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The Greenville Swamp Rabbits are a professional minor league ice hockey team based in Greenville, South Carolina. They compete in the South Division of the ECHL's Eastern Conference and are proud affiliates of the Los Angeles Kings (NHL) and the Ontario Reign (AHL). The team plays its home games at the Bon Secours Wellness Arena, offering exciting hockey action and family-friendly entertainment to the Upstate South Carolina community since their rebranding in 2015, with franchise roots in Greenville since 2010.
Serves as the primary venue for all Swamp Rabbits home games and team practices. It also houses the administrative, sales, marketing, and hockey operations offices for the organization.
A prominent multi-purpose arena in downtown Greenville with a listed hockey seating capacity of up to 13,787. The arena features modern amenities, suites, diverse concession options, and hosts a variety of entertainment events beyond hockey.
A dynamic, collaborative, and fast-paced environment typical of professional sports organizations. The culture is focused on team performance, strong community engagement, delivering excellent fan experiences, and achieving business objectives.
The Bon Secours Wellness Arena is the heart of the Swamp Rabbits franchise, providing a home for the team and a central entertainment hub for hockey fans and the wider Greenville community. It's crucial for the team's operational success and local identity.
As a professional ECHL team, the Greenville Swamp Rabbits' primary operational focus is on Greenville, South Carolina, and the surrounding region. Their 'global' reach is primarily through their NHL (Los Angeles Kings) and AHL (Ontario Reign) affiliations, participation in a league with teams across North America, and digital engagement with fans worldwide. They do not maintain physical office locations internationally.
650 N Academy St
Greenville
SC
USA
No additional office locations available.
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As of April 2025, Greenville Swamp Rabbits' leadership includes:
Greenville Swamp Rabbits has been backed by several prominent investors over the years, including:
The Greenville Swamp Rabbits have demonstrated stability in their core leadership. A notable event in the past 12-18 months was the contract extension for Head Coach and General Manager Andrew Lord, reaffirming his role in guiding the team's hockey operations. No major new executive hires or departures have been publicly announced in the immediate past 12 months.
Discover the tools Greenville Swamp Rabbits uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
While individual staff email addresses are not broadly published, the Greenville Swamp Rabbits likely utilize a common professional email format. Based on industry standards for sports organizations and their domain swamprabbits.com, a probable format is [first_initial][lastname]@swamprabbits.com.
[first_initial][lastname]@swamprabbits.com
Format
jdoe@swamprabbits.com
Example
75%
Success rate
swamprabbits.com • May 30, 2024
The Greenville Swamp Rabbits, ECHL affiliate of the Los Angeles Kings, have announced their Season-Ending Roster for the 2023-24 season, consisting of 20 players submitted to the ECHL....more
echl.com • May 20, 2024
The Greenville Swamp Rabbits announced their Protected List of players. The list includes players who appeared in at least one game for the team in the 2023-24 season and whose ECHL rights are retained by the club....more
swamprabbits.com • April 29, 2024
The Greenville Swamp Rabbits' 2024 Kelly Cup Playoff journey concluded with a 4-1 defeat against the Orlando Solar Bears in Game 6 of the South Division Semifinals at Bon Secours Wellness Arena....more
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