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Granular
What Does Granular Do?
Granular is an agriculture technology company dedicated to helping farmers operate more efficiently and profitably. It develops and provides sophisticated farm management software (FMS) that integrates agronomic, operational, and financial data, offering powerful analytics and insights. Acquired by Corteva Agriscience in 2017, Granular's digital tools empower farmers to make informed, data-driven decisions, optimize resource allocation, manage risk, and enhance sustainability in their operations. Its flagship products, like Granular Business and Granular Insights, are key components of Corteva's digital agriculture strategy.
Where Is Granular's Headquarters?
HQ Function
Core hub for Granular's software engineering, product development, data science, marketing, and strategic operations within Corteva's digital agriculture segment.
Notable Features:
Modern office space located in San Francisco's Financial District, designed to foster collaboration and innovation, with access to amenities typical of leading technology firms.
Work Culture:
A dynamic and innovative environment characteristic of tech companies, combined with a mission-driven focus on agriculture. Emphasizes collaboration, data-driven decision-making, and agile development. Post-acquisition, it integrates with Corteva's broader corporate culture while retaining a strong focus on digital product excellence and customer success.
HQ Significance:
Strategic location in a global technology hub, enabling access to top talent in software development, data analytics, and product management, crucial for advancing sophisticated AgTech solutions. It serves as a key innovation center for Corteva's digital offerings.
Values Reflected in HQ: Innovation, technological advancement, data-driven decision-making, and a collaborative approach to solving complex agricultural challenges. The urban tech environment reflects a commitment to cutting-edge software development and a forward-looking vision for agriculture.
Location:
As part of Corteva Agriscience, Granular's solutions are increasingly available to farmers globally, beyond its primary markets in North America (USA and Canada). Corteva's extensive international network supports the deployment and adaptation of Granular's digital farming technologies in key agricultural regions including parts of South America (e.g., Brazil, Argentina), Europe, and Australia/New Zealand. Functions supported globally include sales, localized customer support, and agronomic expertise tailored to diverse farming systems, crops, and regulatory environments, helping farmers worldwide to digitize their operations.
Street Address:
101 Mission St
City:
San Francisco
State/Province:
California
Country:
USA
Where Else Does Granular Operate Around the World?
Johnston, Iowa, USA
Address: 7100 NW 62nd Ave, Johnston, IA 50131, USA (Corteva Agriscience Campus)
Serves as a key hub for supporting farmers in the U.S. Corn Belt and Midwest, ensuring Granular's digital tools are aligned with regional farming practices and needs. Integrates Granular's offerings with Corteva's seed and crop protection businesses.
Champaign, Illinois, USA
Address: 2100 S First St, Champaign, IL 61820, USA (University of Illinois Research Park)
Drives innovation in agronomic intelligence and precision agriculture capabilities, enhancing the value Granular's software delivers to farmers through sophisticated data interpretation and actionable insights.
Buying Intent Signals for Granular
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Granular? Meet the Executive Team
As of April 2025, Granular' leadership includes:
Who's Investing in Granular?
Granular has been backed by several prominent investors over the years, including:
What Leadership Changes Has Granular Seen Recently?
As Granular is fully integrated into Corteva Agriscience, specific 'Granular' branded executive hires or exits are not typically announced separately. Leadership changes impacting Granular occur within Corteva's broader Digital and Technology divisions. In the past 12 months, Corteva has continued to strengthen its digital leadership team to drive innovation across its platforms, including strategic appointments within its technology and commercial units that oversee digital agriculture products.
What Technology (Tech Stack) Is Used byGranular?
Discover the tools Granular uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Granular Email Formats and Examples
Since Granular is a part of Corteva Agriscience, employees primarily use Corteva email addresses. Common corporate email formats at Corteva Agriscience include [first].[last]@corteva.com and [first_initial][last]@corteva.com. The exact format can vary by individual or department.
[first].[last]@corteva.com
Format
john.doe@corteva.com
Example
80%
Success rate
What's the Latest News About Granular?
Corteva Agriscience Newsroom • February 27, 2024
Corteva Agriscience Launches Biologicals and Digital Solutions to Help Farmers Drive Profitability and Meet Sustainability Goals
Corteva announced the launch of new biological-based products and enhancements to its digital solutions, including those under the Granular brand. These offerings are aimed at helping farmers improve productivity, optimize inputs, and achieve sustainability targets by leveraging data analytics and precision technology....more
Corteva Agriscience Newsroom • December 5, 2023
Corteva Technology Update Highlights Farmer-Focused Innovation Pipeline, Including Digital Advancements
Corteva showcased its innovation pipeline, emphasizing advancements in crop protection, seed genetics, and digital technologies. The update highlighted how digital tools, including those from Granular, are evolving to provide farmers with deeper insights and decision support for improved efficiency and sustainability in their operations....more
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