What Does Google Ad Manager Do?

Total employees182502
HeadquartersMountain View
Founded1998

Google Ad Manager is an integrated ad technology platform that enables publishers to streamline their ad operations and capture the most value for every impression. It combines the features of DoubleClick for Publishers (DFP) and DoubleClick Ad Exchange (AdX) into a unified platform. Users, typically website owners, app developers, and video publishers, leverage Ad Manager to serve ads, manage direct deals, access programmatic demand, optimize yield, and gain insights into their ad performance. Key functionalities include ad serving for various formats (display, video, native), inventory management, forecasting, reporting, and robust monetization tools.

Where Is Google Ad Manager's Headquarters?

HQ Function

Serves as the global headquarters for Google and its parent company, Alphabet Inc. It's a central hub for executive leadership, research and development, engineering, product development, and corporate operations.

Notable Features:

The sprawling campus, known as the Googleplex, features unique, colorful architecture, extensive employee amenities like diverse cafes, fitness centers, sports facilities, green spaces, and iconic Android statues. Newer additions like Bay View and Charleston East showcase innovative sustainable design.

Work Culture:

Google is renowned for its innovative, data-driven, and collaborative work environment. It emphasizes employee well-being with numerous perks and benefits, fostering a culture of creativity, 'moonshot' thinking, and empowering employees to tackle complex challenges.

HQ Significance:

The Googleplex is a symbol of innovation in the tech industry and serves as the primary nerve center for Google's global operations. It's where many of Google's most impactful products and technologies, including those supporting Google Ad Manager, are conceived and developed.

Values Reflected in HQ: The headquarters reflects Google's values of innovation, user-first approach (through focus on employee experience to drive productivity), collaboration, and an increasing commitment to sustainability in its newer architectural endeavors.

Location:

Google Ad Manager, as a product of Google, benefits from Google's extensive global infrastructure and support network. It enables publishers worldwide to manage and monetize their digital ad inventory across various geographies and languages. The platform supports global ad serving, multi-currency transactions, and provides access to international demand sources. Google has offices and support teams in numerous countries, offering localized assistance and expertise to Ad Manager users globally, helping them navigate diverse advertising markets and regulatory landscapes.

Street Address:

1600 Amphitheatre Parkway

City:

Mountain View

State/Province:

CA

Country:

USA

Where Else Does Google Ad Manager Operate Around the World?

New York, NY, USA

Address: 111 8th Ave, New York, NY 10011, USA

Serves as a key center for engaging with the advertising industry, financial sector, and media companies in North America.

London, United Kingdom

Address: 6 Pancras Square, London, N1C 4AG, UK

Drives Google's business development, partnerships, research, and engineering efforts across the UK and EMEA.

Dublin, Ireland

Address: Gordon House, Barrow Street, Dublin 4, Ireland

Manages Google's operations and business for a multitude of European countries, providing multilingual support and regional expertise.

Singapore

Address: Mapletree Business City II, 70 Pasir Panjang Rd, Singapore 117371

Coordinates Google's strategy and operations across the Asia-Pacific region, catering to local market needs and fostering ecosystem growth.

Buying Intent Signals for Google Ad Manager

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Google Ad Manager? Meet the Executive Team

As of April 2025, Google Ad Manager' leadership includes:

Sundar Pichai - CEO, Google and Alphabet
Ruth Porat - President & Chief Investment Officer, Alphabet; CFO, Google
Philipp Schindler - Senior Vice President & Chief Business Officer, Google
Prabhakar Raghavan - Senior Vice President, Knowledge & Information (overseeing Search, Assistant, Geo, Ads, Commerce, Payments)
Thomas Kurian - CEO, Google Cloud

Who's Investing in Google Ad Manager?

Google Ad Manager has been backed by several prominent investors over the years, including:

Publicly Traded (NASDAQ: GOOGL, GOOG)
The Vanguard Group
BlackRock Inc.
Fidelity Management & Research Company (FMR Co.)
State Street Global Advisors (SSgA)

What Leadership Changes Has Google Ad Manager Seen Recently?

Hire1
Exits0

Google, like other major technology companies, experiences periodic evolution in its leadership team across its diverse range of products and divisions. Significant C-suite changes are typically announced publicly. Below are illustrative examples or notes on recent executive movements.

New Appointments:

Ruth Porat, Ruth Porat transitioned to the newly created role of President and Chief Investment Officer of Alphabet and Google, while continuing as CFO during the search for her successor.

What Technology (Tech Stack) Is Used byGoogle Ad Manager?

Discover the tools Google Ad Manager uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Google Ad Manager Email Formats and Examples

Google's email format typically follows common patterns for large corporations, primarily using employee names. The most prevalent format is [firstinitial][lastname]@google.com or [firstname].[lastname]@google.com. Less common, but possible, are alias-based emails for specific roles or teams.

[firstinitial][lastname]@google.com (e.g., jdoe@google.com) or [firstname].[lastname]@google.com (e.g., jane.doe@google.com)

Format

sundarp@google.com (example for Sundar Pichai, though actual internal aliases might vary for executives)

Example

90%

Success rate

What's the Latest News About Google Ad Manager?

Google Ads & Commerce BlogMay 14, 2024

Google Ad Manager news title: Google Marketing Live 2024: Bringing the best of AI to Ads

At Google Marketing Live 2024, Google announced several AI-powered advancements across its advertising platforms, including features relevant to Google Ad Manager users. These focus on enhancing campaign creation, performance optimization, and creative development, aiming to help advertisers and publishers achieve better results in an evolving digital landscape....more

Search Engine LandFebruary 27, 2024

Google Ad Manager news title: Google makes Demand Gen campaigns globally available to all advertisers

Google announced the global rollout of Demand Gen campaigns to all advertisers. While primarily an ads buying campaign type, its performance and inventory interaction can impact publishers using Google Ad Manager by influencing the types of ads served and overall auction dynamics....more

Various Ad Tech PublicationsOngoing 2024

Google Ad Manager news title: Adapting to Third-Party Cookie Deprecation

Google Ad Manager continues to evolve its tools and guidance for publishers to adapt to the deprecation of third-party cookies in Chrome. This includes promoting the adoption of Privacy Sandbox APIs, first-party data strategies, and publisher-provided identifiers (PPIDs) to maintain addressability and monetization in a privacy-centric way....more

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