What Does GWS GIANTS Do?

Total employees238
HeadquartersSydney Olympic Park
Founded2008

The Greater Western Sydney Giants, commonly known as the GWS Giants or simply GIANTS, are a professional Australian rules football club competing in the Australian Football League (AFL). Established in 2009 and making their AFL debut in 2012, the club represents the diverse and rapidly growing region of Greater Western Sydney and the Australian Capital Territory (ACT). The GIANTS are committed to achieving on-field success, fostering community engagement, and promoting the growth of AFL in their designated regions.

Where Is GWS GIANTS's Headquarters?

HQ Function

Serves as the central hub for the club's operations, including AFL and AFLW team training, high-performance programs, player development, administration, and community engagement initiatives.

Notable Features:

State-of-the-art training oval (Tom Wills Oval), indoor training field, high-performance gymnasium, aquatic recovery and rehabilitation centre, player auditorium, medical facilities, and modern administrative offices.

Work Culture:

A dynamic, ambitious, and high-performance environment focused on elite sporting achievement, teamwork, innovation, resilience, and strong community connection. The culture promotes development for both athletes and staff.

HQ Significance:

The headquarters represents a significant investment in Western Sydney, providing a world-class facility for elite sport and symbolizing the club's commitment to its region. It's a key asset for attracting and developing talent.

Values Reflected in HQ: The facility reflects the club's values of ambition (world-class standards), community (hub for local engagement), and respect (providing top-tier resources for players and staff).

Location:

While primarily an Australian-focused sports organization, the GWS Giants have a degree of global presence through international broadcasting of AFL matches, reaching fans worldwide. The club also engages in international talent scouting, particularly from regions like Ireland for players with transferable athletic skills. Occasionally, they may participate in international pre-season training camps or exhibition matches, further extending their global visibility.

Street Address:

1 Olympic Boulevard

City:

Sydney Olympic Park

State/Province:

NSW

Country:

Australia

Where Else Does GWS GIANTS Operate Around the World?

Canberra, ACT, Australia

Address: Manuka Oval, Manuka Circuit, Griffith ACT 2603 (Operational presence)

To strengthen the club's footprint and engagement within the ACT, cultivate their supporter base, deliver community initiatives, and manage the logistics for their designated 'home' games in Canberra.

Buying Intent Signals for GWS GIANTS

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading GWS GIANTS? Meet the Executive Team

As of April 2025, GWS GIANTS' leadership includes:

David Matthews - Chief Executive Officer
Jason McCartney - Executive General Manager - Football
James Avery - Chief Operating Officer
Katy Roberts - Chief Financial Officer
Shaun James - Executive General Manager - Commercial & Marketing

Who's Investing in GWS GIANTS?

GWS GIANTS has been backed by several prominent investors over the years, including:

Australian Football League (AFL)
Founding Members & Patrons
Major Corporate Partners (providing significant financial backing)

What Leadership Changes Has GWS GIANTS Seen Recently?

Hire0
Exits1

Key adjustments in the football department leadership occurred in late 2023. The club's top-tier executive team (CEO, COO, CFO) has maintained stability over the past 12 months with no major publicly announced changes.

Departures

Wayne Campbell, Wayne Campbell departed his role as General Manager of Football as part of a football department restructure.

New Appointments:

Jason McCartney, Jason McCartney's role was expanded to Executive General Manager of Football, overseeing all football operations.

What Technology (Tech Stack) Is Used byGWS GIANTS?

Discover the tools GWS GIANTS uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

GWS GIANTS Email Formats and Examples

The Greater Western Sydney Giants likely utilize standard corporate email address formats. Common patterns for organizations of this type include using a combination of the employee's first name, last name, or initials along with the official club domain.

[firstinitial][last]@gwsgiants.com.au

Format

dmatthews@gwsgiants.com.au

Example

75%

Success rate

What's the Latest News About GWS GIANTS?

afl.com.au2024-05-19

Greater Western Sydney Giants News: Giants back on track after outlasting fast-finishing Dogs

The GWS Giants secured a crucial eight-point victory against the Western Bulldogs in a thrilling Round 10 AFL encounter at Engie Stadium, holding off a late surge from the Bulldogs....more

gwsgiants.com.au2024-05-15

Greater Western Sydney Giants News: GIANTS Launch 2024 Indigenous Jumper

The GWS GIANTS unveiled their 2024 Indigenous jumper, designed by Wiradjuri artist Leeanne Hunter. The jumper, emphasizing connection to community and Indigenous culture, will be worn during the AFL's Sir Doug Nicholls Round....more

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