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fuseproject is an award-winning industrial design and innovation agency founded by Yves Béhar in 1999. Headquartered in San Francisco with an office in New York, the firm is renowned for its holistic approach to design, encompassing brand strategy, product development, digital experiences, and environmental design. fuseproject partners with a diverse range of clients, from startups to global corporations, to create products and services that are both beautiful and meaningful, often with a focus on sustainability and social impact. Their work spans various sectors including technology, consumer goods, furniture, healthcare, and robotics.
Serves as the primary center for design leadership, major project development, client relations, business strategy, and global operations management.
The San Francisco HQ, located in a repurposed warehouse in Potrero Hill, features an open-plan layout to encourage collaboration, extensive workshop spaces for prototyping, and showcases of past and current projects. Its design emphasizes natural light and an industrial-chic aesthetic.
fuseproject fosters a dynamic, innovative, and collaborative work culture. Employees are passionate about design and technology, working in a fast-paced environment that encourages creative problem-solving and pushing the boundaries of design. There's a strong emphasis on teamwork and a shared commitment to creating impactful work.
Its San Francisco location places fuseproject at the epicentre of technological advancement and design thinking, facilitating access to top-tier talent, pioneering clients, and a rich ecosystem of innovation.
While headquartered in San Francisco with a key office in New York, fuseproject operates on a global scale, collaborating with international clients and partners. Their designs for products, brands, and experiences reach users in numerous countries, reflecting their capability to deliver solutions for diverse international markets and global brands.
1401 16th Street
San Francisco
CA
USA
Address: 70 John Street, Brooklyn, NY 11201, USA
To better serve East Coast clients, engage with the vibrant New York design community, and expand fuseproject's reach and influence in key U.S. and international markets.
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As of April 2025, fuseproject' leadership includes:
fuseproject has been backed by several prominent investors over the years, including:
No major executive hires or departures have been publicly announced by fuseproject in the last 12 calendar months. The leadership team, including key partners, remains consistent, guiding the firm's strategic and creative direction.
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fuseproject's email format typically follows common corporate structures, primarily utilizing a combination of the employee's first initial and last name, or sometimes just the first name, followed by the @fuseproject.com domain.
flast@fuseproject.com
Format
ybehar@fuseproject.com
Example
80%
Success rate
businessofhome.com • May 8, 2024
FORMER, a new sustainable furniture brand co-founded by Joe Gebbia (Airbnb co-founder) and designed by Yves Béhar of fuseproject, has launched its first collection. The collection emphasizes minimalist design, recycled materials, and flat-pack shipping to reduce environmental impact....more
Design Milk • April 11, 2024
Yves Béhar discusses the design philosophy and process behind Moxie, an AI-powered robot by Embodied, Inc., designed by fuseproject to help children with social-emotional learning. Fuseproject focused on creating a friendly, approachable, and technologically advanced companion....more
Dezeen • May 18, 2023
The Ocean Cleanup, in collaboration with fuseproject, launched Interceptor 007, a new iteration of their solar-powered river cleaning system. The design by fuseproject focuses on improved efficiency, manufacturability, and aesthetics to effectively capture plastic in rivers before it reaches the ocean....more
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