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Green Chef
What Does Green Chef Do?
Green Chef is a meal kit delivery service renowned for its commitment to USDA-certified organic ingredients and catering to a variety of healthy eating lifestyles, including Keto, Paleo, Mediterranean, Vegan, Vegetarian, and Gluten-Free. Acquired by HelloFresh in 2018, Green Chef continues its mission to make healthy, flavorful, and sustainable eating convenient for everyone. They focus on high-quality ingredients, chef-crafted recipes, and eco-friendly packaging, appealing to health-conscious consumers seeking premium meal solutions.
Where Is Green Chef's Headquarters?
HQ Function
Corporate oversight, strategic planning, national marketing, finance, and technology for HelloFresh's U.S. operations, which includes the Green Chef brand. Specialized Green Chef recipe development and brand management functions are also supported by teams in locations like Boulder, CO.
Notable Features:
The New York HQ is a modern office space in a major metropolitan hub, designed to foster collaboration and innovation for a leading global meal-kit provider. Facilities supporting Green Chef's specific needs, like test kitchens, are located at various operational sites.
Work Culture:
Dynamic, fast-paced, and data-driven, with a focus on customer satisfaction, sustainability, and operational excellence. It combines the agility of a tech company with the precision required in the food industry. Teams working on Green Chef often share a passion for health, wellness, and organic food.
HQ Significance:
The New York HQ serves as the central command for HelloFresh's U.S. market, its largest global market, driving growth and strategy for all its brands, including Green Chef. It ensures Green Chef benefits from group-level synergies and resources.
Values Reflected in HQ: Innovation, customer-centricity, efficiency, growth, and a commitment to making fresh, healthy food accessible. Green Chef's specific values of organic sourcing and catering to dietary lifestyles are integrated within this framework.
Location:
While the Green Chef brand primarily serves customers in the United States, its parent company, HelloFresh SE, has a significant global presence. This international footprint allows Green Chef to benefit from HelloFresh's extensive logistics network, advanced technology platforms, data insights, and global procurement power. These synergies support Green Chef's operational efficiency and innovation in the U.S. market. HelloFresh operates in numerous countries including the US, Canada, the UK, Germany, Netherlands, Belgium, Luxembourg, Australia, New Zealand, Sweden, France, Denmark, Norway, Italy, Japan, Spain and Ireland, delivering meal kits to millions of customers worldwide.
Street Address:
40 W 25th Street
City:
New York
State/Province:
NY
Country:
USA
Where Else Does Green Chef Operate Around the World?
Aurora, Colorado, USA
Address: 2090 N Blackhawk St, Aurora, CO 80011 (HelloFresh Fulfillment Center)
Serves as a critical hub for fulfilling Green Chef orders for customers in the Western and Central United States, ensuring timely delivery of high-quality, organic meal kits.
Newnan, Georgia, USA
Address: 605 HelloFresh Way, Newnan, GA 30263 (HelloFresh Fulfillment Center)
Supports the distribution of Green Chef and other HelloFresh meal kits to customers in the Southeastern United States, enhancing delivery speed and ingredient freshness for the region.
Buying Intent Signals for Green Chef
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Green Chef? Meet the Executive Team
As of April 2025, Green Chef' leadership includes:
Who's Investing in Green Chef?
Green Chef has been backed by several prominent investors over the years, including:
What Leadership Changes Has Green Chef Seen Recently?
In the past 12 months, HelloFresh North America, which oversees the Green Chef brand in the U.S., experienced a key leadership transition with the appointment of a new CEO for the region.
Departures
New Appointments:
What Technology (Tech Stack) Is Used byGreen Chef?
Discover the tools Green Chef uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Green Chef Email Formats and Examples
Green Chef, as part of HelloFresh, may utilize email addresses with its own domain for customer service and brand-specific communications, or HelloFresh domain emails for corporate roles. Common formats are typically based on employee names.
Likely formats include [first].[last]@greenchef.com (e.g., jane.doe@greenchef.com) or [first_initial][last]@greenchef.com (e.g., jdoe@greenchef.com). Some corporate or shared roles might use @hellofresh.com.
Format
support@greenchef.com
Example
75%
Success rate
What's the Latest News About Green Chef?
Supermarket News • May 9, 2024
HelloFresh names new North America CEO
HelloFresh has appointed Adam Kalikman as the new chief executive officer for its North America operations, which includes the Green Chef brand. Kalikman succeeds Uwe Voss and brings experience from various leadership roles in consumer-facing industries. This change is pivotal for the company's largest market....more
HelloFresh Investor Relations • February 28, 2024
HelloFresh Group Annual Report 2023
HelloFresh released its 2023 Annual Report, detailing performance across its brands, including Green Chef. The report highlights ongoing commitment to product innovation, such as expanding dietary choices and improving sustainability efforts, which directly benefit Green Chef customers seeking specialized organic meal options....more
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