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Fresh Harvest's Overview

Total employees50
HeadquartersSalinas
Founded2012

Fresh-Harvest is revolutionizing the food supply chain by directly linking local farmers and ethical producers with consumers and businesses. We harness cutting-edge technology to guarantee optimal freshness, minimize food waste, and champion sustainable agricultural practices. Our platform offers an extensive selection of seasonal produce, high-quality meats, dairy, artisanal goods, and pantry essentials, all delivered with an unwavering commitment to quality, transparency, and community well-being. Our core mission is to make exceptionally fresh, healthy food accessible to everyone while simultaneously bolstering local economies and fostering a healthier, more sustainable planet.

Where is Fresh Harvest's Headquarters?

HQ Function

Serves as the central hub for all company operations, including agricultural partnerships, supply chain management, technology development, marketing, customer support, and strategic planning.

Notable Features:

Our HQ features a state-of-the-art produce quality control laboratory, an innovation kitchen for recipe development, advanced cold storage facilities, and is designed with sustainable principles, including solar power integration and water conservation systems.

Work Culture:

Fresh-Harvest fosters a collaborative, innovative, and mission-driven work environment. Employees are passionate about food, sustainability, and technology. The culture encourages creativity, continuous learning, and a strong sense of community impact. Open office spaces are designed to promote interaction and teamwork.

HQ Significance:

The Salinas headquarters' proximity to major agricultural regions in California allows for close collaboration with partner farms, ensuring the freshest possible products and efficient logistics. It symbolizes our 'roots-to-retail' commitment.

Values Reflected in HQ: The headquarters design and operations reflect our core values: sustainability (eco-friendly features), quality (advanced labs), innovation (R&D spaces), and community (collaborative work environment).

Location:

While Fresh-Harvest's primary market and operational infrastructure are currently concentrated within the United States, we maintain a global sourcing network. We partner with select international growers and producers who meet our stringent quality and ethical standards to offer unique seasonal items and ensure year-round availability of certain products. We are actively evaluating opportunities for future international expansion of our direct-to-consumer and B2B services.

Street Address:

123 Harvest Lane

City:

Salinas

State/Province:

CA

Country:

USA

Fresh Harvest's Global Presence

Austin, Texas, USA

Address: 456 Silicon Hills Drive, Suite 300, Austin, TX 78759

To tap into Austin's rich tech talent pool, foster cutting-edge technological advancements for the company, and support market expansion in the Central and Southern United States.

Chicago, Illinois, USA

Address: 789 Midwest Distribution Ave, Chicago, IL 60607

To ensure efficient and timely delivery of fresh products across the Midwestern states, reduce transit times, and provide localized support to our partners and customers in this key market.

Buying Intent Signals for Fresh Harvest

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Fresh Harvest

As of April 2025, Fresh Harvest' leadership includes:

Sarah Chen - Chief Executive Officer & Co-Founder
Michael Rodriguez - Chief Operating Officer
Dr. Emily Carter - Chief Technology Officer
David Green - Chief Financial Officer
Maria Santos - Chief Marketing Officer

Investors of Fresh Harvest

Fresh Harvest has been backed by several prominent investors over the years, including:

Greenfield Ventures
Harvest Growth Partners
Sustainable Future Capital
Earthy Delights Fund
TechAgro Innovators

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits1

Over the past year, Fresh-Harvest has strategically bolstered its executive leadership. This includes the appointment of a new Chief Financial Officer to drive financial strategy and a new Chief Marketing Officer to spearhead brand growth. There was also a planned operational leadership transition, with the promotion of an internal candidate to Chief Operating Officer following the previous COO's move to an advisory role.

Departures

Mark Johnson, Mark Johnson transitioned from his role as Chief Operating Officer to an advisory capacity to ensure a smooth handover of responsibilities.

New Appointments:

David Green, David Green was appointed as the new Chief Financial Officer to oversee all financial operations and strategy.
Maria Santos, Maria Santos joined as Chief Marketing Officer, tasked with enhancing brand presence and driving growth.
Michael Rodriguez, Michael Rodriguez was promoted to Chief Operating Officer, leveraging his deep experience within the company's operations.

Technology (Tech Stack) used by Fresh Harvest

Discover the tools Fresh Harvest uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Fresh Harvest Email Formats and Examples

Fresh-Harvest typically uses a standard email format for its employees, primarily combining the first name and last name, or the first initial and last name. The most common format is [first].[last]@fresh-harvest.com.

first.last@fresh-harvest.com

Format

sarah.chen@fresh-harvest.com

Example

90%

Success rate

News and media

TechCrunchMay 15, 2024

Fresh-Harvest Implements AI to Optimize Last-Mile Delivery and Reduce Carbon Footprint

Fresh-Harvest announced today the rollout of a new AI-powered logistics platform designed to optimize delivery routes, reduce fuel consumption, and enhance delivery time accuracy. This move is part of their ongoing commitment to sustainability and operational efficiency....more

Food & Wine MagazineFebruary 20, 2024

Fresh-Harvest Expands Its Artisanal Program, Partnering with 50 New Local Cheesemakers and Bakers

Deepening its commitment to local producers, Fresh-Harvest has expanded its curated artisanal foods program, adding over 50 new small-batch cheesemakers, bakers, and specialty food creators from across the country to its platform, offering customers unique, high-quality products....more

Sustainable Business JournalOctober 26, 2023

Fresh-Harvest Secures $25M Series B Funding Led by Greenfield Ventures to Scale Sustainable Food Solutions

Fresh-Harvest, a leader in the farm-to-table grocery delivery market, has successfully closed a $25 million Series B funding round. The round was led by Greenfield Ventures, with notable participation from Sustainable Future Capital. The funds will be utilized to expand operations into new regions, invest further in its technology platform, and strengthen its network of sustainable farm partners....more

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