What Does Freshpet Do?

Total employees572
HeadquartersSecaucus
Founded2006

Freshpet is dedicated to improving the lives of dogs and cats by making fresh, real food. They create recipes from high-quality, natural ingredients like real meat and vegetables, gently cooked in their own Freshpet Kitchens in the USA. Their products are sold in refrigerators in grocery stores and pet specialty retailers, offering a healthier alternative to conventional kibble and canned pet foods. Freshpet's core mission is to provide pets with the same quality of food their owners would expect for themselves, promoting vitality and well-being through nutritious, wholesome meals.

Where Is Freshpet's Headquarters?

HQ Function

The headquarters houses key corporate functions including executive leadership, marketing, sales, finance, research and development, and administrative teams that support Freshpet's overall business strategy and operations.

Notable Features:

Modern, collaborative office space designed to foster innovation. Likely pet-friendly, incorporating elements that reflect the company's dedication to pets and their well-being. May feature areas for product development and testing.

Work Culture:

Characterized by a passion for pets and a commitment to their health and happiness. The culture encourages innovation, teamwork, and a focus on quality, with employees often sharing a deep connection to the company's mission.

HQ Significance:

The Secaucus headquarters is the nerve center for Freshpet, driving strategic decision-making, brand management, product innovation, and coordination across its manufacturing facilities (Freshpet Kitchens) and extensive retail partner network.

Values Reflected in HQ: The HQ environment aims to embody Freshpet's core values: passion for pets, commitment to quality and freshness, transparency in operations, and fostering innovation in pet nutrition.

Location:

Freshpet's primary markets are the United States and Canada, where it has established a strong retail presence. All manufacturing currently takes place in its US-based Freshpet Kitchens. While its main focus remains on North America, the company manages its international (Canadian) operations and supply chain from its US headquarters, ensuring consistent product quality and brand messaging across its operational regions.

Street Address:

400 Plaza Drive

City:

Secaucus

State/Province:

New Jersey

Country:

USA

Where Else Does Freshpet Operate Around the World?

Bethlehem, Pennsylvania, USA

Address: Freshpet Kitchens, 176 N. Commerce Way, Bethlehem, PA 18017 (primary site, multiple facilities in the area)

Supplies fresh pet food to retailers across the Eastern, Northeastern, and parts of the Midwestern United States, ensuring timely delivery and product freshness.

Ennis, Texas, USA

Address: Freshpet Kitchens, 2100 S Kaufman St, Ennis, TX 75119

Serves as a key production and distribution point for the Southern, Southwestern, and Central United States, improving logistical reach and product availability in these regions.

Augusta, Georgia, USA

Address: Freshpet Kitchens, Augusta Corporate Park, Augusta, GA

Strategically positioned to enhance the distribution network across the Southeastern United States and to support overall national demand as the company continues to scale.

Buying Intent Signals for Freshpet

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Freshpet? Meet the Executive Team

As of April 2025, Freshpet' leadership includes:

Billy Cyr - Chief Executive Officer & Director
Scott Morris - President & Chief Operating Officer
Todd Cunfer - Chief Financial Officer
Heather Pomerantz - Executive Vice President, Marketing
Michael Hieger - Executive Vice President, Manufacturing & Supply Chain
Stephen Weise - Executive Vice President, General Counsel & Corporate Secretary

Who's Investing in Freshpet?

Freshpet has been backed by several prominent investors over the years, including:

The Vanguard Group, Inc.
BlackRock Fund Advisors
Wasatch Advisors LP
SSgA Funds Management, Inc.
JPMorgan Investment Management Inc.
Capital World Investors

What Leadership Changes Has Freshpet Seen Recently?

Hire1
Exits1

Over the past year, Freshpet experienced a key leadership transition in its finance department with the appointment of a new Chief Financial Officer, Todd Cunfer, who succeeded the retiring Dick Kassar. This change aims to bolster the company's financial strategy during a period of significant growth and expansion.

Departures

Dick Kassar, Dick Kassar retired as Chief Financial Officer, having played a significant role in Freshpet's financial growth and strategy.

New Appointments:

Todd Cunfer, Todd Cunfer joined Freshpet as Chief Financial Officer, tasked with overseeing the company's financial operations and strategy.

What Technology (Tech Stack) Is Used byFreshpet?

Discover the tools Freshpet uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Freshpet Email Formats and Examples

Freshpet commonly uses the email format of the first initial followed by the last name. For example, for an employee named Jane Doe, the email would likely be jdoe@freshpet.com. This is a standard convention for many corporations.

flast@freshpet.com

Format

bcyr@freshpet.com

Example

80%

Success rate

What's the Latest News About Freshpet?

Freshpet Investor RelationsMay 6, 2024

Freshpet Reports First Quarter 2024 Financial Results

Freshpet announced strong financial results for the first quarter of 2024, with net sales increasing 33.6% to $223.8 million. The company highlighted volume growth and positive operational leverage, reiterating its guidance for the full year....more

PetfoodIndustry.comMay 2, 2024

Freshpet opens doors to new innovation center in Pennsylvania, continues expansion in Augusta

Freshpet unveiled its new Freshpet Innovation Center in Bethlehem, Pennsylvania, aimed at accelerating product development. The company also continues its capacity expansion with ongoing construction at its new Freshpet Kitchens in Augusta, Georgia....more

Freshpet Investor RelationsFebruary 20, 2024

Freshpet Announces Chief Financial Officer Transition

Freshpet announced that Todd Cunfer would be appointed Chief Financial Officer, effective April 1, 2024, succeeding Dick Kassar, who announced his retirement. Cunfer brings over 25 years of finance and CPG experience....more

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