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Haawk is a technology company specializing in digital content protection, music and video rights management, and monetization, particularly on platforms like YouTube. Founded in 2016 by Ryan Born, Haawk developed advanced systems for identifying and managing copyrighted content online, helping creators, record labels, and publishers protect their assets and generate revenue. Its services included YouTube Content ID management, claim resolution, and distribution. In February 2024, Haawk, including its subsidiary Identifyy (acquired from DistroKid in 2021), was acquired by Pex, a leader in digital rights technology. Haawk's expertise and technology are now integrated into Pex's broader suite of solutions, aiming to provide comprehensive digital asset control for rightsholders globally.
Served as the main operational and administrative hub for Haawk's rights management services. Post-acquisition, functions are integrated into Pex's operational structure.
Likely a modern office setup conducive to a technology and media-focused company, emphasizing efficiency and collaboration. Specific architectural details are not publicly highlighted.
Haawk's culture was characteristic of a dynamic tech company in the creator economy, focusing on innovation, client service, and data-driven solutions. This is now part of Pex's broader company culture.
Historically, this location was central to Haawk's development and operations in the US tech and entertainment landscape, particularly for its YouTube Content ID and rights management services.
Haawk's services, centered on digital content identification and rights management for platforms like YouTube, inherently possess a global reach, catering to creators and rights holders internationally. Following its acquisition by Pex, Haawk's global operational capabilities are amplified through integration with Pex's established international infrastructure and diverse office locations.
1601 N Sepulveda Blvd, #232
Manhattan Beach
CA
USA
No additional office locations available.
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As of April 2025, Haawk' leadership includes:
Haawk has been backed by several prominent investors over the years, including:
The most significant leadership change for Haawk in the last 12 months was its acquisition by Pex in February 2024. This led to the integration of Haawk's leadership team into Pex. Notably, Haawk's founder and CEO, Ryan Born, transitioned to a new role within Pex.
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Haawk commonly utilized email formats typical for tech companies. Based on available patterns, the most frequent format appears to be the first name. Post-acquisition by Pex, communications may transition to Pex email domains.
Common formats observed include [first]@haawk.com and [first].[last]@haawk.com.
Format
ryan@haawk.com
Example
75%
Success rate
Music Business Worldwide • February 15, 2024
Pex has acquired Haawk, a prominent digital rights management company. The deal includes Haawk's YouTube Content ID business and its subsidiary Identifyy. Haawk founder and CEO, Ryan Born, will join Pex’s executive team as VP of Creator & Rightsholder products....more
Pex • February 15, 2024
Pex announced its acquisition of Haawk, a move set to enhance Pex's capabilities in digital rights management and support for the creator economy. Haawk's team and technology will be integrated into Pex....more
Music Business Worldwide • October 11, 2021
Haawk secured $17 million in a Series A funding round and acquired Identifyy, a rights management platform, from DistroKid. This strategic move aimed to bolster Haawk's position in the YouTube Content ID and music rights space....more
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