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Getir
What Does Getir Do?
Getir is a Turkish technology company specializing in on-demand, ultrafast grocery and convenience item delivery. Founded in 2015 by Nazim Salur, Serkan Borancili, and Tuncay Tütek in Istanbul, Getir pioneered the 'dark store' (or 'gostore') model, enabling the delivery of thousands of items to customers' doors, often within 10-15 minutes. The company experienced rapid international expansion, backed by significant venture capital funding, entering markets across Europe and briefly the United States. However, facing increased competition, economic headwinds, and a challenging path to profitability in the quick commerce sector, Getir has undertaken significant restructuring, including exiting several international markets and laying off staff to focus on its core, more profitable regions like Turkey, the UK, Germany, and the Netherlands. It aims to solidify its position by optimizing operations and potentially through market consolidation.
Where Is Getir's Headquarters?
HQ Function
The Istanbul headquarters serves as the central command for Getir's global strategy, technology development, core marketing initiatives, financial operations, and overall administrative functions. It's where key decisions regarding market expansion, product innovation, and operational standards are made.
Notable Features:
Likely a modern office space designed to support a dynamic and fast-paced tech company, featuring open-plan areas to foster collaboration, meeting rooms equipped for global communication, and amenities that reflect a startup culture, though potentially scaled back during recent restructurings.
Work Culture:
Historically characterized by a fast-paced, entrepreneurial, and highly ambitious environment, driven by rapid growth and innovation. The culture emphasizes speed, efficiency, and a customer-first approach. Recent market consolidation and restructuring may have led to a more focused and efficiency-driven culture.
HQ Significance:
The Istanbul HQ is not only the birthplace of Getir but also the nerve center of its pioneering ultrafast delivery model. It represents Turkish entrepreneurship on a global scale and remains crucial for its operations in core markets.
Values Reflected in HQ: The HQ likely aims to reflect Getir's core values of speed ('getir' means 'bring' in Turkish, implying quickness), innovation (pioneering the q-commerce model), and ambition (initial rapid global expansion).
Location:
Getir supports its ultrafast grocery and convenience item delivery operations globally, though its footprint has been consolidated. Core functions supported in its active international markets (primarily Turkey, UK, Germany, Netherlands) include: localized technology platform management, country-specific marketing and branding, supply chain and inventory management for its 'gostores', recruitment and management of rider fleets, customer support services, and adherence to local legal and business regulations. Previously, this extended to countries like France, Spain, Italy, Portugal, and the USA, but operations in these markets have ceased as part of a strategic refocus.
Street Address:
Etiler Mahallesi, Tanburi Ali Efendi Sokak, Maya Residences, Site B, No:13, Beşiktaş
City:
Istanbul
State/Province:
Istanbul
Country:
Turkey
Where Else Does Getir Operate Around the World?
London, United Kingdom
Address: Central London (specific address may vary, often co-working or flexible office spaces for regional HQs)
To oversee and expand Getir's market share in the competitive UK q-commerce landscape, adapt global strategies to local preferences, and manage the network of 'gostores' across various UK cities.
Amsterdam, Netherlands
Address: A major business district in Amsterdam (e.g., Zuidas or central canal district, specific address varies)
To manage Getir's presence in the Netherlands, a key European market for tech and delivery services, ensuring service quality and growth within the Dutch cities it serves.
Berlin, Germany
Address: Central Berlin, typically in areas known for tech companies and startups.
To establish and grow Getir's footprint in Germany, navigating local competition and consumer behavior to build a sustainable business model in the German q-commerce sector.
Buying Intent Signals for Getir
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Getir? Meet the Executive Team
As of April 2025, Getir' leadership includes:
Who's Investing in Getir?
Getir has been backed by several prominent investors over the years, including:
What Leadership Changes Has Getir Seen Recently?
Over the past 12-18 months, Getir has seen executive changes primarily linked to its significant operational restructuring and market exits. While specific C-suite global exits are not always publicly detailed beyond market closure announcements, regional leadership roles in exited countries were phased out. Key appointments have focused on strengthening core markets.
Departures
New Appointments:
What Technology (Tech Stack) Is Used byGetir?
Discover the tools Getir uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Getir Email Formats and Examples
Getir commonly uses a combination of first name and last name, or first initial and last name, for its corporate email addresses. The most frequent patterns are [first].[last]@getir.com or [first_initial][last]@getir.com.
[first].[last]@getir.com, [first_initial][last]@getir.com
Format
john.doe@getir.com
Example
80%
Success rate
What's the Latest News About Getir?
Reuters • April 29, 2024
Getir news title: Turkish delivery app Getir pulls out of Europe, US, sources say
Getir is withdrawing from its remaining European markets (UK, Germany, Netherlands) and the United States to focus on its domestic Turkish market. This move follows a period of intense competition and financial pressure in the rapid grocery delivery sector....more
TechCrunch • September 19, 2023
Getir news title: Getir confirms $2.5B valuation, down from $11.8B, as Mubadala leads $500M internal round
Getir confirmed a new $500 million funding round led by existing investor Mubadala, at a significantly lower valuation of $2.5 billion. This funding aimed to support its restructuring efforts and focus on more sustainable growth in its core markets....more
CNBC • July 20, 2023
Getir news title: Turkish delivery firm Getir to pull out of Spain, Italy and Portugal
Getir announced its decision to exit Spain, Italy, and Portugal as part of its strategy to concentrate its financial resources on existing markets where it sees greater potential for profitability and sustainable growth, such as the UK, Turkey, Germany, and the Netherlands....more
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