GameAnalytics is a leading free analytics platform trusted by game developers worldwide, from indie studios to major publishers. It provides a comprehensive suite of tools to track player behavior, measure key performance metrics (KPIs), optimize game design, and enhance monetization strategies. By offering deep, actionable insights, GameAnalytics empowers developers to understand their audience, improve player retention, and build more successful and engaging games across all major platforms.
The Copenhagen headquarters serves as the central nerve center for GameAnalytics, housing core operations including product development, engineering, global strategy, marketing, sales leadership, and corporate functions.
Modern office facilities within a centrally located building in Copenhagen, designed to foster collaboration and innovation. The space is likely equipped with amenities typical of a tech company, promoting a productive and engaging work environment.
GameAnalytics cultivates a dynamic, data-driven, and collaborative work culture. Employees are passionate about gaming and technology, working in an agile environment focused on innovation and empowering game developers worldwide. There's an emphasis on continuous learning and user-centric product development.
The Copenhagen HQ is pivotal as it's the birthplace and primary operational base for a globally recognized analytics platform. Its location in a key European tech city allows GameAnalytics to tap into a rich talent pool and stay at the forefront of the gaming industry.
GameAnalytics operates with a significant global presence, providing its free analytics platform to game developers across all continents. While its physical offices are in Copenhagen, London, and Beijing, its services are digitally accessible worldwide. The company offers global support through online resources, documentation, and customer service channels, ensuring that game developers everywhere can leverage its tools to understand player behavior, optimize game performance, and drive success.
Pilestræde 52A, 3. Sal
Copenhagen
Region Hovedstaden
Denmark
Address: Likely co-located or associated with Mobvista's London office (e.g., Unit 312, Metal Box Factory, 30 Great Guildford St, London, SE1 0HS, UK). Specific GameAnalytics suite may vary.
To enhance GameAnalytics's footprint in the significant European gaming ecosystem, offering localized support and strategic engagement with developers and publishers in the EMEA region.
Address: Likely co-located or associated with Mobvista's Beijing office (e.g., Room 1201-1203, Floor 12, Building T1, Oriental Media Center, No. 4 Guanghua Road, Chaoyang District, Beijing). Specific GameAnalytics suite may vary.
To effectively cater to the large and rapidly evolving mobile gaming landscape in China and the wider APAC region, providing specialized services and building strong connections with local industry players.
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As of April 2025, GameAnalytics' leadership includes:
GameAnalytics has been backed by several prominent investors over the years, including:
Publicly available information does not indicate major C-level executive hires or departures at GameAnalytics within the last 12 months. The current leadership team, including CEO Ioana Hreninciuc (appointed April 2022) and COO Allison Bilas (appointed April 2022), appears to have been stable.
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GameAnalytics likely employs standard corporate email address formats. Common patterns for technology companies include using the first name or a combination of first initial and last name.
[firstname]@[gameanalytics.com] or [firstinitial][lastname]@[gameanalytics.com]
Format
example: john@gameanalytics.com or jdoe@gameanalytics.com
Example
75%
Success rate
PocketGamer.biz • May 7, 2024
GameAnalytics has published its Q1 2024 Mobile Game Benchmarks Report, providing valuable insights into key performance indicators like retention, engagement, and monetization across various game genres. This report assists developers in understanding current industry trends and benchmarking their games....more
GameAnalytics Blog • February 20, 2024
GameAnalytics introduced A/B Testing+, an advanced feature enabling game developers to conduct more sophisticated experiments and optimize their games more effectively. The tool supports complex test configurations and in-depth analysis of results to improve game performance....more
GameAnalytics Blog • October 19, 2023
GameAnalytics rolled out a significant redesign of its analytics dashboard, focusing on improved user experience, intuitive navigation, and quicker access to critical game data. The new interface aims to simplify the process for developers to extract actionable insights....more
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