What Does FreshGrade Do?

Total employees34
HeadquartersKelowna
Founded2011

FreshGrade is a leading digital portfolio and assessment platform designed to help K-12 educators, students, and parents capture learning, provide meaningful feedback, and track progress. It offers tools for creating rich media portfolios, facilitating communication between school and home, and aligning assessments with educational standards. Founded with the vision to transform how learning is captured and communicated, FreshGrade empowers students to take ownership of their educational journey. In December 2020, FreshGrade was acquired by Higher Ground Education, integrating its technology to enhance Higher Ground's Montessori-inspired educational offerings. While now part of a larger organization, FreshGrade's core mission of improving educational outcomes through technology continues.

Where Is FreshGrade's Headquarters?

HQ Function

The Kelowna office served as the central hub for FreshGrade's operations, including product development, software engineering, marketing, sales, customer support, and general administration during its time as an independent company.

Notable Features:

The office was located within Kelowna's Landmark District, a significant business and technology campus, providing a modern and collaborative environment conducive to innovation.

Work Culture:

FreshGrade cultivated a work culture centered on innovation, collaboration, and a passion for education. The team was mission-driven, aiming to make a positive impact on teaching and learning processes.

HQ Significance:

This headquarters was instrumental in FreshGrade's development from a startup concept to a widely adopted EdTech platform, serving as the birthplace for its core technology and market strategies.

Values Reflected in HQ: The headquarters' location in a tech hub and its likely open-plan, agile-friendly design reflected FreshGrade's values of innovation, collaboration, and forward-thinking in the education sector.

Location:

As a Software as a Service (SaaS) EdTech platform, FreshGrade established a global presence by making its digital portfolio and assessment tools accessible online to educators, students, and schools worldwide. Its cloud-based infrastructure enabled users from numerous countries to utilize the platform. While direct physical offices were concentrated, its customer support and market engagement extended internationally, particularly in North America and other English-speaking regions. Following its acquisition, FreshGrade's global reach is now part of Higher Ground Education's international network and educational initiatives.

Street Address:

Suite 300, 1632 Dickson Ave

City:

Kelowna

State/Province:

British Columbia

Country:

Canada

Where Else Does FreshGrade Operate Around the World?

No additional office locations available.

Buying Intent Signals for FreshGrade

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading FreshGrade? Meet the Executive Team

As of April 2025, FreshGrade' leadership includes:

Lane Merrifield - Co-Founder & Former CEO
Steve Wandler - Co-Founder & Former CEO/President
Mark Payne - Co-Founder & Former CTO

Who's Investing in FreshGrade?

FreshGrade has been backed by several prominent investors over the years, including:

Rethink Education
Accel Partners
Emerson Collective
NewSchools Venture Fund
Reach Capital

What Leadership Changes Has FreshGrade Seen Recently?

Hire0
Exits0

The most defining recent event for FreshGrade was its acquisition by Higher Ground Education in December 2020. This strategic move led to the integration of FreshGrade's team, leadership, and technology into the Higher Ground Education ecosystem. Specific executive hires or exits for FreshGrade as a standalone company in the 12 months immediately prior to this acquisition are not prominently documented, as the overarching narrative became the company's transition and integration.

What Technology (Tech Stack) Is Used byFreshGrade?

Discover the tools FreshGrade uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

FreshGrade Email Formats and Examples

Prior to its acquisition by Higher Ground Education, FreshGrade likely utilized common corporate email formats. Based on typical structures for technology companies, employee email addresses would most probably combine first and last names. Post-acquisition, communications may have transitioned to Higher Ground Education's email systems for integrated staff.

[first].[last]@freshgrade.com or [first_initial][last]@freshgrade.com

Format

jane.doe@freshgrade.com or jdoe@freshgrade.com

Example

75%

Success rate

What's the Latest News About FreshGrade?

PR NewswireDecember 16, 2020

Higher Ground Education Acquires FreshGrade

Higher Ground Education, the largest U.S.-based Montessori school operator, announced its acquisition of FreshGrade, a leading digital portfolio and assessment platform. The acquisition aims to integrate FreshGrade's technology to enhance learning continuity and parent engagement across Higher Ground's network and for its global partners....more

BCBusinessSeptember 16, 2015

FreshGrade Raises US$11.6 Million Series A Funding

Kelowna-based EdTech company FreshGrade announced it has closed a US$11.6 million Series A funding round led by Rethink Education and with participation from Accel Partners, Emerson Collective, and NewSchools Venture Fund. The funding was aimed at accelerating product development and expanding its market reach....more

EdSurgeAugust 25, 2016

FreshGrade Adds Custom Activities and Standards Tagging to Parent Communication Tool

FreshGrade launched new features for its K-12 digital portfolio platform, including the ability for teachers to create custom activities and tag them to specific learning standards. These enhancements were designed to improve communication with parents and provide deeper insights into student progress....more

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