product Officer

Who's Investing in HALA?

HALA has been backed by several prominent investors over the years, including:

Entrée Capital
Mubadala Investment Company
Impact46
Wamda Capital
Other undisclosed foreign investors

What Leadership Changes Has HALA Seen Recently?

Hire0
Exits0

No major public announcements regarding executive hires or exits at Hala have been identified in the last 12 months. The core leadership team appears stable based on available information.

What Technology (Tech Stack) Is Used byHALA?

Discover the tools HALA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

HALA Email Formats and Examples

Hala likely uses common corporate email formats. Based on standard practices and their domain 'halacash.io', a probable format is [first].[last]@halacash.io or [first_initial][last]@halacash.io.

[first].[last]@halacash.io

Format

jane.doe@halacash.io

Example

85%

Success rate

What's the Latest News About HALA?

ZawyaOctober 25, 2023

Hala and Mastercard partner to boost SME financial inclusion in UAE

Hala, a UAE-based fintech, announced a strategic partnership with Mastercard to enhance financial inclusion for Small and Medium-sized Enterprises (SMEs) in the region. The collaboration aims to provide SMEs with innovative payment solutions and business cards, simplifying their financial operations....more

WamdaApril 26, 2023

Hala raises Series A funding round led by Entrée Capital

Hala, the UAE-based fintech startup catering to SMEs, successfully closed its Series A funding round. The round was led by Entrée Capital, with participation from Mubadala and Impact46, to fuel its growth, product development, and expansion of services in the UAE and potentially the wider MENA region....more

MENAbytesDecember 10, 2018

UAE-based fintech Hala (previously Hala Switch) raises seven-figure Seed round led by foreign VCs

Hala (then Hala Switch), a fintech startup aiming to build a new bank for SMEs and freelancers in the UAE, raised a seven-figure (USD) Seed round. The investment was led by an unnamed foreign institutional investor with participation from Entree Capital and Mubadala....more

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