Gumas is an award-winning, full-service branding, advertising, and digital marketing agency with over 35 years of experience. Headquartered in San Francisco, they specialize in Challenger Brand Marketing®, a philosophy and methodology designed to help ambitious companies effectively compete and win against larger, more established competitors. Their comprehensive services span brand strategy, creative development (including print, broadcast, and digital), media planning and buying, digital marketing (SEO, SEM, social media, content marketing), web design and development, and public relations.
The San Francisco headquarters serves as the central hub for all agency operations, including executive leadership, client strategy, creative services, digital marketing execution, media planning, and administration.
The office is situated within Levi's Plaza, an iconic San Francisco landmark known for its red-brick architecture, beautifully landscaped grounds, fountains, and proximity to Coit Tower and Telegraph Hill. The plaza offers a vibrant and inspiring work environment.
Gumas fosters a dynamic, collaborative, and creative work culture centered around its 'Challenger Brand' ethos. The environment encourages passion, innovation, and a results-driven approach to helping clients achieve their ambitious marketing goals.
Its San Francisco location places Gumas at the heart of a global center for innovation, technology, and creative talent. This allows the agency to stay on the cutting edge of marketing trends and serve a diverse range of forward-thinking clients.
While Gumas's physical operations are centered at its San Francisco headquarters, the agency serves clients with national and, in some cases, international reach. Their Challenger Brand Marketing® strategies are adaptable to various markets, and they leverage digital platforms to support clients' broader geographical ambitions.
1160 Battery Street, Suite 225
San Francisco
CA
USA
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As of April 2025, Gumas' leadership includes:
Gumas has been backed by several prominent investors over the years, including:
Based on publicly available information and company announcements, there have been no major executive new hires or departures publicly reported by Gumas in the last 12 months. The leadership team appears to be stable.
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Gumas commonly utilizes an email format combining the employee's first initial with their last name, followed by '@gumas.com'. While other formats may exist within the organization, this is a frequently observed pattern for key personnel.
f[last]@gumas.com
Format
jgumas@gumas.com
Example
85%
Success rate
Gumas.com Blog • July 18, 2023
Gumas announced it has been recognized as a top B2B marketing agency by Clutch, a leading B2B ratings and reviews platform. This accolade highlights Gumas's expertise and client satisfaction in the B2B marketing sector....more
Gumas.com Blog • June 20, 2023
Gumas Advertising celebrated winning two additional Telly Awards, prestigious honors recognizing excellence in video and television across all screens. The awards underscore the agency's creative capabilities in visual storytelling for their clients....more
Gumas.com Blog • May 16, 2023
Gumas received two Communicator Awards, an international awards program recognizing big ideas in marketing and communications. These awards acknowledge Gumas's effectiveness and creativity in their campaign work....more
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