What Does Genius Sports Do?

Total employees2069
HeadquartersLondon
Founded2016

Genius Sports is a leading sports technology company, providing data management, video streaming, and integrity services to sports leagues, federations, and media companies worldwide. They power the global sports ecosystem by capturing, distributing, and commercializing official sports data and content. Their services help sports organizations manage their operations, engage fans, and protect the integrity of competitions. Genius Sports Media is a key division focused on providing media technology, content solutions, and fan engagement tools.

Where Is Genius Sports's Headquarters?

HQ Function

Serves as the global headquarters, housing key executive leadership, strategic operations, corporate functions, and core technology development. It's a central hub for commercial partnerships and global strategy.

Notable Features:

Historic Adelphi Building location in central London, modern office interiors, proximity to major transport links and the River Thames.

Work Culture:

A fast-paced, innovative, and collaborative environment focused on cutting-edge sports technology. Employees are passionate about sports and driven by the impact of their work on the global sports ecosystem. Emphasis on data-driven decision making and technological excellence.

HQ Significance:

The London HQ is pivotal for Genius Sports' global operations, connecting its European roots with its expanding international presence. It's a key center for innovation and strategic partnerships in the sports tech industry.

Values Reflected in HQ: The prestige of the Adelphi Building and its central London location reflects Genius Sports' global stature and ambition. Modern interiors signify a focus on innovation and a dynamic work environment.

Location:

Genius Sports operates globally, with offices and operations spanning Europe, North America, South America, Asia, and Australia. They support global sports leagues and federations with official data collection, real-time distribution, integrity monitoring, and streaming solutions. Their technology and services are utilized by sports organizations, media companies, and regulated sports betting operators in over 150 countries.

Street Address:

The Adelphi, 1-11 John Adam Street

City:

London

State/Province:

England

Country:

United Kingdom

Where Else Does Genius Sports Operate Around the World?

New York, NY/USA

Address: 10 Times Square, New York, NY 10018, USA

To serve and expand relationships with major North American sports organizations, betting operators, and media companies, capitalizing on the regulated sports betting landscape.

Sofia, Bulgaria

Address: Boulevard Aleksandar Malinov 78, 1729 g.k. Mladost 1A, Sofia, Bulgaria

Leverages strong tech talent in Eastern Europe to drive innovation and operational excellence in data services and software development for global products.

Los Angeles, CA/USA

Address: 10960 Wilshire Blvd, Suite 950, Los Angeles, CA 90024, USA

Enhances service delivery and business development on the US West Coast, a key market for sports, media, and technology.

Melbourne, VIC/Australia

Address: Level 10, 500 Collins Street, Melbourne VIC 3000, Australia

To lead growth and service delivery in the diverse and expanding sports markets across Australia, New Zealand, and Asia.

Buying Intent Signals for Genius Sports

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Genius Sports? Meet the Executive Team

As of April 2025, Genius Sports' leadership includes:

Mark Locke - Co-Founder & Chief Executive Officer
Nick Taylor - Chief Financial Officer
Jack Davison - Chief Commercial Officer
Kenneth J. Kay - Chief Product & Technology Officer
Eamonn Capon - Chief Operating Officer
Kimberly Williams-Bradley - Chief People Officer

Who's Investing in Genius Sports?

Genius Sports has been backed by several prominent investors over the years, including:

Apax Partners (Major pre-IPO investor)
Caledonia (Private) Investments Pty Limited
The Vanguard Group
BlackRock, Inc.
JS Asset Management, LLC

What Leadership Changes Has Genius Sports Seen Recently?

Hire3
Exits1

Genius Sports has seen key appointments in its executive team over the past year (mid-2023 to mid-2024), notably strengthening its product, technology, and operations leadership. This includes new Chief Product & Technology Officer and Chief Operating Officer appointments, alongside a transition in the Chief People Officer role.

Departures

Patricia David, Patricia David departed from the role of Chief People Officer after a short tenure (appointed May 2023).

New Appointments:

Kenneth J. Kay, Kenneth J. Kay appointed as new Chief Product & Technology Officer.
Eamonn Capon, Eamonn Capon appointed as new Chief Operating Officer.
Kimberly Williams-Bradley, Kimberly Williams-Bradley appointed as new Chief People Officer.

What Technology (Tech Stack) Is Used byGenius Sports?

Discover the tools Genius Sports uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Genius Sports Email Formats and Examples

Genius Sports most commonly uses the email format [first].[last]@geniussports.com. Other potential formats could include [first_initial][last]@geniussports.com or [first]@geniussports.com, though these are less common. The [first].[last] pattern is standard for many corporations.

[first].[last]@geniussports.com

Format

mark.locke@geniussports.com

Example

90%

Success rate

What's the Latest News About Genius Sports?

Genius Sports Investor RelationsMay 15, 2024

Genius Sports Announces First Quarter 2024 Results with 23% Group Revenue Growth to $120M and Group Adj. EBITDA Up 97% to $16M

Genius Sports reported strong Q1 2024 financial results, with group revenue reaching $119.7 million, up 23% year-over-year. Group Adjusted EBITDA rose 97% to $16.1 million, reflecting strong performance and operational efficiencies....more

Genius Sports Investor RelationsJune 5, 2024

Genius Sports and Canadian Football League Strike Landmark Data & Technology Partnership to Grow Fan Engagement Globally

Genius Sports and the Canadian Football League (CFL) announced an expansion of their partnership, making Genius Sports the exclusive distributor of CFL official data and video content to enhance fan engagement worldwide and power sports betting experiences....more

Genius Sports Investor RelationsApril 10, 2024

Genius Sports Launches Edge, The First AI-Powered Pricing Tool Built To Maximize Sportsbook Profits

Genius Sports introduced 'Edge', an innovative AI-powered pricing tool designed to help sportsbooks optimize their trading strategies and improve profitability by leveraging advanced machine learning capabilities....more

Genius Sports Investor RelationsNovember 28, 2023

Genius Sports Announces Key Executive Appointments to Drive Next Phase of Growth

Genius Sports announced the appointments of Kenneth J. Kay as Chief Product & Technology Officer and Eamonn Capon as Chief Operating Officer, strengthening its executive team to support continued global expansion....more

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