What Does Grocery Outlet Do?

Total employees6513
HeadquartersEmeryville
Founded1946

Grocery Outlet Holding Corp. is an American discount closeout retailer of perishable and non-perishable groceries, health and beauty care items, and general merchandise. Founded in 1946, the company operates a 'bargain' model, offering brand-name products at prices generally 40% to 70% below those of conventional retailers. This is achieved through opportunistic buying of overstocks, packaging changes, and discontinued items directly from manufacturers and suppliers. Stores are primarily run by independent owner-operators, fostering a local community feel while benefiting from centralized purchasing, marketing, and operational support provided by the corporate entity.

Where Is Grocery Outlet's Headquarters?

HQ Function

The headquarters serves as the central command for corporate operations, including strategic planning, merchandising and buying, marketing, finance, information technology, legal, human resources, and support services for its nationwide network of independently operated stores.

Notable Features:

The Emeryville headquarters is a modern office space strategically located in the dynamic San Francisco Bay Area. While specific architectural highlights are not widely publicized, its design prioritizes functionality and collaboration to support the company's fast-paced, value-driven operations and its network of independent store operators.

Work Culture:

The corporate work culture at Grocery Outlet is described as entrepreneurial, collaborative, and results-oriented. Employees often highlight the fast-paced environment driven by the opportunistic buying model and a shared mission to provide extreme value to customers. There's a strong emphasis on supporting the independent owner-operators who run the retail stores.

HQ Significance:

The Emeryville headquarters is the nerve center for Grocery Outlet's national operations. It's where critical decisions on purchasing, merchandising, marketing, and overall strategy are made. Its location in the Bay Area provides access to a rich talent pool and proximity to key business partners and industry trends, supporting the company's continued growth and innovation in the discount retail sector.

Values Reflected in HQ: The headquarters likely embodies Grocery Outlet's core values of thrift, efficiency, and entrepreneurial spirit. The workspace is expected to be practical and functional, fostering a culture of teamwork and quick decision-making essential for their opportunistic business model, rather than opulent or overly formal.

Location:

Grocery Outlet's retail operations are currently concentrated within the United States, with stores located in California, Oregon, Washington, Idaho, Nevada, Pennsylvania, New Jersey, Maryland, Ohio, and Delaware. While its physical store footprint is domestic, the company's opportunistic buying model inherently involves global sourcing. Buyers procure excess inventory, closeouts, and unique product deals from a diverse network of national and international manufacturers and suppliers. This global sourcing strategy is fundamental to offering deep discounts and a unique shopping experience to its customers.

Street Address:

5650 Hollis Street

City:

Emeryville

State/Province:

CA

Country:

USA

Where Else Does Grocery Outlet Operate Around the World?

Breinigsville, Pennsylvania, USA

Address: 1000 Independence Drive, Breinigsville, PA 18031, USA

Strategically positioned to support Grocery Outlet's growing network of stores on the East Coast, ensuring efficient inventory management, timely product delivery, and facilitating further expansion in the region.

Sacramento, California, USA

Address: 8175 E Stockton Blvd, Sacramento, CA 95828, USA

Supports the high density of Grocery Outlet stores in California and other Western states, critical for maintaining their value proposition through efficient supply chain operations in a core market.

Butts County, Georgia, USA

Address: 1000 Grocery Outlet Drive, Jackson, GA 30233, USA

Facilitates growth and improves supply chain efficiency for Grocery Outlet stores in Georgia and surrounding Southeastern states, enabling quicker replenishment and supporting new store openings.

Buying Intent Signals for Grocery Outlet

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Grocery Outlet? Meet the Executive Team

As of April 2025, Grocery Outlet' leadership includes:

RJ Sheedy - Chief Executive Officer
Michael L. Motz - President and Chief Operating Officer
Charles Bracher - Chief Financial Officer and Treasurer
Heather Mayo - Executive Vice President, Chief Merchandising and Supply Chain Officer
Gabe Fritsch - Senior Vice President, Chief People Officer
Pamela B. Burke - Senior Vice President, Chief Stores Officer

Who's Investing in Grocery Outlet?

Grocery Outlet has been backed by several prominent investors over the years, including:

BlackRock Inc.
Vanguard Group, Inc.
Fidelity Management & Research Company LLC (FMR Co.)
T. Rowe Price Associates, Inc.
Dimensional Fund Advisors LP

What Leadership Changes Has Grocery Outlet Seen Recently?

Hire2
Exits0

Grocery Outlet has bolstered its leadership in the past year, notably with the appointment of a new President & COO, Michael L. Motz, and a new Chief People Officer, Gabe Fritsch. These strategic hires indicate a focus on strengthening operational excellence and enhancing human capital management as the company continues its growth trajectory.

New Appointments:

Michael L. Motz, Michael L. Motz was appointed as President and Chief Operating Officer to lead operations and drive growth.
Gabe Fritsch, Gabe Fritsch joined Grocery Outlet as Chief People Officer, focusing on talent management and company culture.

What Technology (Tech Stack) Is Used byGrocery Outlet?

Discover the tools Grocery Outlet uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Grocery Outlet Email Formats and Examples

Grocery Outlet primarily utilizes the [first_initial][last]@[companydomain] email format (e.g., jsmith@groceryoutlet.com) for its corporate employees. While other formats might exist in smaller capacities or for specific roles, this structure is the most common for professional correspondence with the company.

flast@groceryoutlet.com

Format

jsmith@groceryoutlet.com

Example

85%

Success rate

What's the Latest News About Grocery Outlet?

Grocery Outlet Investor RelationsMay 7, 2024

Grocery Outlet Announces First Quarter Fiscal 2024 Financial Results

Grocery Outlet reported its financial performance for the first quarter of 2024, detailing net sales of $1.0 billion, a 3.8% increase, and comparable store sales growth of 0.3%. The company reaffirmed its outlook for fiscal year 2024....more

The Sun-Gazette NewspaperMay 16, 2024

Grocery Outlet Expands California Presence with New Visalia Store Opening

Grocery Outlet continued its expansion in California by opening a new independently operated store in Visalia on May 16, 2024, offering local residents access to its range of discounted brand-name groceries and fresh products....more

Grocery Outlet Investor RelationsJanuary 24, 2024

Grocery Outlet Names Michael Motz President and Chief Operating Officer

Grocery Outlet announced the appointment of Michael L. Motz as its new President and Chief Operating Officer, effective March 4, 2024. Mr. Motz brings over 25 years of retail leadership experience to the role....more

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