What Does Grupo Globo Do?

Total employees124
HeadquartersRio de Janeiro
Founded1985

Grupo Globo is the largest mass media group in Latin America, founded by Irineu Marinho in 1925. Headquartered in Rio de Janeiro, Brazil, it has a dominant presence in the Brazilian media landscape. The company's diverse portfolio includes television broadcasting (Rede Globo, the group's flagship, and numerous pay-TV channels), publishing (Infoglobo, Editora Globo), digital media (Globo.com, G1, GE, Gshow), and film production (Globo Filmes). Grupo Globo is renowned for its high-quality telenovelas, news coverage, and entertainment programming, reaching millions of Brazilians daily across various platforms. It has significantly invested in digital transformation with its streaming service Globoplay, competing with international giants. The group plays a crucial role in shaping public opinion and cultural trends in Brazil and is a key player in the global Portuguese-speaking content market.

Where Is Grupo Globo's Headquarters?

HQ Function

Serves as the central command for the group's diverse media operations, including strategic planning, content development oversight, corporate administration, and technology innovation.

Notable Features:

The complex includes modern office buildings. Nearby, the Estúdios Globo (formerly Projac) in Jacarepaguá is one of the largest television production centers in the world, featuring state-of-the-art studios, vast backlots, and comprehensive production facilities.

Work Culture:

Characterized by a dynamic, creative, and fast-paced environment. It fosters innovation and collaboration, essential for a leading media and entertainment company. Employees often describe it as a place of continuous learning and evolution, especially with the ongoing digital transformation and focus on 'Uma Só Globo' (One Globo) integration strategy.

HQ Significance:

The Rio de Janeiro headquarters is the nerve center of Brazil's most influential media conglomerate, playing a pivotal role in the country's cultural, informational, and entertainment landscape.

Values Reflected in HQ: The headquarters and its associated production facilities reflect Globo's commitment to quality, innovation in content creation, technological leadership, and its deep connection with Brazilian culture and audiences.

Location:

While primarily focused on the Brazilian market, Grupo Globo has a significant global presence. This is mainly achieved through the international distribution of its acclaimed content, especially its telenovelas, series, and documentaries, which are licensed to broadcasters and platforms in over 190 countries. Globo Internacional, its premium pay-TV channel, and the Globoplay streaming service cater to Brazilian expatriates and Portuguese-speaking communities worldwide, as well as international audiences interested in Brazilian content. The company also engages in international co-productions, content sales at major TV markets, and its news journalism has a global reach.

Street Address:

Rua Lopes Quintas, 303, Jardim Botânico

City:

Rio de Janeiro

State/Province:

RJ

Country:

Brazil

Where Else Does Grupo Globo Operate Around the World?

São Paulo, SP, Brazil

Address: Av. Chucri Zaidan, 46, Vila Cordeiro, São Paulo - SP, 04583-110, Brazil

Manages significant news production (TV Globo São Paulo), business development, advertising sales, and technology innovation for the crucial southeastern market and national operations.

Brasília, DF, Brazil

Address: Setor de Rádio e Televisão Norte (SRTVN) Quadra 701, Conjunto C, Edifício Rádio Center - Asa Norte, Brasília - DF, 70719-900, Brazil

Focuses on providing comprehensive coverage of federal government activities, politics, and national affairs for all Globo news platforms.

Recife, PE, Brazil

Address: Morro do Peludo, S/N - Olinda - PE, 53370-710 (Globo Nordeste Studios)

Caters to the specific cultural and informational needs of the Northeast region, one of Brazil's most populous areas, with dedicated local programming and journalism.

Belo Horizonte, MG, Brazil

Address: Rua Professora Iracema Pimenta, 31 - Caiçara, Belo Horizonte - MG, 30775-200 (Globo Minas)

Provides local journalism and content relevant to Minas Gerais, contributing to national news coverage and adapting network programming for the local audience.

Buying Intent Signals for Grupo Globo

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Grupo Globo? Meet the Executive Team

As of April 2025, Grupo Globo' leadership includes:

João Roberto Marinho - Chairman of the Board of Directors, Grupo Globo
Roberto Irineu Marinho - Vice-Chairman of the Board of Directors, Grupo Globo
José Roberto Marinho - Vice-Chairman of the Board of Directors, Grupo Globo
Paulo Marinho - CEO, Globo
Manuel Belmar - Chief Financial and Infrastructure Officer (CFO), Globo
Erick Brêtas - Chief Product & Digital Services Officer, Globo
Amauri Soares - Director, TV Globo Studios (Estúdios Globo) & Affiliated Channels
Ali Kamel - Director-General of Journalism, Globo
Pedro Garcia - Chief Technology Officer (CTO), Globo

Who's Investing in Grupo Globo?

Grupo Globo has been backed by several prominent investors over the years, including:

Grupo Globo is a privately held company, controlled by the Marinho family since its foundation. It is not publicly traded on stock exchanges, and information about any minority stake investors is not typically disclosed publicly.

What Leadership Changes Has Grupo Globo Seen Recently?

Hire1
Exits0

Over the past year, Grupo Globo has continued to refine its leadership structure to drive its 'Uma Só Globo' strategy, emphasizing digital transformation, content synergy, and market responsiveness. Key appointments often focus on strengthening digital products, advertising innovation, and operational efficiency. While major C-suite turnovers are infrequent, strategic hires and internal promotions are common.

New Appointments:

Manzar Feres, Manzar Feres was appointed to lead new advertising business development, aiming to expand revenue streams through innovative ad solutions and partnerships across Globo's platforms.

What Technology (Tech Stack) Is Used byGrupo Globo?

Discover the tools Grupo Globo uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Grupo Globo Email Formats and Examples

Grupo Globo typically utilizes standardized email formats for its employees, primarily based on their names. The most common domain is @globo.com, though variations like @corp.globo.com or specific business unit domains might exist. Understanding these patterns can be useful for professional communication.

Common formats include [first_name].[last_name]@globo.com (e.g., joao.silva@globo.com) or [first_initial][last_name]@globo.com (e.g., jsilva@globo.com).

Format

paulo.marinho@globo.com

Example

80%

Success rate

What's the Latest News About Grupo Globo?

variety.comApril 2, 2024

Globoplay Greenlights Two New Telenovelas, Co-production With Portugal’s SPi, Bolstering Original Content Slate

Globo's streaming platform, Globoplay, announced the production of two new original telenovelas, including 'The Devil’s Island,' a co-production with Portugal's SPi. This move highlights Globoplay's strategy to expand its original content library and strengthen its position in the competitive streaming market, both domestically and internationally....more

telecompaper.comMarch 29, 2024

Grupo Globo Reports BRL 1.0 Billion Net Profit in 2023, Digital Revenues Show Strong Growth

Grupo Globo announced a net profit of BRL 1.0 billion for the fiscal year 2023, a significant improvement from the BRL 1.2 billion loss in 2022. The company highlighted a 13% increase in digital revenues, driven by Globoplay and advertising, underscoring the positive results of its ongoing digital transformation strategy....more

broadbandtvnews.comFebruary 20, 2024

Globo Leverages AI Technology for Enhanced Carnival 2024 Coverage

Grupo Globo utilized artificial intelligence tools to enhance its coverage of Carnival 2024. AI was employed for tasks such as generating summaries of samba school parades, real-time translation for its G1 news portal, and creating personalized content experiences, showcasing Globo's commitment to technological innovation in its media operations....more

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