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Goyard's Overview

Total employees594
HeadquartersParis
Founded1853

Goyard is a prestigious French trunk and leather goods maker, established in Paris in 1853. Renowned for its iconic Goyardine chevron patterned canvas, the house maintains an aura of exclusivity and discretion, eschewing mass marketing and e-commerce for its core products. Goyard offers a range of luxury items including trunks, bags, small leather goods, and pet accessories, all characterized by exceptional craftsmanship and timeless design. The brand is highly sought after by connoisseurs of luxury for its heritage and understated elegance.

Where is Goyard's Headquarters?

HQ Function

Serves as the primary flagship boutique, historical Maison, and the symbolic center of Goyard's brand identity and operations. It showcases the full range of products and offers bespoke services.

Notable Features:

Original Belle Époque façade and interior, historic wooden paneling, vintage trunks on display, and a salon for special orders. It's a landmark of Parisian luxury retail.

Work Culture:

Reflecting the brand's ethos, the work environment at the historic Maison likely emphasizes discretion, exceptional customer service, deep product knowledge, and a respect for tradition and craftsmanship. Employees are custodians of a rich heritage.

HQ Significance:

The Rue Saint-Honoré location is not just a store but the birthplace and enduring symbol of the Goyard legacy. Its continuous operation since 1853 underscores the brand's stability and commitment to its roots in Parisian luxury.

Values Reflected in HQ: Heritage, craftsmanship, exclusivity, timelessness, and a deep connection to Parisian luxury are all embodied in the 233 Rue Saint-Honoré location.

Location:

Goyard operates a selective global network of boutiques, primarily located in prestigious shopping districts and major cities across North America, Europe, and Asia. Its presence is characterized by directly operated stores and exclusive concessions in high-end department stores. Functions supported globally include retail sales, bespoke personalization services (marquage), after-sales service, and brand experience management. Goyard maintains tight control over its distribution to uphold its exclusivity and craftsmanship standards.

Street Address:

233 Rue Saint-Honoré

City:

Paris

State/Province:

Country:

France

Goyard's Global Presence

New York, NY/USA

Address: 20 E 63rd St, New York, NY 10065, USA

Serves as a key retail presence in the Americas, strengthening brand visibility and accessibility for US customers.

London/United Kingdom

Address: 116 Mount St, London W1K 3NH, United Kingdom

Key European hub outside of Paris, catering to a sophisticated international clientele in a major global city.

Tokyo/Japan

Address: Isetan Shinjuku Main Building 1F, 3-14-1 Shinjuku, Shinjuku-ku, Tokyo, Japan

Addresses the strong appetite for luxury and craftsmanship in the Japanese market, providing direct access to Goyard products.

Beverly Hills, CA/USA

Address: 405 N Rodeo Dr, Beverly Hills, CA 90210, USA

Strengthens presence on the US West Coast, a significant luxury consumption hub.

Buying Intent Signals for Goyard

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Goyard

As of April 2025, Goyard' leadership includes:

Jean-Michel Signoles - President (Owner)

Investors of Goyard

Goyard has been backed by several prominent investors over the years, including:

Privately held by the Signoles family

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Goyard maintains a high degree of privacy regarding its internal operations and executive team changes. No significant public announcements regarding executive new hires or exits have been made in the last 12 months.

Technology (Tech Stack) used by Goyard

Discover the tools Goyard uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Goyard Email Formats and Examples

Goyard does not publicly disclose its corporate email format. However, common email patterns for companies of similar stature often involve combinations of first name, last name, or initials. The example below is a speculative common format.

[first_initial][last_name]@goyard.com (e.g., jdoe@goyard.com)

Format

jsmith@goyard.com

Example

65%

Success rate

News and media

Jing DailyAugust 10, 2023

Goyard News: How Goyard Won China With Quiet Luxury And No E-Commerce

Goyard continues its successful strategy in key markets like China by emphasizing 'quiet luxury,' exclusivity, and a physical retail-only model, resonating strongly with consumers seeking unique, heritage brands amidst a digitally saturated market....more

Robb ReportNovember 2, 2023

Goyard News: Rare Goyard Trunk Fetches Over $1.2 Million at Auction, Highlighting Brand's Collectibility

A vintage Goyard trunk sold for an exceptionally high price at a recent auction, underscoring the enduring value and investment potential of rare pieces from the historic French malletier....more

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