What Does General RV Center Do?

Total employees1120
HeadquartersWixom
Founded1962

General RV Center is one of the largest family-owned RV dealers in the United States. Founded in 1962, the company offers a wide selection of new and used recreational vehicles, including motorhomes, travel trailers, fifth wheels, and toy haulers from top manufacturers. Beyond sales, General RV Center provides comprehensive RV service, parts, and accessories, as well as financing options. They operate numerous supercenters across the country, aiming to deliver a superior customer experience and support the RV lifestyle for families and adventurers.

Where Is General RV Center's Headquarters?

HQ Function

The Wixom headquarters serves as the central administrative and strategic hub for General RV Center's nationwide operations, overseeing dealership management, marketing, finance, IT, and human resources.

Notable Features:

Likely a modern office facility designed to support a large national retail network, potentially including training areas and corporate meeting spaces. The specific architectural highlights are not widely publicized.

Work Culture:

As a family-owned business, the work culture at General RV's headquarters likely emphasizes teamwork, customer focus, and a shared passion for the RV lifestyle. It fosters a professional environment dedicated to supporting their dealership network and employees.

HQ Significance:

The headquarters is crucial for coordinating the extensive network of dealerships, ensuring brand consistency, implementing strategic growth initiatives, and maintaining operational excellence across the company.

Values Reflected in HQ: The headquarters' operations likely reflect the company's core values such as family ownership, customer satisfaction, integrity, teamwork, and continuous improvement in serving the RV community.

Location:

General RV Center's physical operations, including dealerships and service centers, are concentrated entirely within the United States. While they may source RVs, components, or accessories from international manufacturers, their customer-facing presence and primary market are domestic. They serve a national customer base traveling across North America.

Street Address:

25000 Assembly Park Dr

City:

Wixom

State/Province:

MI

Country:

USA

Where Else Does General RV Center Operate Around the World?

Dover, FL, USA

Address: 13352 E. US Highway 92, Dover, FL 33527

To provide comprehensive RV sales, service, and parts to customers in a key retirement and vacation destination state, catering to both local residents and seasonal visitors (snowbirds).

Huntley, IL, USA

Address: 14000 Automall Drive, Huntley, IL 60142

To cater to the RV needs of customers in the Midwest, providing access to a wide range of RVs for family vacations, cross-country travel, and outdoor recreation.

South Weber, UT, USA

Address: 1201 E South Weber Dr, South Weber, UT 84405

To serve the growing demand for RVs in Utah and the Intermountain West, providing a key dealership for accessing nearby national parks and outdoor adventure destinations.

Buying Intent Signals for General RV Center

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading General RV Center? Meet the Executive Team

As of April 2025, General RV Center' leadership includes:

Loren Baidas - CEO
Rob Baidas - Chairman
Chris Davis - CFO
Scott Stinez - Chief Operating Officer

Who's Investing in General RV Center?

General RV Center has been backed by several prominent investors over the years, including:

General RV Center is a family-owned and operated company and is not publicly traded or backed by external institutional investors.

What Leadership Changes Has General RV Center Seen Recently?

Hire0
Exits0

As a privately held, family-owned company, General RV Center does not frequently publicize executive-level changes unless they are of major significance. Publicly available information on specific executive hires or exits in the last 12 months is limited. Any major changes are typically communicated through their official channels or industry news.

What Technology (Tech Stack) Is Used byGeneral RV Center?

Discover the tools General RV Center uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

General RV Center Email Formats and Examples

General RV Center likely utilizes common corporate email formats. Based on industry standards and executive information, the most probable format is the first initial followed by the last name.

[first_initial][last]@generalrv.com

Format

lbaidas@generalrv.com

Example

80%

Success rate

What's the Latest News About General RV Center?

RVBusinessMay 16, 2024

General RV Center Opens New Supercenter in South Weber, Utah

General RV Center has announced the grand opening of its 15th Supercenter, located in South Weber, Utah. This new dealership marks the company’s first location in Utah and aims to serve the growing RV community in the state and the wider Intermountain West region....more

RV ProFebruary 7, 2024

General RV Center CEO Loren Baidas Discusses Industry Trends

Loren Baidas, CEO of General RV Center, shared insights on current RV industry trends, market conditions, and the company's strategies for navigating the evolving landscape in an interview with RV Pro. He highlighted customer demand shifts and technological advancements impacting the RV market....more

General RV Center NewsAugust 23, 2023

General RV Center Honored as a Top 50 RV Dealer by RVBusiness

General RV Center was recognized as one of the Top 50 RV Dealers in North America by RVBusiness Magazine for 2023. This award acknowledges dealers for their commitment to best practices in customer service, operations, and community involvement....more

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