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Guerlain's Overview

Total employees2768
HeadquartersLevallois-Perret
Founded1828

Guerlain is one of the world's oldest and most prestigious French luxury houses, specializing in perfumery, cosmetics, and skincare. Founded in Paris in 1828 by Pierre-François Pascal Guerlain, the brand has a rich heritage of creativity, innovation, and artistry, passed down through five generations of Guerlain perfumers. Acquired by LVMH Moët Hennessy Louis Vuitton in 1994, Guerlain continues to combine tradition with modernity, emphasizing exceptional raw materials, sustainable practices, and the French 'Art de Vivre'. Known for iconic fragrances like Shalimar, L'Heure Bleue, and Mitsouko, as well as pioneering skincare and makeup lines such as Orchidée Impériale and Terracotta.

Where is Guerlain's Headquarters?

HQ Function

Serves as the central corporate headquarters for Guerlain, overseeing global strategy, operations, product development, marketing, and administrative functions for the luxury beauty house.

Notable Features:

Modern office facilities designed to support a global brand, fostering collaboration and innovation. Located in a business district providing accessibility and a dynamic environment, distinct from its historic retail Maisons.

Work Culture:

A dynamic and results-oriented environment that blends Guerlain's rich heritage with a forward-looking approach. Emphasis on creativity, excellence, international collaboration, and a passion for luxury craftsmanship, typical of a leading LVMH Maison.

HQ Significance:

The operational nerve center of Guerlain, driving its worldwide presence and ensuring the coherence of its brand image, product innovation, and commercial strategies across all markets. While the Maison Guerlain at 68 Champs-Élysées remains the historical heart and iconic flagship, the Levallois-Perret offices manage global strategy and operations.

Values Reflected in HQ: Efficiency, global reach, innovation, brand stewardship, and operational excellence, supporting the artistic and heritage values expressed through its products and iconic boutiques.

Location:

Guerlain supports a wide range of functions globally, including research and development for perfumes, skincare, and makeup; sustainable sourcing of raw materials; manufacturing (primarily in France); global marketing and communications; extensive retail operations through over 400 exclusive brand boutiques and counters in prestigious department stores across more than 70 countries worldwide; and comprehensive customer experience services, both online and offline.

Street Address:

125 Rue du Président Wilson

City:

Levallois-Perret

State/Province:

Île-de-France

Country:

France

Guerlain's Global Presence

Paris, France

Address: 68 Avenue des Champs-Élysées, 75008 Paris, France

Serves as the ultimate embodiment of the Guerlain brand in its home city, attracting both local clientele and international tourists. A key location for high-profile product launches, press events, and preserving the brand's historical legacy.

Chartres (Gellainville), France

Address: Parc d'Activités de la Radio, Rue des Pierres Missigault, 28630 Gellainville, France

Centralizes key production capabilities in France, ensuring adherence to 'Made in France' quality standards and supporting Guerlain's global supply chain for cosmetics and skincare products. Also serves as a center for R&D in cosmetic production.

Orphin, France

Address: Rue de la Pâture, 78125 Orphin, France

Dedicated to the art of perfume creation and manufacturing, ensuring the quality and olfactory signature of Guerlain's extensive fragrance portfolio for global distribution.

Buying Intent Signals for Guerlain

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Guerlain

As of April 2025, Guerlain' leadership includes:

Gabrielle Saint-Genis Rodriguez - President & CEO
Thierry Wasser - Master Perfumer
Violette Serrat - Creative Director of Makeup
Cécile Lochard - Chief Sustainability Officer

Investors of Guerlain

Guerlain has been backed by several prominent investors over the years, including:

LVMH Moët Hennessy Louis Vuitton (Parent Company)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits1

In the past year, Guerlain saw a significant leadership change with the appointment of a new President & CEO, Gabrielle Saint-Genis Rodriguez, who succeeded Véronique Courtois. Courtois transitioned to lead Parfums Christian Dior, another LVMH brand.

Departures

Véronique Courtois, Véronique Courtois departed her role as President & CEO of Guerlain to assume the position of President & CEO at Parfums Christian Dior.

New Appointments:

Gabrielle Saint-Genis Rodriguez, Gabrielle Saint-Genis Rodriguez was appointed as the new President & CEO of Guerlain, bringing her extensive experience from other LVMH brands.

Technology (Tech Stack) used by Guerlain

Discover the tools Guerlain uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Guerlain Email Formats and Examples

Guerlain, as part of the LVMH group, may utilize various email formats. Common corporate email patterns often include the first name and last name, or an initial combined with the last name. For Guerlain specifically, a likely format involves the domain '@guerlain.com' or '@guerlain.fr'.

firstname.lastname@guerlain.com (e.g., jane.doe@guerlain.com) or finiallastname@guerlain.com (e.g. jdoe@guerlain.com)

Format

example.person@guerlain.com

Example

75%

Success rate

News and media

Harper's BazaarJanuary 26, 2024

Guerlain Launches Orchidée Impériale Gold Nobile, a New Frontier in Longevity Skincare

Guerlain introduced its new Orchidée Impériale Gold Nobile serum and cream, leveraging research on quantum biology to enhance skin cell vitality and target signs of aging. This launch represents a significant innovation in their luxury skincare line, focusing on light energy for skin rejuvenation....more

Business of FashionOctober 2, 2023

Guerlain Appoints Gabrielle Saint-Genis Rodriguez as New CEO

LVMH announced a leadership reshuffle in its beauty division, appointing Gabrielle Saint-Genis Rodriguez as the new President and CEO of Guerlain, effective October 1, 2023. She succeeded Véronique Courtois, who transitioned to become President and CEO of Parfums Christian Dior....more

Wallpaper*October 17, 2023

Guerlain Unveils 'The Art of Happiness' Collection with Maison Matisse

Guerlain collaborated with Maison Matisse, founded by Henri Matisse's great-grandson Jean-Matthieu Matisse, to launch a limited-edition fragrance and candle collection celebrating joy and art. The 'Art of Happiness' collection features designs inspired by Matisse's iconic artworks, such as 'Les Milles et Une Nuits' and 'La Musique'....more

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