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Greycroft
What Does Greycroft Do?
Greycroft is a seed-to-growth venture capital firm that partners with exceptional entrepreneurs to build transformative companies. They focus on investments in the internet, mobile, and enterprise software sectors, with a global perspective and offices in key innovation hubs like New York and Los Angeles. Greycroft provides capital, strategic guidance, and access to a broad network to help founders scale their businesses from early stages through to significant growth.
Where Is Greycroft's Headquarters?
HQ Function
Serves as the central hub for Greycroft's investment activities, strategic decision-making, portfolio management, and East Coast operations, fostering connections with entrepreneurs, LPs, and the broader financial community.
Notable Features:
Situated in a modern office tower in Midtown Manhattan, the headquarters likely offers state-of-the-art facilities, collaborative workspaces, and expansive views, designed to foster innovation and high-level strategic discussions.
Work Culture:
Characterized by a dynamic, intellectually stimulating, and collaborative environment. The culture at Greycroft emphasizes rigorous analysis, founder-centric partnerships, proactive support for portfolio companies, and a commitment to identifying disruptive technologies.
HQ Significance:
The New York City headquarters places Greycroft at the epicenter of global finance and a thriving technology ecosystem, providing unparalleled access to startups, investment opportunities, talent, and market intelligence on the East Coast.
Values Reflected in HQ: The headquarters' design and location likely reflect Greycroft's values of professionalism, forward-thinking, excellence, and a commitment to being at the forefront of technological innovation and investment.
Location:
While its physical offices are in New York and Los Angeles, Greycroft operates with a global investment mandate. The firm supports entrepreneurs building companies with international ambitions and has a track record of investing in businesses across North America, Europe, Latin America, and Asia. Greycroft leverages its extensive network to help portfolio companies navigate global expansion, access new markets, and forge international strategic partnerships.
Street Address:
620 8th Avenue, 23rd Floor
City:
New York
State/Province:
NY
Country:
USA
Where Else Does Greycroft Operate Around the World?
Los Angeles, CA/USA
Address: 13031 W Jefferson Blvd, Suite 750, Los Angeles, CA 90094
To capitalize on the rich pool of innovation and entrepreneurial talent on the West Coast, particularly in emerging tech sectors around Silicon Beach and greater Los Angeles, and to provide localized support to its West Coast-based portfolio companies.
Buying Intent Signals for Greycroft
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Greycroft? Meet the Executive Team
As of April 2025, Greycroft' leadership includes:
Who's Investing in Greycroft?
Greycroft has been backed by several prominent investors over the years, including:
What Leadership Changes Has Greycroft Seen Recently?
Over the last 12 months, Greycroft has continued to strengthen its team, notably through internal promotions such as Brenton Spiner's elevation to Partner. Public announcements regarding significant executive departures have not been prominent during this period.
New Appointments:
What Technology (Tech Stack) Is Used byGreycroft?
Discover the tools Greycroft uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Greycroft Email Formats and Examples
Greycroft commonly uses the email format `first@greycroft.com` for its team members, especially for partners and senior executives, allowing for direct and straightforward communication. Another possible, though less common, format could be `first.last@greycroft.com`.
first@greycroft.com
Format
dana@greycroft.com
Example
85%
Success rate
What's the Latest News About Greycroft?
Business Wire • May 1, 2024
Greycroft participates in Toggle AI's $10M Series A Extension Funding
Toggle AI, an AI-powered investment research platform, secured $10 million in a Series A extension funding round with participation from existing investors including Greycroft, XYZ Venture Capital, and LHV Asset Management. The funding aims to help Toggle AI democratize sophisticated investment tools....more
TechCrunch • April 24, 2024
Greycroft Joins $20M Series B for Scope3 to Decarbonize Ad Campaigns
Scope3, a company focused on decarbonizing digital advertising campaigns, raised $20 million in a Series B funding round. The round was led by GV (Google Ventures), with continued participation from existing investors including Greycroft....more
PR Newswire • March 19, 2024
Greycroft Participates in Getaway's $15M Funding Round
Getaway, a company offering tiny cabin rentals for city escapes, secured $15 million in new funding. The round was led by Certares, with participation from existing investors including Greycroft, Starwood Capital, and L Catterton, to fuel further expansion....more
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