HQ Function

Serves as the central winemaking facility, administrative center, and home to 'Le Hameau Duboeuf,' a renowned oenotourism center, encompassing a wine museum, gardens, and tasting experiences.

Notable Features:

Le Hameau Duboeuf (wine theme park with museum, immersive exhibits, gardens, miniature train, wine shop), extensive cellars, tasting rooms, modern bottling facilities.

Work Culture:

A blend of cherished family tradition and modern winemaking practices, characterized by a deep passion for Beaujolais wine, stringent quality control, and warm hospitality. The acquisition by Advini is expected to integrate new corporate cultural elements while aiming to preserve the unique Duboeuf legacy and employee expertise.

HQ Significance:

The epicenter of Georges Duboeuf's operations and brand identity. A landmark in the Beaujolais region, attracting tourists and wine enthusiasts globally, significantly contributing to the region's wine tourism and economic vitality.

Values Reflected in HQ: Passion for wine, education (vividly demonstrated through Le Hameau), unwavering commitment to quality, respect for tradition, innovation in marketing (especially Beaujolais Nouveau), and strong, enduring ties to the Beaujolais terroir and its community of growers.

Location:

Georges Duboeuf wines are exported to over 120 countries worldwide, making the brand a significant global ambassador for Beaujolais wines. Key functions supported globally include sales, marketing, and distribution, facilitated through a robust network of international importers and dedicated partners. The annual release of their flagship Beaujolais Nouveau is a globally synchronized event, eagerly anticipated in numerous markets. The acquisition by Advini further strengthens its global reach, logistical capabilities, and access to diverse markets.

Street Address:

796 Route de la Gare

City:

Romanèche-Thorins

State/Province:

Saône-et-Loire, Bourgogne-Franche-Comté

Country:

France